Small Business Development

Para crear un negocio exitoso tienes que dejar de hacer acciones aleatorias de marketing y seguir un plan riguroso que garantice el rápido crecimiento de tu empresa. Tradicionalmente, crear un buen plan de marketing ha sido un proceso complejo que consume mucho tiempo, razón por la cual muchos deciden no hacerlo. En El Plan de Marketing de 1-Página, el emprendedor en serie y mercadólogo rebelde Allan Dib revela un nuevo enfoque en la implementación del marketing que facilita y simplifica la creación de un plan.

In his latest work, The Price Whisperer, Per Sjöfors explores the complex network of variables that regulate customer perception of price and value, that is, why people buy one product and not another. By isolating key factors that determine a target market’s willingness to pay, businesses can effectively hack their existing model, thereby increasing asking price and sales volume. It’s not black magic, it’s human psychology.

In MEHscapology, positioning and differentiation virtuoso, Matt Hodkinson, brings you a step-by-step formula for transforming your market presence and core business language. You'll learn the extent to which poor positioning is costing your company, the vital importance of differentiation in making your proposition the only viable option to your buyers, and how language drives perception; the key driver to influencing and building trust with your target audience.

Soll Ihr Unternehmen eines Tages mit Ihnen ins Grab gehen oder möchten Sie als Inhaber vorher aussteigen und Ihr "Lebenswerk" weiterleben lassen? Beschäftigen Sie sich lieber früher als später mit der Unternehmensnachfolge bzw. mit einem Firmenverkauf!

Uma história sobre o misterioso comportamento dos consumidores: quem são, por que os perdemos e como trazê-los de volta. Uma nova abordagem para compreender o que o cliente realmente quer, hoje e no futuro. Os clientes podem ser um verdadeiro mistério–e para desvendar seu comportamento é preciso pensar como um detetive. Neste audiolivro, David S. Duncan conta a história da rede fictícia de cafés Tazza, que está perdendo sua clientela mais fiel às vésperas de abrir o capital na bolsa.

Groundwork is a philosophy and methodology for product leaders and product teams that focuses on three Pillars—Convergent Problem Statement, Actionable Persona, Individualized Needs—and three Practices—Developing Hypotheses, Conducting Scrappy Research, Getting Commitment—that together center your efforts around the most impactful problems, prioritize the right customer needs, enable durable decisions and creates customer-driven organizations that consistently develop products people actually want.

La sucesión del liderazgo de una empresa familiar es un momento clave en el que no solo la permanencia del negocio está en riesgo, sino también la unidad y armonía familiar. Sin embargo, en México solo un mínimo porcentaje de este tipo de empresas tiene un plan para transferir el mando.

The business Leaders Essential guide audiobook bundle contains The Business Leaders Essential Guide to Growth, The Business Leaders Essential Guide to Marketing, and The Business Leaders Essential Guide to Innovation, by renowned business adviser Stephen Dann....

What if your small family daycare could run as if you had a full-time team of childcare professionals working for you? That's exactly what you could have after implementing the knowledge found in this series. I'm going to teach you how to set yourself apart as a quality family daycare provider that is better than the largest childcare center in your area. The goal is to get your business stable. It will be ready to duplicate, expand it into a larger childcare center, or just have someone else take over for you, if you prefer.

Muitas pessoas querem crescer nas redes sociais, mas poucas, de fato, conseguem uma audiência e uma estrutura consistente que garantem sua liberdade digital. O que você deve manter em mente é que, para ser bem-sucedido nas redes, não é necessário só gerar muito conteúdo, você precisa de estratégia. Para te ajudar nessa nova jornada, Hyeser Souza revela, em Liberdade Digital, os segredos que descobriu durante sua carreira para alavancar perfis no Instagram.

Many businesses struggle because they can’t access the funding they need to grow. Don’t let this happen to you! This complete insider’s guide will teach you the exact steps for easily obtaining business credit using an EIN instead of your SSN, while boosting your business credit score and profile in the process. This will ensure your business can grow quickly without putting your personal assets at risk.

Unleash the unlimited power already inside of you and apply the 3 secrets to success, happiness, and prosperity that only the top 5% of earners understand. The lessons in this book are valuable, simple, and free to implement. The concepts of the The A.G.E. Method are explained in simple language and written in a structured framework that anyone can easily grasp. The A.G.E. is short for Attitude, Gratitude and Expectations. The tangible exercises and strategies in this book have helped others overcome destructive life patterns and provide real solutions that are free to implement quickly.

A winning business plan is an essential tool for any entrepreneur who wants to start or grow a business. It provides a roadmap for the company's direction and helps to secure funding from investors and lenders. A well-crafted business plan communicates the company's vision, mission, objectives, market analysis, strategies, financial projections, and risks. In this audiobook, you will learn the basics of how to build a strong and solid business plan that will help your business have a good start.

Unlock the secrets to sustainable business growth with "The Momentum Framework". This groundbreaking blueprint provides a step-by-step roadmap for entrepreneurs and business leaders who want to dominate their markets, even in challenging economic times. Built on Wayne's decades of real-world experience turning around and rapidly scaling companies across diverse industries, this book distils proven strategies into an actionable framework. You'll learn how to construct a rock-solid foundation for your business, enabling rapid yet sustainable growth without the risks of overexpansion.

Not Just A Tradie is not your standard 'how to' business book. This audiobook will introduce you to timeless principles that are not shared in many business and life education programs. When applied consistently, these principles will help you create a profitable and cash-positive business that also allows you quality time for what matters most, whatever this is to you.

With this Freelance Computer Programming Jobs Business Book...Imagine you can have the knowledge you want to start your freelance coding business and live the Hassle Free All-American Lifestyle of Independence, Prosperity and Peace of Mind. Discover ....Secrets to Making Money Right Now!

When I Start My Business I'll Be Happy does so much more than offer new entrepreneurs a way to establish the legal foundations of their businesses. Vander Wielen has developed a necessary resource for those who are new to doing business online, or who are ready to take their existing business to the next level. Having walked the entrepreneurial path many times before--and now that it's led to a 7-figure income-- Vander Wielen presents practical, easy-to-implement business ideas and advice that covers all the ages and stages of entrepreneurship.

Guiding Your Raft is a collection of real life stories and lessons. If you are in a new leadership role, domestic or international, you will find inspiration, thoughts and actionable principles to guide your business. If you have held a leadership role, these stories and principles may inspire new ideas for growing your business.

This business novel is a story about Bob Bingham. He’s overwhelmed by running his small business. He works all hours – fixing production problems, designing special products, selling, keeping customers happy, and trying to manage his staff whom he considers mostly idiots. As his company has grown, the bottom line has stagnated. He’s under pressure from a once-patient investor who now wants returns. A big customer has stopped paying bills. Stock control is poor, causing last-minute buying at high prices. Bob’s marriage is at risk. He’s gaining weight because of a lack of exercise.

What makes a business succeed and what makes one fail? What is the difference between 'Great' or 'Poor'? Based on 20+ years of research, coaching and advising 1000+ businesses, Guy Arnold has identified 4 Vital Principles that are the foundation of EVERY long term business success. These principles are the key to growing a business though loyalty, reputation and referrals.