Self Marketing

While employees may possess the knowledge and skills to do their jobs, they are unaware of what best-selling customer service author Steve Curtin calls job purpose: how their specific tasks contribute to the organization’s reason for being. They understand what to do and how to do it, but not why they do it. Curtin offers a fresh tool to overcome this challenge. Instead of just having assignments to work on, they now have a purpose to work toward. Service quality goes from transactional to exceptional.

The Guiding Purpose Strategy is a stimulating deep dive into the transformational power of purpose. Looking through the lens of contemporary brand management, The Guiding Purpose Strategy provokes fresh thinking, illustrates through case studies, and offers a hands-on framework to start your very own path toward finding your inner why.

The pandemic has brought both new challenges and new opportunities for authors. More people are buying books, but even more, people are writing and publishing them, also. How can you and your book stand out from the competition? In this second edition of Self-Publishing: You Can Do This!, author and publishing consultant Karen Hodges Miller brings us the latest changes in the publishing industry, updating us on everything from the new surge in audiobook sales to dealing with social distancing.

What separates successful people and businesses from the rest? It's not ideas or money, it's the attitude you bring to the table everyday. Do you have what it takes to succeed? It's there, inside of you. Listen to this book to recharge your inner power and reach greater heights, personally and professionally. You'll feel empowered to take the actions necessary to move your life and business forward.

Gönnen Sie sich täglich einen speziellen Verkaufs-Happen! Dieses außergewöhnliche Erfolgshörbuch bietet Menschen, die im Verkauf tätig sind, 365 Tipps, wie sie noch besser werden können. Das Wichtigste in diesem Beruf ist die kontinuierliche Beschäftigung, damit neu erworbenes Wissen täglich präsent bleibt. Ihr persönlicher Begleiter für jeden Erfolgstag! Tägliche Inspiration zur Verwirklichung Ihrer Träume!

We need a clear-eyed look at what’s happening in society right now. Misinformation, fake news, and politicization is affecting how we as a society come to grips with a global pandemic, economic inequality, and racial injustice. If we are to mend the divides between us and grapple with the challenges before us, we need, first, to understand the why.

From brainstorming to writing to production, publishing and promotion, 11 Simple Steps can help you become a full-fledged author, all without shelling out thousands of dollars. In 11 Simple Steps, the publishing process has been broken down into easy-to-understand-and-accomplish chunks that will help you complete a variety of tasks, including overcoming writer's block, finishing that book and cover and choosing the right printing company for you.

Life can be crazy with the demands of the world pressing against our every moment, but there's hope. Writing and authorship might not be for everyone, but how do you know if you never give it a try? From start to finish, Think, Write, Publish will help you along the way. From coming up with book ideas to finding pockets of time in the day to do the writing itself, everything is covered.

Your Journey to Becoming Unskippable demystifies a world where customers think and act differently. Using case studies and anecdotes, Kukral shares how to stop consumers from scrolling past your content and get them to start paying attention. Narrated in a conversational style, this book helps instill followers with true belief in your business, giving you a powerful edge over your competition now and well into the future.

Nearly 30 years ago, in a tiny, impoverished Ghanaian village, a young boy dreamed of becoming a professional soccer player and competing against European powerhouse Manchester United. Despite being told that he wasn't good enough, he was drafted by Seattle Sounders FC and competed against Manchester United in front of 67,000 fans. At 23 years old, Michael Tetteh had realized his childhood dream. Then, late one night, an encounter caused him to give up soccer, the single thing that had defined his entire life.

Stell dir vor, du sitzt in einem gemütlichen Restaurant, in dem eine angeregte Diskussion über die Kunst der Preisgestaltung entbrennt. Eine Frage dominiert den Raum: "Wie können Selbständige faire, aber hochpreisige Angebote erstellen und damit Millionen verdienen?" Dein Problem: Viele Selbständige stehen vor der Herausforderung, ihre Dienstleistungen zu einem Preis anzubieten, der ihren Wert widerspiegelt, ohne dabei Kunden abzuschrecken. Die Unsicherheit bei der Preisgestaltung führt oft zu verpassten Chancen. Dieses Hörbuch versteht diese Herausforderungen und hilft dir, sie zu meistern.

What if a company were so treasured and trusted that people literally took to the streets - by the thousands - to save it? That company is Market Basket, a popular New England supermarket chain. After long-time, CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company's managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn't walk far. At huge protest rallies, they were joined by loyal customers - leaving stores empty.

The COVID economy has changed the selling landscape. A new approach is necessary. And this book will help get you on a new path. Inside, you'll find 15 proven sales secrets with key takeaways for each that, when put to use, will produce an immediate impact on your business. The secrets result from years of formal sales training, street smarts, winning strategies, and scientific and behavioral research.

Now, this is the sort of a man who is wanted everywhere, in every line of human activity: the man who can swim, the salesman who can swim, who can sell things, who can go out and get business, the man who can take a message to Garcia, who can bring back the order, the man who can "deliver the goods."

When Susan Ershler and John Waechter each made the grueling journey to the top of Mount Everest, they were motivated by the desire to join the elite group of climbers that had conquered the Seven Summits, the highest peaks on each of the seven continents. It was this same determination that made them star performers in corporate sales, one of the toughest jobs in global business.

Relationship marketing is a proven lead generation system intended to grow your business by leveraging your relationships. That’s right; instead of damaging relationships and burning bridges, relationship marketing encourages you to nurture and grow your relationships. In other words, you don’t ever have to be an “icky salesperson”! If you seek to build a business that allows you to work from your heart, that doesn’t compromise your personal core principles, and that encourages you to help and serve more people, relationship marketing may be for you.

This audiobook is about developing winners - providing salespeople with the secrets sports professionals have used over the years to help them win in highly competitive environments. For example, most top golf pros are all virtually equal skill-wise - you couldn’t pass a sliver of paper between their ability, yet only one of them can win each week. Only one can triumph. So what is it that separates them - if not their skills? The answer to this question is as simple as it is profound; it’s all about how they think!

What can you do today to come more alive in all your tomorrows, no matter what? Have you ever felt that what you do is a reflection of what you’ve been taught and not a true reflection of who you are? Trek along with Tarek on his pilgrimage of physical and emotional endurance, of blistered feet and broken bikes, of the meeting of unlikely souls and the generosity of some inspiring people he met along the way.

You’ve been taught to persuade, pitch products, read and mimic body language, and engage in a long list of other sales tactics to build a business. But those tactics no longer work - especially if you’re working with intangible offerings like insurance and financial strategies. These old-fashioned sales techniques may temporarily move a client toward making a purchase, but they don’t promote long-lasting relationships. To do that, you must become a trusted advisor. Andre Roos provides in-depth details on how to build meaningful, win-win interactions in this salesmanship guide.

Winning New Business is for anyone who needs to know the skills of winning new customers but lacks the training - or the courage - to sell effectively. Richard Denny, one of the world's most renowned sales gurus, takes the fear out of selling and shows you just what to do and how to do it. In true Denny style, Winning New Business motivates and inspires from the first page to the last, giving you the ability and confidence to succeed.