Social Economics

Rarely does a week go by without a well-known executive being indicted for engaging in a white-collar crime. Perplexed as to what drives successful, wealthy people to risk it all, Harvard Business School professor Eugene Soltes spent seven years in the company of the men behind the largest corporate crimes in history - from the financial fraudsters of Enron, to the embezzlers at Tyco, to the Ponzi schemers Bernie Madoff and Allen Stanford.

The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended up creating Facebook. Eduardo Saverin and Mark Zuckerberg were Harvard undergraduates and best friends - outsiders at a school filled with polished prep-school grads and long-time legacies. They shared both academic brilliance in math and a geeky awkwardness with women. The Accidental Billionaires is a compulsively listenable story of innocence lost - and of the unusual creation of a company that has revolutionized the way people relate to one another.

What can you get with 25 dollars and a dream? Adam Shepard graduated from college feeling disillusioned by the apathy around him and was then incensed after reading Barbara Ehrenreich's famous work Nickel and Dimed- a book that gave him a feeling of hopelessness about the working class in America. He set out to disprove Ehrenreich's theory-the notion that those who start at the bottom stay at the bottom-by making something out of nothing to achieve the American Dream.

Wie grenzenlos der Reichtum einiger weniger wirklich ist und wie ihr Vermögen das Land verändert. Julia Friedrichs ist gelungen, was es so noch nicht gegeben hat: Sie bittet Superreiche zum Gespräch, und diese erlauben ihr umfassende Einblicke in ihre Welt und stellen sich ihren Fragen. Ist Vermögen eine Privatangelegenheit? Braucht es ein anderes Steuersystem? Kann es richtig sein, dass sich extreme Vermögen in den Händen ganz weniger ballen? Wann habe ich genug? Auf den Spuren des Geldes. Ihre Recherchereise führt die Autorin zu Luxusjachten, in Family-Offices und Steueroasen.

Over the past four decades, China's remarkable transformation has garnered admiration but also sparked concern. George Magnus draws on his intimate knowledge of this dynamic nation to uncover the origins of its ascent and show why the economic traps it faces at home and the political challenges it faces abroad pose a serious threat to its continued rise.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald's have long symbolized capitalism's villainous effects on our nation's most vulnerable communities. But how did fast food restaurants so thoroughly saturate black neighborhoods in the first place? In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders, who believed they found an economic answer to the problem of racial inequality.

The world is a better place than it used to be. People are healthier, wealthier, and live longer. Yet the escapes from destitution by so many has left gaping inequalities between people and nations. In The Great Escape, Angus Deaton - one of the foremost experts on economic development and on poverty - tells the remarkable story of how, beginning 250 years ago, some parts of the world experienced sustained progress, opening up gaps and setting the stage for today's disproportionately unequal world.

Capitalism is broken. The relentless pursuit of more has delivered climate catastrophe, social inequality and financial instability – and left us ill-prepared for life in a global pandemic. Tim Jackson’s passionate and provocative book dares us to imagine a world beyond capitalism – a place where relationship and meaning take precedence over profits and power.

A elite do atraso se tornou um clássico contemporâneo da sociologia brasileira, um livro fundamental de Jessé Souza. Por meio de uma linguagem fluente, irônica e ousada, Jessé apresenta uma nova visão sobre as causas da desigualdade que marca nosso país e reescreve a história da nossa sociedade. No âmago da interpretação de Jessé não está a corrupção política. Para ele, a questão a partir da qual se deve explicar a história passada e atual do Brasil - e de suas classes, portanto - não é outra senão a escravidão.

For over two-hundred years, capitalist systems have overtaken the global economy, spreading near-universal growth and opening the floodgates for limitless human potential. Yet something is going terribly wrong in the world economy. National bestselling author George Gilder explains how economics is not an incentive system but an information system. Redefining capitalism for the modern age, he reveals how free enterprise is a mind driven system, material resources are essentially as infinite as atoms, and what governs economic growth is human creativity.

In their personal lives, people consider it essential to separate economics and intimacy. We have, for example, a long-standing taboo against workplace romance, while we see marital love as different from prostitution because it is not a fundamentally financial exchange. In The Purchase of Intimacy, Viviana Zelizer mounts a provocative challenge to this view.

No one, from economists to bankers to politicians, has been able to quantify exactly how much of the world's assets are currently hidden - until now. Gabriel Zucman is the first economist to offer reliable insight into the actual extent of the world's money held in tax havens. And it's staggering. In The Hidden Wealth of Nations, Zucman offers an inventive and sophisticated approach to quantifying how big the problem is, how tax havens work and are organized, and how we can begin to approach a solution.

In this perceptive and often hilarious essay, Lech Blaine dissects some top blokes, with particular focus on Scott Morrison and Anthony Albanese, but stretching back to Bob Hawke and Kerry Packer. This is a riveting narrative of how image conquered politics, just as globalisation engulfed the Australian economy. While many got rich and entertained, look where we ended up.

Author Jeremy Rifkin presents an insider's account of the next great economic era: the Third Industrial Revolution, when a new ethic of sustainability will revolutionize the world we live in.

The greatest challenges facing humankind, according to Deirdre Nansen McCloskey, are poverty and tyranny, both of which hold people back. Arguing for a return to true liberal values, this engaging and accessible book develops, defends, and demonstrates how embracing the ideas first espoused by 18th-century philosophers like Locke, Smith, Voltaire, and Wollstonecraft is good for everyone. In McCloskey's view, liberalism leads to equality, but equality does not necessarily lead to liberalism - and the fixation of the left on inequality is counterproductive.

Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour faire parler d'une marque ou d'une entreprise. Une étude Cisco estime que la vidéo représentera 82 % du trafic global d'Internet d'ici 2020, contre 70 % en 2015. Quant aux dépenses en publicité vidéo sur Internet, elles devraient passer de 9,90 milliards de dollars en 2016 à 28,08 milliards de dollars en 2020. Mais, concrètement, comment réaliser une vidéo de qualité à moindres coûts, et le plus simplement possible ?

How much of our fate is tied to the status of our parents and grandparents? How much does this influence our children? More than we wish to believe. While it has been argued that rigid class structures have eroded in favor of greater social equality, The Son Also Rises proves that movement on the social ladder has changed little over eight centuries.

Rejecting the old Left/Right ideologies, Rand develops a more pragmatic view capable of delivering practical solutions to this critical problem. A renewed capitalism harnessed to the task is the only way we might replace fossil fuels fast enough to mitigate severe climate risk. If we leave our dogma at the door, Rand argues, we might just build an economy that survives the century.

Alfani argues that the position of the rich and super-rich in Western society has always been intrinsically fragile; their very presence has inspired social unease. In the Middle Ages, an excessive accumulation of wealth was considered sinful; the rich were expected not to appear to be wealthy. Eventually, the rich were deemed useful when they used their wealth to help their communities in times of crisis. Yet in the twenty-first century, the rich and the super-rich have been exceptionally reluctant to contribute to the common good in times of crisis.