Small Business Success

Social media has democratized influence, forever changing the way businesses communicate with customers and the way customers affect the decisions of their peers. With platforms like Twitter, YouTube, and Facebook, anyone can now find and connect with others who share similar interests, challenges, and beliefs - creating communities that shape and steer the perception of brands. Without engagement in these communities, we miss major opportunities to shape our marketing messages.

In Whatever Works, Thalma Lobel explores groundbreaking psychological research on job performance, satisfaction, and creativity. Did you know that just doodling in a certain way can increase your creativity? That looking at something green for forty seconds will improve your attention? That crossing your legs similarly to an interviewer could get you the job? That the mere presence of a smartphone on your desk can lessen your performance, even if it's turned off? These are the invisible factors that nudge our behavior on a daily basis.

For the socially conscious, the intellectually curious, or the creative soul comes an inspiring, New York Times best-selling handbook for success in business, life, and the all-important task of building a more compassionate world—by the visionary founder and CEO of KIND Healthy Snacks.

How did the trailblazers of Indian business turn their dreams into reality? The Pilani Pioneers profiles twenty-five accomplished BITS Pilani graduates, including startup founders, entrepreneurs and CEOs, who have made an indelible mark on the Indian and global business landscape while deftly navigating the twists and turns of their professional and personal lives.

Be unstoppable! If you want to get up one more time. If you want a motivating why that keeps you focused. If you want to consistently achieve your goals. If you want to improve a little more each day. Then you need the I Will Until mindset. With that, you are unstoppable. Success is intentional. It requires attention, massive activity, and the right mindset. During these minutes, you will discover exactly how to unlock your limitless power to succeed!

What do people and businesses need to know about the realities of innovating in order to develop products successfully? Lorraine Marchand—a seasoned practitioner who has guided Fortune 500 companies and start-ups on developing and launching new ideas—lays out a step-by-step framework for spurring success. She shares her eight laws of innovation, a formula for driving significant and lasting transformation in any organization. Marchand emphasizes the frame of mind needed to spark the innovation process.

In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.

¿Qué pasaría si los negocios fueran algo gozoso y divertido? ¿Y si fueran mucho más de lo que nunca percibiste que fuera posible? ¿Si crearas tu negocio desde la perspectiva del gozo, que elegirías? ¿Qué cambiarías? ¿Qué elegirías si supieras que no puedes fallar? Los negocios son gozo, son creación, son generadores. Los negocios pueden ser la aventura de vivir.

Gorilla in the Cockpit offers a revolutionary way to understand megaproject failures. It opens the black box to reveal the hidden drivers of project crashes. The root causes cannot be found in traditional project management books. They are neither technical nor financial. They are human.

Every day, there are multiple things vying for our attention - people, businesses, technologies, apps. But many of us don’t realize that our attention is our property. It belongs to us just like any other resource we own. And when we choose what we give our attention to, we can focus fully on our own purpose and on what’s best for us. When you take a step back and think about your thinking, you can take control of your attention, as well as your time and your purpose, rather than allowing others to be in control. It’s up to you.

Do you struggle with public speaking or communication in your workplace or personal relations? Have you tried other solutions but find yourself slipping back into old, anxiety-ridden habits? Are you tired of feeling like a wallflower, overlooked or misunderstood when you do speak up? Many individuals struggle with social anxiety, leading to missed opportunities both personally and professionally. But what if you could transform your communication skills, master small talk, and command the room while remaining authentic to who you are?

In the newly revised second edition of Conquer the Chaos, celebrated author and CEO of Keap Clate Mask delivers yet another incisive and exciting roadmap to entrepreneurial success for small business owners. The book offers six non-negotiable, must-have strategies for entrepreneurs, as well as an engaging mix of stories, quotes, anecdotes, and examples that highlight businesspeople who have successfully confronted and overcome the daunting challenges that accompany self-employment.

Make achieving your goals and finding success possible with this one-of-a-kind guide by Robert Irvine, popular host of Food Network’s Restaurant: Impossible.

Elizabeth Demas started her direct sales business in 2003 by knocking on doors in her neighborhood. Over 14 years she grew and sold nearly $6,000,000 worth of her company's products. She shares top strategies on how you might grow your business and achieve your goals! The book also includes interviews with nearly two dozen direct sales specialists. They come from companies across the industry - from selling makeup to essential oils to protein powder to kitchenware and more!

Lifestyle changes can be overwhelming: It’s hard to take on major goals without falling prey to self-doubt. But with kaizen, big goals become small, approachable steps. This Japanese method first made waves in the business world by launching Toyota to success; it also adds magic to Marie Kondo’s life-changing method of tidying up. As Kondo puts it: “You can take the first small step toward your dream today, and keep taking small steps to grow your passions.” Now, Sarah Harvey unlocks kaizen’s amazing potential to enhance our everyday lives.

Do you seek entrepreneurial success but don’t know how to develop a winning mindset? Are you facing failure and do not know what to do? Or are you somehow “stuck” in life and cannot find the road to your personal and business growth? This audiobook presents the ten golden mindset rules of entrepreneurial success and financial wealth employed by some of the world’s wealthiest entrepreneurs. It contains the vital teachings, essential beliefs, habits, and visions that allowed them to turn their initial failures into undisputed success and meet financial wealth.

Addressing diverse issues depends on improving your soft skills - such as time management, team-building, communication and listening, creative-thinking, and problem-solving. But this isn’t as easy as it may seem. Sue Ashford has the solution. In this timely book, she introduces Flexing - a technique individuals, teams, and entire organizations can use to learn, grow, and develop their skills and knowledge with every new project, work assignment, and problem. Flexing empowers you to embrace any challenge and adapt to any change, yielding valuable takeaways that ensure growth.

Richard Branson, one of the world's most famous and admired business leaders, argues that it's time to turn capitalism upside down - to shift our values from an exclusive focus on profit to also caring for people, communities, and the planet as he writes: "People often associate me with challenges, with trying to break records while sailing the Atlantic or flying in a jet stream in a balloon or going into space with Virgin Galactic. But this audiobook isn't just about fun and adventure and exceeding one's wildest dreams."

Leadership development speaker & consultant Andy Ellis is the former CSO of Akamai, where he contributed to the creation of Akamai's billion‑dollar cybersecurity business. He now brings his speaking, consulting, and business knowledge to listeners with 1% Leadership—based on the reality that real-world leadership is messy and complicated; it rarely fits into an acronym or a dogmatic overarching philosophy. Ellis says that there are no “irrefutable laws” of leadership or power; there is no secret.

Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: developing a success mindset, understanding the business of the beauty business, finding your niche, diversifying with multiple streams of income, growing your platform to grow your profits, preparing for the unexpected, and planning for your future.