Social Design

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

Sara Hendren invites us to rethink the things and settings we live with. What might assistance based on the body’s stunning capacity for adaptation—rather than a rigid insistence on “normalcy”—look like? Can we foster interdependent, not just independent, living? How do we creatively engineer public spaces that allow us all to navigate our common terrain? By rendering familiar objects and environments newly strange and wondrous, What Can a Body Do? helps us imagine a future that will better meet the extraordinary range of our collective needs and desires.

Analyzing the political and banking history of the United Kingdom, the United States, Canada, Mexico, and Brazil through several centuries, Fragile by Design demonstrates that chronic banking crises and scarce credit are not accidents due to unforeseen circumstances. Rather, these fluctuations result from the complex bargains made between politicians, bankers, bank shareholders, depositors, debtors, and taxpayers.

The latest and most bitterly contested battle in the culture war is the controversy over Darwin and intelligent design. But much of what you've heard about it is wrong. Jonathan Wells, a battle-hardened veteran with doctorates in biology and theology, sets the record straight.

The male is in crisis. Traditional roles once gave men stability and continuity from generation to generation. Today, the world is sending out conflicting signals about what it means to be a man. Many men are questioning who they are and what roles they fulfill in life - as a male, a husband, and a father - leaving them frustrated and causing them to live far below their potential. Best-selling author Dr. Myles Munroe examines cultural attitudes toward men.

In an irresistible invitation to lighten up, look around, and live an unscripted life, a Stanford University professor and master of the art of improvisation explains how to adopt the attitudes and techniques used by generations of musicians and actors. These secrets are currently being taught to entrepreneurs, engineers, and first responders in a crisis as well as housewives and Alzheimer caregivers. Let's face it: Life is something we all make up as we go along.

How Real Estate Developers Think considers developers from three different perspectives. Brown profiles the careers of individual developers to illustrate the character of the entrepreneur; considers the roles played by innovation, design, marketing, and sales in the production of real estate; and examines the risks and rewards that motivate developers as people.

A book unlike any other, Women in Clothes is essentially a conversation among hundreds of women of all nationalities - famous, anonymous, religious, secular, married, single, young, old - on the subject of clothing, and how the garments we put on every day define and shape our lives. It began with a survey. The editors composed a list of more than 50 questions designed to prompt women to think more deeply about their personal style.

Hollywood stars have always furthered fashion's cause of seducing the masses into buying designers' clothes by acting as living billboards. Now, red carpet celebrities are no longer content to just advertise and are putting their names on labels that reflect the image they - or their stylists - created.

The world is working exactly as designed. And it’s not working very well. Which means, we need to do a better job of designing it. Design is a craft with an amazing amount of power. The power to choose. The power to influence. As designers, we need to see ourselves as gatekeepers of what we are bringing into the world and what we choose not to bring into the world.

Dawnn Karen is a pioneer in the field of fashion psychology, and she has spent years studying the relationship between attire and attitude. In Dress Your Best Life she goes far beyond well-known makeover advice, pushing you to ask yourself: Are my clothing choices hurting me or helping me to achieve my life goals? Her book will help you discover your unique style story, become a smarter shopper, use color to your advantage, match moods to clothing choices, and embrace new or different standards of beauty.

Social Business by Design is the definitive management audiobook on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment.

The incredible untold story of how Ann Lowe, a Black woman and granddaughter of slaves, rose above personal struggles and racial prejudice to design and create one of America's most famous wedding dresses of all time for Jackie Kennedy.

Paris Review contributor Katy Kelleher explores our obsession with gorgeous things, unveiling the fraught histories of makeup, flowers, perfume, silk, and other beautiful objects. In these dazzling and deeply researched essays, Katy Kelleher blends science, history, and memoir to uncover the dark underbellies of our favorite goods.

Oxford mathematician and author John Lennox takes a closer look at Hawking's logic regarding what brought the universe into being. In lively, layman's terms, Lennox guides us through the key points in Hawking's arguments - with clear explanations of the latest scientific and philosophical methods and theories - and demonstrates that far from disproving a creator God, they make his existence seem all the more probable.

Our human energy “blueprint” is in a constant state of flux as we grow and change. As our creative ability expands, and our ability to fulfill the potential for a peaceful, just, and sustainable world grows, knowing about the new Global Cycle we’re about to enter has never been more important.

When planes crash, bridges collapse, and automobile gas tanks explode, we are quick to blame poor design. But Henry Petroski says we must look beyond design for causes and corrections. Known for his masterly explanations of engineering successes and failures, Petroski here takes his analysis a step further, to consider the larger context in which accidents occur. In To Forgive Design he surveys some of the most infamous failures of our time.

The Black Experience in Design spotlights teaching practices, research, stories, and conversations from a Black/African diasporic lens.

In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.

For thousands of years, women have been taught to be “good” instead of powerful. But when we embody the good girl, we hold back their voices and gifts in a world that desperately needs female perspectives. Drawing on countless coaching sessions and conversations with female leaders, Majo identifies five self-sabotaging tendencies (“the five Good Girl Myths”) every woman must overcome to unleash her power and design a more purposeful life.