Small Business Management

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

Over more than 20 years in business, Bronwyn Reid has seen time and time again how winning one initial contract with a “big name” can be the spark that lets a small company realize its potential growth. But as Bronwyn knows from firsthand experience, becoming a supplier to a large company isn’t easy - and there’s a lot to know and do. But almost everything that has been written about the small business/big business relationship is from the big company point of view.

Is your business struggling? Equip yourself with proven financial strategies for growth and success. Fear not the daunting statistics: 20% of new businesses fold within two years, 45% within five, and a staggering 65% within a decade. However, 25% thrive beyond 15 years. What sets them apart? The answer often lies in mastering financial management, the hidden driver of long-term success. This book is your guide to joining that triumphant 25%, arming you with practical financial skills to propel your entrepreneurial journey from surviving to thriving.

Strong leaders at all levels within an organization are a requisite for business success. Yet the leadership pipeline—the internal architecture for growing leaders—is often broken or non-existent. This updated edition of the best-selling The Leadership Pipeline has been revised to help address the challenges of today’s business environment. Anchored in experience, it offers a tested model for planning leadership succession and development that has proven to get results.

Wildpreneurs illuminates how surf guides, ski builders, yoga and wellness instructors, environmental activists, nature lovers, food trucks, podcasters, artisans, and other creatives achieve an adventurous lifestyle and financial viability. Whether you’re stuck in the nine-to-five grind, are an enterprising college grad, a dynamic retiree, a family of daydreamers, or are just an out-of-the-box thinker, it’s time to embrace your free spirit and become a Wildpreneur! The possibilities are infinite....

Koch shows how to maximize success in your career and life by using the proven principle that 80 percent of changes in the world result from the most powerful 20 percent of actions and ideas. He'll show how to use your own powerful "20 percent spike" - your most creative ideas and unique skills - to measure the amount of value you bring to your employer, clients, or customers. For most people, there is a huge disparity between their intrinsic value and the compensation they receive for their efforts.

In The Business Playbook, serial entrepreneur Chris Ronzio walks you through his proven framework for building a playbook: the profile of your business, the people who work in it, the policies that guide it, and the processes that operate it. He shows you how to codify your culture and create a living document that allows you to let go of day-to-day responsibilities and empower your team to run the business without you. If you want to build a company that doesn’t rely on you putting in more hours, this book will show you the way.

The Art of Influence will make you think twice about everything you've ever learned about influence. As Chris Widener's inspiring story reveals, it's not something you "do" to other people but rather something that starts with how you shape and transform your own life.

This book reveals what it takes for consultants of all types, as well as organizational leaders, to be really helpful in dealing with the complex, systemic, constantly changing organizational problems of today. They need to rapidly create a relationship of trust and openness that enables clients, subordinates, and team members to reveal what is really on their minds and to jointly develop a sense of what is the problem and what kind of adaptive response could best deal with it.

UTV founder and pioneer of the media industry Ronnie Screwvala is one of India’s most successful first-generation entrepreneurs. An avid philanthropist, he has penned Dream with Your Eyes Open: An Entrepreneurial Journey as one of the most inspiring entrepreneurial self-help books.

Thousands of yoga lovers take teacher training courses each year, hoping to share what they learn with others. Many want to make yoga teaching their full-time career, but most training programs fall short in covering business acumen, and they may not equip graduates with the entrepreneurial skills and savvy they need to make a go of it. This indispensable and inspiring book guides both new and established professionals toward maximizing their impact as teachers and achieving their career goals.

Coach Mike Krzyzewski reveals his personal principles for leadership, from dealing with adversity in life or on the basketball court, to taking responsibility for your actions and learning how to trust your heartfelt instincts in times of trouble. Leading with the Heart is about bringing out the best and demanding the best, from ourselves, from those around us, and from any organization that is playing to win.

Are you ready to create, inspire, and lead your own amazing salon team? Salon owners, this book is for you. It equips you with the business smarts you need to build a team of people you love and trust, so you can reap the rewards you deserve: money, time, freedom, and choice.

"I've set up my corporation. Now what do I do?" All too often business owners and real estate investors are asking this question. They have formed their protective entity - be it a corporation, LLC, or LP - and don't know what to do next. Run Your Own Corporation provides the solution to this very common dilemma. Breaking down the requirements chronologically (i.e. the first day, first quarter, first year), the audiobook sets forth all the tax and corporate and legal matters new business owners must comply with.

Creating a captive insurance company may sound daunting, but with Mr. Strauss's guidance you can navigate the legal maze and utilize this valuable strategy with ease. Don’t miss out on crucial out-of-pocket savings and create more liquidity in a more tax-efficient manner. Take steps today and reap the benefits of captive insurance!

In the early stages of a tech startup's life, it's hard to decipher the meaningful metrics from the distractions. How do you know if your product is working? Is it the number of new signups? Average amount of time spent on the site? Revenue, even if you don't have a revenue model yet? In Scaling Lean, serial entrepreneur and author of the startup cult classic Running Lean Ash Maurya offers a tactical handbook for measuring and scaling a tech startup with maximum efficiency and efficacy.

Tradition says there are three ways to grow a company's revenue: fire up the sales team with empty promises, cut costs and downsize, or cook the books. But what if there's a better way, a way that nine amazingly profitable and well-run companies are already embracing.

The one book you need to navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business - and business family.

Aunque se trate de vender el producto de tu compañía o de venderte a ti mismo la idea de comer sano, todo en la vida puede -y debe- ser tratado como una venta. En Vendes o vendes, Grant Cardone revela las técnicas y los acercamientos necesarios para manejar como experto el arte de vender, en cualquier lugar. Aprenderás cómo manejar el rechazo, revertir las situaciones negativas, acortar los ciclos de venta y garantizar tu grandeza. Cardone también te enseñará los puntos esenciales del éxito:

It has never been harder to find good employees. Government handouts and programs, publicly traded behemoths with an insatiable appetite for front-line staff, and a burgeoning gig-economy has made hiring extremely hard for small business owners. The golden question is how do we attract good talent and then retain them long-term? How do I determine rates of compensation for my highest performers that are always demanding raises? How do I scale my business without having to constantly micro-manage my Team when they are in the field working? The answer is Pay-For-Performance (P4P).