Small Business Development

In Applied Empathy, Michael Ventura, CEO and founder of Sub Rosa, a design firm that finds creative solutions for iconic brands and institutions such as GE, Nike, Citibank, Nikon, and Warby Parker and also West Point and the White House, offers entrepreneurs and executives a radical new business book and way forward. Applied Empathy presents real strategies, based on Sub Rosa’s design work as well as the popular class Ventura and his team have taught at Princeton University, on how to make lasting connections and evolve your business internally (your employees, culture, and product/services) as well as externally (your brand, consumers, and value).

In Million Dollar Women, Pimsleur introduces you to seven women who, instead of leaning in, simply left corporate America and marched into the world of entrepreneurship. They have raised capital, developed powerful networks, and generated multimillion-dollar companies from scratch. When Pimsleur herself started Little Pim, a company that produces a program for young children to learn foreign languages, she wanted to create an exceptional experience.

Major life transitions such as leaving the protected environment of school or starting a new career can be daunting. It is scary to face a wall of choices, knowing that no one is going to tell us if we make the right decision. There is no clearly delineated path or recipe for success. Even figuring out how and where to start can be a challenge. As head of the Stanford Technology Ventures Program, Tina Seelig’s job is to guide her students as they make the difficult transition from the academic environment to the professional world.

There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.

In this profound introduction to conscious entrepreneurship, author and coach Laura C. Cannon teaches you how to harness your unique gifts and the power of your own consciousness to maximize your satisfaction - and deepen your enjoyment - of your business and your life. Grounded in research from the fields of modern psychology, Eastern philosophy, and personal development, this book explains six core principles necessary for radical, transformational change - personally and professionally.

The rise of the Internet and online businesses has created limitless potential. Now anyone can quit their job and start making money online to fund the life of freedom most people only dream of. You don’t have to wait until retirement. Serial entrepreneur and author Matthew Bartnik teaches you the 12 Best Ways to Make Money Online so you can quit your job, do what you love, work from anywhere in the world, make your own schedule, and be 100 percent flexible.

Whether you're a solopreneur, a startup founder, or a marketing enthusiast with a shoestring budget, this book is your roadmap to crafting a brand identity that makes waves. This book is more than a collection of thoughts and theories. It talks about real things you can do and steps you can take to have the most impact without going broke. If you’re ready to change the trajectory of your brand, industry, and most importantly, your life by learning simple, affordable, and distinctive tools for legacy brand building, start listening to this audiobook today!

In Only Humans Need Apply, Thomas Hayes Davenport and Julia Kirby reframe the conversation about automation, arguing that the future of increased productivity and business success isn't either human or machine. It's both. The key is augmentation, utilizing technology to help humans work better, smarter, and faster. Instead of viewing these machines as competitive interlopers, we can see them as partners and collaborators in creative problem solving as we move into the next era.

As an ambitious person, I inevitably have a lot on my plate. In just two years, I went through pretty much every life change you can imagine. I planned our wedding, got married, moved jobs, moved countries, wrote and published a book, completed an MBA, became a father to my baby son, and then coped with his sudden serious illness, all whilst working full time. I had to be the lion. I created new habits and thought patterns, and reconnected with my purpose to get sh*t done. I became stronger, a master of time management, productivity, and motivation. As a result my goals got closer.

Are you feeling lonely, isolated, or withdrawn at work? Putting in too much effort, and all you have is a bunch of data? Do you feel disengaged, distant, or drained? Would you like to meet more nice people? Want to have enjoyable, comfortable conversations with less "heavy lifting" and awkwardness? Stop being a "collector" and become a connector!

You check email the moment you lift your head off the pillow in the morning. You bring work with you on vacation, sneak glances at your smart phone during family dinners, and take business calls and texts at your kid's sports games. It's as if you've been forced to make a choice between your company or your life, sacrificing time for yourself and family for the sake of career success. But it doesn't have to be that way.

Stressaholic explains the impact of chronic stress on the body, mind, and spirit, and shows how a simple shift in mindset can dramatically alter the body's response to stress. Stressaholic shows you how to win the war on stress without limiting your progress by creating an optimal performance pulse of stress and recovery for life. With easy-to-implement tips and real-world examples of individuals and organizations that have turned stress into sustainable drive, Stressaholic will guide you on your journey from exhaustion to enlightenment!

If you've ever dreamed of starting your own business, this book will give you the information, inspiration, and reassurance you need to get started. It encourages budding entrepreneurs to take the leap into the dark, while shining a bright light on the first six months of a successful start-up. It breaks down what appears to be an Everest-size challenge into a series of small hills for you to conquer.

Supermaker is a guide to business and career development by Jaime Schmidt: acclaimed entrepreneur, founder of Schmidt's Naturals, and icon of the Maker Movement. In Supermaker, she shares how you too can start or grow your own business with advice on branding, product development, social media marketing, scaling, PR, and customer engagement, all based on her own hard-won mastery.

In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. World renowned best-selling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics: myths of entrepreneurship, the best business choice for you, financing the business, shifting from employee mindset to entrepreneurial mindset, creating a realistic business plan, hiring the best and managing for success, and fueling your business growth.

The 3rd Paradigm provides a framework for businesses and individuals alike to innovate breakthrough solutions through a process of Co-Creation. Backed by original research involving more than 4,000 business professionals, the authors present the three paradigms of business, the five types of Co-Creation, and a four part step-by-step model that allows you to make the radical shift toward the 3rd Paradigm of Co-Creation—where all stakeholders play a meaningful part in greater success.

There are many struggles in the SaaS world, but the biggest one is arguably the most important one: pricing. Leaving money on the table by charging too little or driving clients away with confusing plans is one of the many reasons why many SaaS companies fail. Getting pricing right can be the difference between just getting by and high revenue growth. But don't get it twisted, this is not another book about pricing theory.

Kathleen Shannon and Emily Thompson are self-proclaimed "business besties" and hosts of the top-ranked podcast Being Boss, where they talk shop and share their combined expertise with other creative entrepreneurs. Now they take the best of their from-the-trenches advice, giving you targeted guidance on: The Boss Mindset: how to weed out distractions, cultivate confidence, and tackle "fraudy feelings"; Boss Habits: including a tested method for visually mapping out goals with magical results; and Boss Money: how to stop freaking out about finances and sell yourself (without shame).

Leadership Hacks is the business leader's guide to getting things done. Over the years, the leader's role has expanded to encompass more duties, more responsibility, and more accountability - yet we're still stuck with the same 24 hours in every day. The evolving business environment leaves many of us struggling to achieve against constantly shifting priorities, competitors, and deadlines, and we are forever expected to do more with less. Is it even possible to make a real impact? Yes! This book shows you how to sort through the madness and get back to getting results.

Se siete imprenditori o volete diventarlo, l'autodisciplina è una delle competenze più importanti che dovete sviluppare per raggiungere il successo. Fare l'imprenditore è come essere sulle montagne russe. Nient'altro metterà alla prova la vostra forza di volontà e la perseveranza come questo modo di lavorare. Preparatevi a questo viaggio leggendo Autodisciplina per gli imprenditori.