Social Sciences Media Studies

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

Using information in its everyday, nonspecialized sense, Michael Buckland explores the influence of information on what we know, the role of communication and recorded information in our daily lives, and the difficulty (or ease) of finding information. He shows that all this involves human perception, social behavior, changing technologies, and issues of trust.

During the recent presidential election, "media literacy" became a buzzword that signified the threat media manipulation posed to democratic processes. Meanwhile, statistical research has shown that eight- to eighteen-year-olds pack more than eleven hours with some form of media into each day by "media multitasking." Young people are not only eager and interested to learn about and discuss the realities of media ownership, production, and distribution, they also deserve to understand differential power structures in how media influences our culture.

Author Finn Brunton reveals how technological utopians and political radicals created experimental money to bring about their visions of the future: protecting privacy or bringing down governments, preparing for apocalypse or launching a civilization of innovation and abundance that would make its creators immortal. Filled with marvelous characters, stories, and ideas, Digital Cash is an engaging and accessible account of the strange origins and remarkable technologies behind today’s cryptocurrency explosion.

In our "wireless" world it is easy to take the importance of the undersea cable systems for granted, but the stakes of their successful operation are huge, as they are responsible for carrying almost all transoceanic Internet traffic. In The Undersea Network, Nicole Starosielski follows these cables from the ocean depths to their landing zones on the sandy beaches of the South Pacific, bringing them to the surface of media scholarship and making visible the materiality of the wired network.

When award-winning journalist Nick Davies decided to break Fleet Street's unwritten rule by investigating his own colleagues, he found that the business of reporting the truth had been slowly subverted by the mass production of ignorance.

Layering climate science, mythologies, nature writing, and personal experiences, Desert Notebooks offers a vital and necessary chronicle of our past and our present - perfect for fans of Robert Macfarlane and Elizabeth Rush - that’s unflinching, urgent, and yet timeless and profound.

Dissects the aftermath of the war in Southeast Asia, the refugee problem, the Vietnam/Cambodia conflict, and the Pol Pot regime.

A behind-the-scenes look at how conservatives - and even iconoclasts who don't consider themselves conservative - are overthrowing the liberal media and political correctness. From the bloggers who demolished Dan Rather, to the Swift Boat veterans who sank John Kerry, to the gleeful anti-political correctness of such comedic send-ups as South Park and Team America, the American media landscape has suffered an earthquake.

Cyberspace is all around us. We depend on it for everything we do. We have reengineered our business, governance, and social relations around a planetary network unlike any before it. But there are dangers looming, and malign forces are threatening to transform this extraordinary domain. In Black Code, Ronald J. Deibert, a leading expert on digital technology, security, and human rights, lifts the lid on cyberspace and shows what's at stake for Internet users and citizens.

Nancy Sorel’s portrait pays homage to these unsung heroes. They came from Boston, New York, Milwaukee, and St. Louis; from Yakima, Washington; Austin, Texas; and Sioux City, Iowa; from San Francisco and all points east. They left comfortable homes and safe surroundings for combat-zone duty. As women war correspondents, they brought to the battlefields of World War II a fresh optic, and reported back home what they witnessed with a new sensibility.

The year is 2393, and the world is almost unrecognizable. Clear warnings of climate catastrophe went ignored for decades, leading to soaring temperatures, rising sea levels, widespread drought, and the disaster now known as the Great Collapse of 2093. Dramatizing science in ways traditional nonfiction cannot, The Collapse of Western Civilization reasserts the importance of scientists and the work they do, providing a welcome moment of clarity amid the cacophony of climate-change literature.

Five mysterious billionaires summoned Douglas Rushkoff to a desert resort for a private talk. The topic? How to survive The Event: the societal catastrophe they know is coming. Rushkoff came to understand that these men were under the influence of The Mindset, a Silicon Valley-style certainty that they can break the laws of physics, economics, and morality to escape a disaster of their own making—as long as they have enough money and the right technology.

Unapologetically punk, the essays in Thunder Song segue from the miraculous to the mundane, from the spiritual to the physical, as they examine the role of art—in particular music—and community in helping a new generation of indigenous people claim the strength of their heritage while defining their own path in the contemporary world.

You've heard the stories about the dark side of the internet—hackers, #gamergate, anonymous mobs attacking an unlucky victim, and revenge porn—but they remain just that: Stories. Surely these things would never happen to you. Zoe Quinn used to feel the same way. She is a video game developer whose ex-boyfriend published a crazed blog post cobbled together from private information, half-truths, and outright fictions, along with a rallying cry to the online hordes to go after her. They answered in the form of a so-called movement known as #gamergate.

Social worker, activist, and cultural commentator Feminista Jones explores how Black women are changing culture, society, and the landscape of feminism by building digital communities and using social media as powerful platforms. As Jones reveals, some of the best-loved devices of our shared social media language are a result of Black women’s innovations, from well-known, movement-building hashtags (#BlackLivesMatter, #SayHerName, and #BlackGirlMagic) to the now ubiquitous use of threaded tweets as a marketing and storytelling tool.

As a progressive commentator on Fox News and now CNN, Sally Kohn has made a career out of bridging intractable political differences, learning how to talk civilly to people whose views she disagrees with passionately. Famously "nice", she even gave a TED Talk about what she termed emotional correctness. But these days, even Kohn has found herself wanting to breathe fire at her enemies. It was time, she decided, to look into the ugliness erupting all around us.

From YouTube's Head of Culture and Trends, a rousing and illuminating behind-the-scenes exploration of Internet video's massive impact on our world. Whether your favorite YouTube video is a cat on a Roomba, 'Gangnam Style', the 'Bed Intruder' song, an ASAPscience explainer, Rebecca Black's 'Friday', or the 'Evolution of Dance', Kevin Allocca's Videocracy reveals how these beloved videos and famous trends - and many more - came to be and why they mean more than you might think.

Parenting has never been the easiest job in the world, but with all the parenting advice out there, it's hard not to become bewildered. Today everybody has a different method for dealing with the madness. And who's to say one method is better than another? How do you choose? The truth is that whatever drumbeat you march to, all parents would agree that we just want our kids to be happy. But in the face of all the many parenting theories out there, happiness feels like it has become incidental.

In this widely acclaimed memoir ("Riveting, moving...a wonderful book" The New York Times Book Review), Katharine Graham tells her story—one that is extraordinary both for the events it encompasses and for the courage, candor, and dignity of its telling.