Self Advertising

The pandemic has brought both new challenges and new opportunities for authors. More people are buying books, but even more, people are writing and publishing them, also. How can you and your book stand out from the competition? In this second edition of Self-Publishing: You Can Do This!, author and publishing consultant Karen Hodges Miller brings us the latest changes in the publishing industry, updating us on everything from the new surge in audiobook sales to dealing with social distancing.

Fifty-Two Shades of Marketing will give you the ammunition you need for incredible profits. You'll find 52 weeks of both traditional and nontraditional marketing ideas for your brick-and-mortar business, guaranteed to energize your marketing and business for new profits. This book has the tools for the new startups with more energy than money and is ideal for established businesses that need new ideas.

Il primo e unico “bignami” del copy persuasivo™ in lingua italiana. Questo libretto, pubblicato per la prima volta nel 2017, è pensato per professionisti, imprenditori e tutti coloro che hanno bisogno di comunicare per convincere e ottenere una risposta, in un mondo in cui è sempre più difficile attirare l’attenzione (e stimolare interesse). Nella nuova edizione, arricchita e potenziata, il testo è diviso in 10 capitoli, più nuove appendici e una serie di procedure e dritte per scrivere messaggi chiari e convincenti e superare la sindrome del foglio bianco.

The Self-Publishing Solution features tips you can use for self-publishing that were offered in a social media campaign I conducted on writing, self-publishing, and finding traditional publishers. There are tips on the benefits of self-publishing a book and how to do so quickly and inexpensively. There is a focus on how to self-publish your material, promote it once published, and more effectively write your book.

The importance of having the ability to craft compelling copy cannot be understated. Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales, you need to understand how to get into the mind and heart of your customers. You must motivate them to take action to buy your product or service, or else, you will simply not make sales.

Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales you need to understand how to get into the mind and heart of your customers and cause them to take action to buy your product or service, or else you will simply not make sales. In this audiobook, you will go from beginner to expert copywriter so you can start generating more success than you thought possible. This audiobook is highly actionable, with step-by-step instructions and plenty of examples to get you learning these skills as fast as possible.

People often scoff at creative careers. It's too risky. It's not a real job. There's no money in it. You'll starve on the streets, they say. Those people are stuck in a traditional mind-set. They'd rather stay in the 9-5 jobs they hate instead of taking the leap and doing what they love for a living. The thing is, the information out there is skewed. And, sometimes, flat out wrong. Those statistics don't take into account the thousands and thousands of mid-list authors who make a comfortable living from their writing, sometimes far more.