Social Media Management

World 3.0 reveals how we're not nearly as globalized as we think we are, and how people around the world can secure their collective prosperity through new approaches to cross-border integration. Provocative and bold, this new audiobook will surprise and move you, no matter where you stand on globalization.

In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transpar­ency is to protect the interests of customers proac­tively - even if that requires spending extra money in the short run to preserve your reputation and cus­tomer relationships in the long run.

This is the leadership book you have to experience: a barn-storming new take on what makes a versatile, integrated, and effective leader. Using stories and examples from the lives of leaders, from the sports stadium to the White House to the office of the CEO, Nigel Nicholson shows vividly how the capacity of leaders to see what others do not see frames their actions and allows them to transform, build, destroy, or stabilize. Leaders fail through lack of insight - into themselves and into the worlds they inhabit.

Since its debut E-commerce has been centered on the transaction, which represents less than one percent of the time we spend online. Now, we are entering the era of Pre-Commerce where customers make their own decision to buy or support a brand before the transaction. Pre-Commerce explains how the exploding use of social media channels has fundamentally changed the way customers go about making their purchasing decisions, how they educate themselves and why they choose to support certain brands above others.

This highly enjoyable career development book reveals dynamic aspects of the workplace that are hidden to many, ignored by others - factors that can make or break careers.

What’s a local girl to do when she catches her long-term boyfriend doing the nasty on their sofa with another women? Cry? Fall apart? Not Lily! Armed with a new look, her best friends, and a fresh take on life, Lily hightails it to Spain for sun, sangria, and Spanish men. But Lily quickly discovers that leaving bad mojo behind isn’t as easy as getting on a plane.

A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.

In a provocative and practical look at modern stress, Seeking Serenity offers an empowering new message: Stress can serve as a guide to living our happiest and healthiest lives. In Seeking Serenity, stress columnist Amanda Enayati challenges our long-held assumptions about stress, painting a groundbreaking picture that separates myth from reality when it comes to what is commonly referred to as the plague of modern life.

Moving beyond mere tolerance, us-versus-them is the costly mind-set in which organizations, communities, and whole nations too often find themselves trapped. In fact, recognizing difference as a positive force can bring astonishing value to even the most diverse organizations. In Us Plus Them, leadership scholar Todd Pittinsky introduces a groundbreaking new science of diversity.

Unlike any negotiating book you've ever heard! If you buy or sell anything personally or professionally, this audio book can make or save you a fortune! This complete guide to negotiating great deals gives you step-by-step instructions to get anything you want for personal or business use for a fraction of the asking price...or, better yet, no money at all!

Improve your leadership skills - even if you aren't a "natural" communicator - with a specific communication strategy that anyone can use. Authors Matha and Boehm present research showing that all managers can improve performance by using the principles outlined in Beyond the Babble. They explore why communication is crucial, how and when to do it, how to embed it in an organization's culture, and how to measure results.

Forty strong women from various ages, backgrounds and experiences have come together to share the most personal times in their lives. Listen in as these women 16-35 years of age each contribute a chapter about a hard time they have gone through and what they did to get through it. These stories will help motivate and inspire you through any hard time in your life. Your life is about to take a change for the better!

This is the Simplest and most Powerful Leadership book that you will ever find! It's fun, insightful, and focused on how new leaders just like you can lead with strong Relationships. Join me as we spend time at the Woo-Woo factory learning how the two main characters handle Leadership differently. One always uses Relationship Leadership principles, while the other goes his own way and is a disaster. Learn how to be an Awesome Leader!

"Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm.

When slighted, misunderstood, cut-in-front-of, annoyed, taken advantage of, or treated rudely, most people avoid their bosses, ignore co-workers, change hairdressers, complain to friends, shout and pound their fists. They often miss the most positive, effective alternative of all: confronting positively. Now, for everyone who was never taught, or never realized, that between "bully" and "wimp" is a range of behavior that is positive, dignified, and effective for dealing with life's bothersome situations.

You have right-wing relatives and friends. Sometimes you feel isolated because you believe you must keep your thoughts to yourself. After all, you are just not up for another fight. It does not matter how progressive or lefty you are. One can have a very enjoyable conversation with the most right-wing of relatives or friends. It is all about the approach. This book explains what I have discovered about engaging with the right. We all have friends and relatives where we may think the relationship is over.

Elevate the Debate helps researchers of all types more effectively communicate their work in any number of areas, from traditional news outlets to the new media platforms of the digital age. After listening to this book, you will be inspired and equipped to use traditional and digital media environments to your advantage. This real-world guide helps you present your data-driven research with greater clarity, coherence, and impact.

The Backpack: How to Understand and Manage Yourself While Loving Others Along the Way tells the story of Jon, Sofia, and Buddy, whose pathways merge on a life-changing flight. Written by a senior consultant with the Flippen Group (a worldwide leader in self-awareness training), the book brings together an angry passenger, a wise flight attendant, and a down-home cowboy. Their chance meeting leads to the ride of their lives as they fully grasp the importance and meaning of their backpacks. As this engaging story reveals, self-awareness is like a backpack!

The first wave of the Millennial Generation - born between the early 1980s and 2002 - is just graduating from college and entering the work force. Employers, meantime, are bracing for some of the biggest management challenges they've ever faced: Integrating the most demanding and most protected generation in history into a workplace shaped by the driven baby-boom generation.

Some people are talented at speaking before audiences, some at writing books, some at leading others, some at starting businesses. We're just talented in different ways. If you want to succeed, you must first identify the areas in which you are talented and then commit to developing those talents to the fullest. This audiobook will help you do just that with 12 proven strategies for uncommon achievement, including substantiated studies and unforgettable tips.