Social Business

Most of us assume our success relies on a network of friends and close contacts. But innovative thinking requires a steady stream of fresh ideas and new possibilities, which strangers are more likely to introduce. Our survival instincts naturally cause us to look upon strangers with suspicion and distrust, but in The Necessity of Strangers, Alan Gregerman offers the provocative idea that engaging with strangers is an opportunity, not a threat, and that engaging with the right strangers is essential to unlocking our real potential.

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all. Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.

Garrett Sutton has spent the last thirty years protecting clients’ assets and implementing corporate structures to limit liability. This significant experience shines through in a very readable book on the why-tos and how-tos for achieving asset protection. Start Your Own Corporation teaches how to select between corporations and LLCs and how to use Nevada and Wyoming entities to your maximum advantage. This non-technical and easy to understand book also educates on the importance of following corporate formalities, using business tax deductions and building business credit.

Find out how to successfully resolve your most emotionally charged conflicts. In this landmark book, world-renowned Harvard negotiation expert Daniel Shapiro presents a groundbreaking, practical method to reconcile your most contentious relationships and untangle your toughest conflicts.

For a dozen years as one of the world’s most admired CEOs, Indra Nooyi redefined what it means to be an exceptional leader. The first woman of color and immigrant to run a Fortune 50 company - and one of the foremost strategic thinkers of our time - she transformed PepsiCo with a unique vision, a vigorous pursuit of excellence, and a deep sense of purpose. Now, in a rich memoir brimming with grace, grit, and good humor, My Life in Full offers a firsthand view of Nooyi’s legendary career and the sacrifices it so often demanded.

Go Live! Turn Virtual Connections into Paying Customers helps listeners understand and take advantage of several online tools to boost their sales and increase their revenue. Accomplished salesperson, consultant, and online personality Jeffrey Gitomer describes how tools like Facebook Live and podcasting can drive sales and help you connect with your customers.

Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication.

Start-Up Nation addresses the trillion dollar question: How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources - produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada, and the UK?

This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.

Rompe la barrera del no es un manual de negociación imprescindible desarrollado y perfeccionado a lo largo de la extraordinariacarrera de Chris Voss como negociador en secuestros con rehenes y como reconocido profesor en las escuelas de negocio más prestigiosas del mundo.

30 Days to a More Powerful Vocabulary quickly became a bestseller in its category back in 2015. Now, in this updated and revised edition—which now contains the 700 most important words you need to master—you'll quickly learn why this title has been such a positive impact in the personal and professional lives of tens of thousands in the English-speaking world.

Our ability to foresee and protect against natural catastrophes has never been greater; yet we consistently fail to heed the warnings and protect ourselves and our communities, with devastating consequences. What explains this contradiction? In The Ostrich Paradox, Wharton professors Robert Meyer and Howard Kunreuther draw on years of teaching and research to explain why disaster preparedness efforts consistently fall short.

This powerful, enlightening guide comes from a team of martial arts experts who openly share their triumphs and their failures - and reveal how you too can become more successful, happy, and self-confident. Merging the martial arts' lifestyle and philosophy with sheer business acumen, they teach you not only how to make a living but how to make a life. Their 39 conditioning-for-success exercises compel you to look introspectively as you never have before.

Dodging issues, appeasing difficult people, and mishandling tough encounters all carry a high price for managers and companies - in the form of damaged relationships, ruined careers, and intensified problems. In Failure to Communicate, Holly Weeks shows how to master the combat mentality, emotional maelstrom, and confusion that poison difficult conversations.

Why can salamanders grow new legs, and young children grow new fingertips, but adult humans can't regenerate? What is the electricity that flows through the human body? Is it the same thing that the Chinese call Qi? If so, what does Chinese medicine know that Western medicine ignores? Dan Keown's highly accessible, witty, and original book shows how Western medicine validates the theories of Chinese medicine and how Chinese medicine explains the mysteries of the body that Western medicine largely ignores.

Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.

Effective business communication is a skill that anyone can develop. From interview strategies to high-stakes negotiation tactics, 10 Skills for Effective Business Communication offers practical strategies to improve communication skills and help you succeed in your career. Equal parts research and actionable advice, this book applies effective strategies from the world’s most successful professionals to common workplace scenarios.

Milton Friedman and his wife, Rose, teamed up to write this most convincing and readable guide, which illustrates the crucial link between Adam Smith's capitalism and the free society. They show how freedom has been eroded and prosperity undermined through the rapid growth of governmental agencies, laws, and regulations.

Most of what we know about how ideas spread comes from best-selling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral", and good behavior is "nudged" forward. The problem is that the world they describe is a world where information spreads, but beliefs and behaviors stay the same. When it comes to lasting change in what we think or the way we live, the dynamics are different: beliefs and behaviors are not transmitted from person to person in the simple way that a virus is.

Whether you are a new player or a seasoned veteran, Secrets to Winning at Office Politics can help you increase your personal power without compromising your integrity or taking advantage of others. This smart, practical guide shows you how to stop wasting energy on things you can't change and start taking steps to get what you want.