Small Business Management

If today’s brands want to succeed, they have to be in the conversation, and influencers make that happen. The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective and sustainable influencer marketing plan.

In this new book, Frederick Chavalit Tsao and Chris Laszlo argue that current approaches to leadership fail to produce positive outcomes for either businesses or the communities they serve. Employee disengagement and customer fickleness remain high, resulting in a lack of creativity and collaboration at all levels of entrepreneurial activity. Investor demand for Environmental, Social, and Governance (ESG) continues to be poorly integrated into profit strategies.

What does it take to get the job done? How do you get the men in your unit to do what you say? To follow you into battle and shoot to kill? How do you build the confidence that spurs men on to do their jobs, to stand by their leaders and each other? Find the answers to these questions and more, in this classic for those who have to get the job done---military or not.

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present. A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

Most people like beer, and you may love the idea of creating your own beer and starting your own microbrewery, but you have no idea where to get started. If you want to start your own microbrewery so you can be in more control of your life, then this audiobook is for you.

In 1962, Stephanie 'Steve' Shirley created a software company when the concept of software barely existed. Freelance Programmers employed women to work on complex projects such as Concorde's black box recorder from the comfort of their own homes. Shirley empowered a generation of women in technology, giving them unheard of freedom to choose their own hours and manage their own workloads. The business thrived, and Shirley gradually transferred ownership to her staff, creating 70 millionaires in the process.

UCLA psychologist and organizational consultant Dr. Robert Maurer provides a simple and proven effective technique for making major changes with minimal disruption. Applying the operational concept of kaizen - small, continual improvements - to common management challenges, managers can drive major improvements with a series of well-planned techniques for boosting quality, innovation, sales, and morale.

The Hiring Handbook for Pet Sitters and Dog Walkers will take you through every aspect of the hiring process - from finding the right people, to effectively managing them, to knowing what to do if it’s time to let them go. Plus, you’ll receive expert instruction on exactly what you need to make a great hire NOW. This book has all the information you need to succeed with pet business hiring! Over the course of nearly two decades running her pet business, author and pet business coach Kristin Morrison hired over 250 people.

Many of the greatest accomplishments can be reached only by two people working together. Tenzing and Hillary were the first to scale Mt. Everest. Malone and Stockton were the key to each other's success on the basketball court. Eisner was never as effective at Disney without Wells.But while some partnerships reach great heights, others fall short. Why do some people click while others clash? What do great pairs have in common?

For us to thrive - not simply survive - in this accelerating economy, we need to adopt small, intentional behaviors and practice them each day. From simply taking care of our rest and exercise to building our self-confidence and embracing challenges, author Shawn Hunter's latest book Small Acts of Leadership will guide you through a series of incremental steps you can take to build a stronger version of yourself and make a broader impact in the world.

In Fundraising without Burnout, Radha Friedman, a philanthropic advisor with decades of experience funding nonprofits around the world, offers a frank and witty critique of how the “best practices” we’ve been taught are actually sabotaging our fundraising efforts. By debunking the myths that keep inequitable practices in place, Radha provides solutions that help nonprofit leaders redefine their purpose, prevent burnout, and meet their fundraising goals while reclaiming their peace.

Do you have a hobby or passion that has nothing to do with your nine-to-five job? Do you craft vintage jewelry, make handmade furniture, or offer expert negotiating advice to family and friends in your spare time? Then you, too, could join the one-third of Americans who turn their talents into a lucrative side hustle. In What If It Does Work Out? life coach and professional side-hustler Susie Moore offers expert tips and guidance to help you earn an extra source of income by doing something you love.

Trust is a basic, intuitive human reaction; it holds the fabric of our society together. Unfortunately, trust is at an all-time low in our institutions, governments, health care, and law enforcement. Losing someone’s trust is easy—building it back is much harder. Darryl Stickel, one of the world’s foremost experts on trust, moves away from the traditional approach of influencing people’s willingness to trust—the con artist’s tactic—to employing levers which leaders can “pull” to close the gap between how much they are trusted and how much they should be.

Each of us has our own set of dangers (things we’re afraid of losing), opportunities (the possibility of gaining something), and strengths (our unique skills and experience). I call these our “D.O.S.” issues, and I’ll show you how to use them every day as your key to never-ending growth. This also gives you a repeatable way to gain insight into what matters most to your clients and prospects and cultivate a growth-focused relationship with them.

By following Bruce’s 40-year restaurant career, you’ll learn the most common financial mistakes independent restaurateurs make and the strategies that can turn around any restaurant. In this book, you’ll learn the business strategies that, when applied to any hospitality operation, will ensure success. Make your financial operations effortless by learning the math of restaurant operations, avoiding the most common myths of restaurant operations, and turning the magic of restaurant operations into success!

This book is a practical guide that explores how startup entrepreneurs and business leaders, who hold no design degrees, can integrate service design into their development cycles to create sustainable, desirable, and profitable new services.

Did you know that women only currently make up around 25 percent of the C-Suite? And they lead less than 10 percent of Fortune 500 companies? Hard to believe right? But things are slowly starting to change, and people are starting to realize that women can bring qualities to the table that men simply can’t.

In Exit Rich, author and mergers and acquisitions authority Michelle Seiler Tucker joins forces with Sharon Lechter, finance expert and author of Rich Dad Poor Dad, to create a must-have guide for all business owners—whether they’re gearing up to sell a business now or just getting started building out their company into something to sell for a profit in the future. Seiler Tucker’s approach to selling your business for maximum profit combines two of the most powerful elements of her toolkit: the “ST GPS Exit Model” and the “6 P Method”.

Problem: Most Americans don't realize the potential gold mine in blue-collar business. By blue-collar business I mean a business providing a specialized service requiring a trained employee and manual labor. In my case it is chimney sweeping, but it can range from construction to gardening to plumbing and junk removal. There are literally thousands and thousands of opportunities, but many people don't consider blue-collar work as an option and are missing out as a result.

Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn't doing well. In short, he asks the questions that most business managers are afraid to ask. And as Jeff points out, if you aren't willing to look at what's working and what isn't - and then take the necessary steps to fix them -- well, you and your colleagues and employees are in for a tough ride.