Social Media Study

Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education.

An urgent account of the revolution that has upended the news business, authored by one of the most accomplished journalists of our time.

Banned Books explores why some of the world's most important literary classics and seminal non-fiction titles were once deemed too controversial for the public—whether for challenging racial or sexual norms, satirizing public figures, or simply being deemed unfit for young audiences. From the banning of All Quiet on the Western Front and the repeated suppression of On the Origin of the Species, to the uproar provoked by Lady Chatterley's Lover, entries offer a fascinating chronological account of censorship.

In TechGnosis - a cult classic now updated and reissued with a new afterword - Erik Davis argues that while the realms of the digital and the spiritual may seem worlds apart, esoteric and religious impulses have in fact always permeated (and sometimes inspired) technological communication. Davis uncovers startling connections between such seemingly disparate topics as electricity and alchemy; online roleplaying games and religious and occult practices; virtual reality and gnostic mythology; programming languages and Kabbalah.

Annalee Newitz traces the way disinformation, propaganda, and violent threats have evolved from military weapons deployed against foreign adversaries into tools in domestic culture wars. Newitz delves into America's deep-rooted history with psychological operations, beginning with Benjamin Franklin's Revolutionary War-era fake newspaper and nineteenth-century wars on Indigenous nations, and reaching its apotheosis with the Cold War and twenty-first-century influence campaigns online.

A decade after The Victory Lab: The Secret Science of Winning Campaigns, which Politico called "Moneyball for politics," journalist Sasha Issenberg returns to the cutting edge of political innovation to reveal how campaigns are navigating the era's most pressing challenge: how to win in a world awash in lies. The Lie Detectives is a lively and deep secret history of Democratic politics in the Trump years.

The internet has transformed the ways we think and act, and by consequence, our politics. The most impactful recent political movements on the far left and right started with massive online collectives of teenagers. Strangely, both movements began on the same website: an anime imageboard called 4chan.org. It Came from Something Awful is the fascinating and bizarre story of 4chan and its profound effect on youth counterculture.

Ferguson might be the worst, but it is not the first. Ferguson is just the latest of hundreds of examples of Black mob violence around the country. White Girl Bleed a Lot: The Return of Racial Violence to America and How the Media Ignore It was written for the deniers: reporters and public officials and others who deny Black mob violence has reached epidemic levels.

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. In 2000, The Tipping Point entered the lexicon. Now, in Microtrends, one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live.

We tend to think of revolutions as loud: frustrations and demands shouted in the streets. But the ideas fueling them have traditionally been conceived in much quieter spaces, in the small, secluded corners where a vanguard can whisper among themselves, imagine alternate realities, and deliberate about how to achieve their goals. This extraordinary book is a search for those spaces, over centuries and across continents, and a warning that—in a world dominated by social media—they might soon go extinct.

Katharine Jenkins offers an introduction to feminist philosophy, giving the listener an idea of what it is, why it is important, and how to think about it. She explores key topics such as gender oppression, beauty, objectification, and sexuality. Moreover, she considers questions about the relation between the personal and the political, what it is to be a woman, whether there is a distinctive kind of women's knowledge, and what feminist philosophy can bring to our understanding of such aspects of our world as justice, work, and the environment.

For decades, Sherry Turkle has shown how we remake ourselves in the mirror of our machines. Here, she illuminates our present search for authentic connection in a time of uncharted challenges. Growing up in postwar Brooklyn, Turkle searched for clues to her identity in a house filled with mysteries. She mastered the codes that governed her mother's secretive life. She learned never to ask about her absent scientist father—and never to use his name, her name. Before empathy became a way to find connection, it was her strategy for survival.

In 2014, on the side of a Los Angeles freeway, a One Direction fan erected a shrine in the spot where, a few hours earlier, Harry Styles had vomited. “It’s interesting for sure,” Styles said later, adding, “a little niche, maybe.” But what seemed niche to Styles was actually an irreverent signpost to an unfathomably large, interconnected, and influential multiverse: stan culture. In this book, Kaitlyn Tiffany, a staff writer at the Atlantic and proud superfan herself, guides us through the nebulous online world of fans, stans, and boybands.

Combining historical analysis with contemporary observation, Susan Jacoby dissects a new American cultural phenomenon - one that is at odds with our heritage of Enlightenment reason and with modern, secular knowledge and science. With mordant wit, Jacoby surveys an antirationalist landscape extending from pop culture to a pseudo-intellectual universe of "junk thought".

In I Wear the Black Hat, Klosterman questions the very nature of how modern people understand the concept of villainy. What was so Machiavellian about Machiavelli? Why don't we see Batman the same way we see Bernhard Goetz? Who's more worthy of our vitriol - Bill Clinton or Don Henley? What was O.J. Simpson's second-worst decision? Masterfully blending cultural analysis with self-interrogation and limitless imagination, I Wear the Black Hat delivers perceptive observations on the complexity of the anti-hero.

You either were there or you wanted to be. A defining New York City institution co-founded by Norman Mailer, The Village Voice was the first newspaper to cover hip-hop, the avant-garde art scene, and Off-Broadway with gravitas. It reported on the AIDS crisis with urgency and seriousness when other papers dismissed it as a gay disease. In 1979, the Voice’s Wayne Barrett uncovered Donald Trump as a corrupt con artist before anyone else was paying attention.

We have reached a state of utter absurdity, where journalism schools teach students that their own personal truth or chosen narratives matter more than reality. In Slanted, Attkisson digs into the language of propagandists, the persistence of false media narratives, the driving forces behind today's dangerous blend of facts and opinion, the abandonment of journalism ethics, and the new, Orwellian definition of what it means to report the news.

Award-winning investigative journalist Liz Collin sets the record straight. She uncovers what really happened on a street in Minneapolis that set off the riots, the demands to defund the police, and the skyrocketing crime across the country. Based on conversations with those who were there—including Derek Chauvin, Thomas Lane, and other Minneapolis police officers who’ve never spoken out before—Liz exposes how the media and the Left manipulated the facts to dupe and divide America.

Renowned media scholar Sherry Turkle investigates how a flight from conversation undermines our relationships, creativity, and productivity - and why reclaiming face-to-face conversation can help us regain lost ground. We live in a technological universe in which we are always communicating. And yet we have sacrificed conversation for mere connection. Preeminent author and researcher Sherry Turkle has been studying digital culture for over 30 years. Long an enthusiast for its possibilities, here she investigates a troubling consequence.

There was a time when the news came once a day, in the morning newspaper. Times have changed. Now we’re inundated. We carry the news with us, getting instant alerts about events around the globe. Yet despite this unprecedented abundance of information, it seems increasingly difficult to know what’s true and what’s not. In Bad News, Rob Brotherton delves into the psychology of news, reviewing how the latest research can help navigate this supposedly post-truth world.