Small Business Plan

Learn the 25 keys to a great business plan, including writing the company's mission, identifying marketing opportunities, calculating appropriate financial ratios, and projecting growth rates, that will help guide your company's expansion and attract necessary funding. Business Planning is part of The New York Times Pocket MBA Series.

Protégés are a common occurrence in the business world today. Experienced people in every industry often decide to "adopt" a protégé—whether the arrangement is through a formal mentoring program, or an informal mutual decision to take a new employee "under your wing" and show him the ropes. The reasons to enter into a mentor-protégé relationship are many, but the most common is when the protégé candidate shows promise from the start. Mentor-protégé relationships can be either formal or informal.

Are you looking for highly effective strategies to build your personal brand for explosive growth? If you want your personal brand to be established as one of the big players, then this audiobook will show you how.

Jobs feel safe. We show up, do what we're supposed to do, and a check for the same amount comes in every couple of weeks. We can feel safe, secure, and comfortable with that. We can budget for housing, transportation, and food. We might even get a few weeks of vacation each year and have enough left over to go somewhere nice. So what's the problem?

What, exactly, does a formula do? This question will be answered in considerable detail in later sections of this book, but a summary of a formula's usefulness would include two main functions it fulfills. First, over a full stock market cycle, it will improve your investment profits without the application of any thought on your part. As is well known, there are many investors who do not believe that the market will ever go through a full cycle again - that the direction of the market is in a permanently upward movement, except for temporary, minor dips.

Sooner or later, every business, association or organization will want to hold a meeting, seminar or trade show outside their regular offices. How do you find your way amongst the dizzying array of hotels, meeting halls, meal guarantees, accommodations arrangements, party packages, bar plans and billing procedures? Author Judy Williams, a veteran hotel and meeting planner, will guide you through the perils and pitfalls of organizing your event.

Professional fees for various services can add up quite quickly for a lot of individuals. Learning how to save on these fees should be a top priority for those who are serious about saving money in their life. This means listening to an audiobook about professional fees and how to get them reduced to the point where they are not such a worry for people anymore. This is the only way to get a reduction on these fees.

Entrepreneurship is more popular than ever: courses are full, policymakers emphasize new ventures, managers yearn to go off on their own. Would-be founders often misplace their energies, however. Believing in a "big money" model of entrepreneurship, they spend a lot of time trying to attract investors instead of using wits and hustle to get their ideas off the ground.