Social Media Study

A decade after The Victory Lab: The Secret Science of Winning Campaigns, which Politico called "Moneyball for politics," journalist Sasha Issenberg returns to the cutting edge of political innovation to reveal how campaigns are navigating the era's most pressing challenge: how to win in a world awash in lies. The Lie Detectives is a lively and deep secret history of Democratic politics in the Trump years.

As a critic at large at The New York Times, Phillips has written extensively on theater, poetry, and the latest blockbusters—with her love of some of the most popular and nerdy fandoms informing her career. Now, she analyzes the mark these beloved intellectual properties leave on young and adult minds, and what they teach us about race, gender expression, religion, and more. Spanning from the nineties through to today, Nerd is a collection of cultural criticism essays through the lens of fandom for everyone from the Marvel movie watcher to the hardcore Star Wars expanded universe connoisseur.

Join professional comedy writer Joel Morris on a hilarious journey into the hidden world of shared laughter, where he reveals the mechanisms that make jokes work and what comedy can teach us about ourselves. Offering astute analysis of everything from stand-up to slapstick and sitcom to spoof, Morris examines comedic patterns, rhythms, and dynamics to uncover the algorithms that secretly underpin comedy.

In 1970, on a soundstage on Manhattan’s Upper West Side, a group of men, women, and Muppets of various ages and colors worked doggedly to finish the first season of a children’s TV program that was not yet assured a second season: Sesame Street. They were conducting an experiment to see if television could be used to better prepare disadvantaged preschoolers for kindergarten. What they didn’t know then was that they were starting a cultural revolution that would affect all American kids.

The power of hashtag activism became clear in 2011, when #IranElection served as an organizing tool for Iranians protesting a disputed election and offered a global audience a front-row seat to a nascent revolution. Since then, activists have used a variety of hashtags to advocate, mobilize, and communicate. In this book, Sarah Jackson, Moya Bailey, and Brooke Foucault Welles explore how and why Twitter has become an important platform for historically disenfranchised populations, including Black Americans, women, and transgender people.

More than 50 years ago, John Coltrane drew the 12 musical notes in a circle and connected them with straight lines, forming a five-pointed star. Inspired by Einstein, Coltrane had put physics and geometry at the core of his music. Physicist and jazz musician Stephon Alexander returns the favor, using jazz to answer physics' most vexing questions about the past and future of the universe.

Former big-city crime reporter Tamara Cherry calls on her award-winning skills as a journalist to examine the impact of the media on trauma survivors and the impact of trauma on members of the media. As Tamara documents the experiences of those who were forced to suffer on the public stage, she is confronted by everything she got wrong on the crime beat. Covering murders and traffic fatalities to sexual violence and mass violence, Cherry exposes a system set up to fail trauma survivors and journalists.

Individuals seeking to widen their tribes of friends, fans, and followers have an abundance of resources for building their digital footprints and social media popularity. All of this seems well and good from the perspective of revenue, exposure, and perhaps ego-building, but what is the impact of this on the human brain and our behavior? Is anyone paying attention to the lurking side effects of the social media influencer revolution?

Ever since its initial publication in 2008, The Transgender Child has been lauded as the most trusted source of information for families wanting to understand and affirm their transgender, gender-expansive, or nonbinary child. Utilized around the world and translated into multiple languages, The Transgender Child has won accolades from medical and mental health professionals, teachers, and, most especially, from parents. Authors Stephanie Brill and Rachel Pepper have now thoroughly revised and updated their ground-breaking classic.

Alex Marlow was just a 21-year-old UC Berkeley student when renowned media mogul Andrew Breitbart hired him as his first employee. Breitbart began mentoring Marlow on how to fight the culture war one headline at a time and to remain resilient in the face of personal attacks. Now, in this eye-opening and timely book, Marlow explains how the establishment press destroyed its own credibility with a relentless stream of “fake news” designed to smear Donald Trump and his supporters while advancing a leftist agenda.

Delving into speculation about the assassination of JFK, chemtrails, the emergence of the 'New World Order', the sinister experiments at CERN, possible cover-ups regarding Area 51, and the so-called 'Clinton Body Count', this collection provides an essential reference for everyone interested in learning more about the secret forces that may be controlling our world. Taking a balanced and measured approach, it explores why these theories have taken hold, and how much truth lies at their foundations. Do you believe them? Listen to find out.

Ferguson might be the worst, but it is not the first. Ferguson is just the latest of hundreds of examples of Black mob violence around the country. White Girl Bleed a Lot: The Return of Racial Violence to America and How the Media Ignore It was written for the deniers: reporters and public officials and others who deny Black mob violence has reached epidemic levels.

What’s gone wrong with our media? The answer: its owners. From William Randolph Hearst to Elon Musk, from the British press barons to colonial upstarts Conrad Black and Rupert Murdoch, media proprietors have manipulated the news to accumulate wealth and influence as they meddled with democracy. Eric Beecher knows the news business from bottom to top. He has been a journalist, editor and media proprietor, with the rare distinction of having both worked for and been sued (unsuccessfully) by the Murdochs. This book reveals the distorted role of the media moguls of the past two centuries.

In today’s chaotic world, where the multiplication of information sources creates competing narratives, credibility is the key to winning the war of ideas. This is the reason why governments and corporations resort to astroturfing - creation of ostensibly grassroots movements set up to advance political agendas and commercial campaigns. The democratization of information and polarization of politics offer a perfect storm.

From a rising star at The New Yorker, a deeply immersive chronicle of how the optimistic entrepreneurs of Silicon Valley set out to create a free and democratic internet - and how the cynical propagandists of the alt-right exploited that freedom to propel the extreme into the mainstream.

Family Guy and Philosophy brings together low-brow, potty-mouthed, cartoon humor and high-brow philosophical reflection to deliver an outrageously hilarious and clever exploration of one of TVs most unrelenting families. (Okay, its not that high-brow.)

In this most original examination of America's post-9/11 culture, Susan Faludi shines a light on the country's psychological response to the attacks on that terrible day. Turning her observational powers on the media, popular culture, and political life, Faludi unearths a barely acknowledged but bedrock societal drama shot through with baffling contradictions. Why, she asks, did our culture respond to an assault against American global dominance with a frenzied summons to restore "traditional" manhood, marriage, and maternity?

Truth: A User's Guide explores how we can guard against the noise of competing truths, in business, in our personal relationships, and within ourselves, but also how we can use them to our advantage. Written with authority and humour, this is an accessible and illuminating narrative that will find a wide audience among listeners in search of understanding why the meaning of "truth" seems to have gone completely haywire.

Conspiracy theories are as old as politics. But conspiracists today have introduced something new - conspiracy without theory. And the new conspiracism has moved from the fringes to the heart of government with the election of Donald Trump. In A Lot of People Are Saying, Russell Muirhead and Nancy Rosenblum reveal how the new conspiracism differs from classic conspiracy theory, why so few officials speak truth to conspiracy, and what needs to be done to resist it.

All forms of recreational digital consumption—whether on smartphones, tablets, game consoles, or TVs—have skyrocketed in the younger generations. Most media experts do not seem overly concerned about this situation: children are adaptable, they say, they are "digital natives," their brains have changed and screens make them smarter. But other specialists—including some pediatricians, psychiatrists, teachers, and speech therapists—dispute these claims, and many parents worry about the long-term consequences of their children's intensive exposure to screens.