Small Business Management

Aunque se trate de vender el producto de tu compañía o de venderte a ti mismo la idea de comer sano, todo en la vida puede -y debe- ser tratado como una venta. En Vendes o vendes, Grant Cardone revela las técnicas y los acercamientos necesarios para manejar como experto el arte de vender, en cualquier lugar. Aprenderás cómo manejar el rechazo, revertir las situaciones negativas, acortar los ciclos de venta y garantizar tu grandeza. Cardone también te enseñará los puntos esenciales del éxito:

Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery.

In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think like a genius. From the linear to the intuitive, this comprehensive handbook details ingenious creative-thinking techniques for approaching problems in unconventional ways. Through fun and thought-provoking exercises, you'll learn how to create original ideas that will improve your personal life and your business life.

Samit has been at the helm of businesses in the ecommerce, digital video, social media, mobile communications, and software industries, helping to navigate them through turbulent economic times and guide them through necessary transformation so that they stay ahead of the curve and profitable. In Disrupt You!, he reveals how specific strategies that help companies flourish can be applied at an individual level. By challenging assumptions, pinpointing one's unique value, and identifying weaknesses in the structure of current industries, anyone can achieve success and lasting prosperity.

In this lesson, learn about acquisitions and mergers, the role they play in business and how to use them successfully. Advice for entrepreneurs who want to rapidly expand their business and safely buy a functioning company or companies.

Engaging and informative, this book skillfully examines what usually goes wrong on the road to entrepreneurship, revealing what business owners regret and what you can do to address these issues. Along the way, it provides an overview of the personality traits and qualities that make success in entrepreneurship more likely, and also explores how the weight of wearing the entrepreneurial hat can affect you.

Urgency - that frantic feeling that we need to be doing more, and faster - is a destructive force in today's workplace. Unnecessary urgency can be toxic, causing stress and burnout. But not all urgency is bad, and sometimes we really do need to get things done quickly. Too little urgency can lead to inaction and lost productivity. So how do we find the right balance where we can use urgency as a meaningful tool to keep productivity up without generating burnout? Urgent! is a guide to using urgency for good to help achieve your goals, to drive success, and minimize stress.

This audiobook focuses on the business story of Walt Disney and the company he built. Combining a unique blend of entrepreneurship, creativity, innovation, and a relentless drive to bring out the best in his teams, Walt Disney created one of the most successful ventures in business history. Outlining the specific processes of the company, Goldsby and Mathews provide the listener with the tools they need to embrace their own entrepreneurial leadership style, to lead effectively, to be more innovative, and to build a successful organization.

Unfiltered: How to Be as Happy as You Look on Social Media is for anyone who needs to be reminded that we're all a work in progress, no matter what judgments we make when measuring our lives against what others share online. In her debut book, award-winning journalist and sought-after speaker Jessica Abo addresses the relationship between our psychology and technology and how we can take back our happiness IRL (in real life) without falling into the compare-and-despair trap.

You subscribe to the basic idea that business can do more than make money, but you're not sure how to act on that conviction or how to share it with the rest of your organization. The Conscious Capitalism Field Guide - the authoritative follow-up to the best-selling book Conscious Capitalism, by John Mackey, CEO of Whole Foods Market, and leadership expert Raj Sisodia - gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization.

As you face daily choices that require yes or no decisions, there are times when you feel paralyzed - either from fear of making the wrong choice or because of too many seemingly equal options. Social entrepeneur Jeff Shinabarger helps you break through these moments of tension and transition with proven ways to move toward good choices.

Thompson and Ware, nationally known consultants in the fields of management and leadership, offer a practical guide that focuses on the skills G.W. Bush has used throughout his career and in the White House. Each useful chapter highlights one of his leadership lessons. From identifying core values to getting results, this clearly written guide is filled with timeless and time-tested advice.

In The Leadership Wisdom of Jesus, Charles Manz looks to the New Testament to see what it holds for today's leaders. What he finds are powerful leadership lessons that can enable both leaders and followers to maintain integrity, live on a higher plane, and ultimately, reach personal and professional goals through sound practical principles.

The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.

"I've set up my corporation. Now what do I do?" All too often business owners and real estate investors are asking this question. They have formed their protective entity - be it a corporation, LLC, or LP - and don't know what to do next. Run Your Own Corporation provides the solution to this very common dilemma. Breaking down the requirements chronologically (i.e. the first day, first quarter, first year), the audiobook sets forth all the tax and corporate and legal matters new business owners must comply with.

Imagine being able to manage sales team at a small business in about 10-20 hours a month. Being the sales manager at a small business does not have to be difficult or require a lot of time. Part-Time Sales Management helps equip small business owners with the know-how of managing a sales team in the least amount of time required. Imagine if the goals you have in mind for your business were met each year, and your involvement with the sales team was more effective and possibly required less time than you spend today. It's possible!

From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve - along with a behind-the-scenes look into Jen’s own wild and wonderful road to success.

The Blue Square Method is a philosophy and process for the enlightened fee-for-service professional who is striving to grow on their own terms. Panoramic success requires continual refinement and optimization both personally and professionally. This actionable playbook is designed to put you on a predictable trajectory and ensure you never plateau.

“Everyone wants everyone else to change.” That is the fundamental reason why most organizational transformations fail. Leaders want their people to exhibit behaviors that they don’t exhibit themselves. Team members feel powerless to make significant change just because of where they are situated on the organization chart. Improvement Starts with I provides you with a framework to change this through a simple plan that, when followed, will deliver outstanding engagement, improvement, and results, helping you avoid the potholes into which countless companies have fallen.

In Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the "why," "how," and "where" of corporate-startup partnering.