Social Storytelling

An inviting and accessible new translation of Aristotle's complete Poetics—the first and best introduction to the art of writing and understanding stories.

Annalee Newitz traces the way disinformation, propaganda, and violent threats have evolved from military weapons deployed against foreign adversaries into tools in domestic culture wars. Newitz delves into America's deep-rooted history with psychological operations, beginning with Benjamin Franklin's Revolutionary War-era fake newspaper and nineteenth-century wars on Indigenous nations, and reaching its apotheosis with the Cold War and twenty-first-century influence campaigns online.

En esta Píldora sobre Storytelling, se analiza una conferencia de Steve Jobs y de su mano vamos a descubrir cómo podemos utilizar el arte de contar historias para hacer más atractiva: una conferencia, un producto, una empresa, un curriculum, una clase, etc. Está demostrado que las historias llaman la atención, generan un gran índice de recuerdo y acercan a la persona que la transmite y la que la recibe. Es una de las herramientas que más nos puede ayudar a conseguir nuestros objetivos de comunicación.

Ask a scientist about Hollywood, and you'll probably get eye rolls. But ask someone in Hollywood about science, and they'll see dollar signs: Moviemakers know that science can be the source of great stories, with all the drama and action that blockbusters require. That's a huge mistake, says Randy Olson: Hollywood has a lot to teach scientists about how to tell a story - and, ultimately, how to do science better. With Houston, We Have a Narrative, he lays out a stunningly simple method for turning the dull into the dramatic.

This edition brings together some of Ephron’s most famous writing on a generation of women (and men) who helped shape the way we live now, and on events ranging from the Watergate scandal to the Pillsbury Bake-Off. In these sharp, hilariously entertaining, and vividly observed pieces, Ephron illuminates an era with wicked honesty and insight. From the famous "A Few Words About Breasts" to important pieces on her time working for the New York Post and Gourmet Magazine, these essays show Ephron at her very best.

Ever wonder which circles of Dante’s Inferno have the nicest accommodations? Where’s the best place to grab a bite to eat in the ancient Egyptian underworld? How does one dress like a local in the heavenly palace of Hinduism’s Lord Vishnu, or avoid the flesh-eating river serpents in the Klingon afterlife? What hidden treasures can be found off the beaten path in Hades, Valhalla, or TV’s The Good Place? Find answers to all those questions and more about the world(s) to come in this eternally entertaining book from Ken Jennings.

"Writing is structure,” William Goldman said, but too often aspiring writers plunge into their work without grasping this fundamental principle. Story structure is one of the most important concepts for a writer to understand - and ironically, one of the least frequently taught. In this book, New York Times best-selling author William Bernhardt explains the elements that make stories work, using examples spanning from Gilgamesh to The Hunger Games.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

"The Other Crowd", "The Good People", "The Wee Folk", and "Them" are a few of the names given to the fairies by the people of Ireland. Honored for their gifts and feared for their wrath, the fairies remind us to respect the world we live in and the forces we cannot see. In these tales of fairy forts, fairy trees, ancient histories, and modern true-life encounters with the Other Crowd, Eddie Lenihan opens our eyes to this invisible world with the passion and bluntness of a seanchai, a true Irish storyteller.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.

Whether it’s playing through blockbuster-esque adventures, diving deep into hidden bits of story and lore, or building relationships that change the fate of the world itself, video games are bringing stories to life in ways that are immediate, interactive, and immersive. Focusing on some of the best and most memorable experiences in gaming, The Greatest Stories Ever Played examines the relationship between gaming and storytelling in a new way.

At its core, African folklore embodies the soul of the continent, reflecting its diverse peoples, landscapes, and histories. This book delves into the rich landscape of African folklore, exploring its diverse cultures, traditions, and storytelling techniques. Through a combination of historical context and literary analysis, listeners will gain a deeper understanding of the significance of folktales in African societies and learn how to effectively engage in the art of storytelling for both pleasure and profit.

Flula Borg's fascination with America and its "peoples" have warmed hearts nationwide. A frequent guest of Conan O’Brien, the German-born actor and multi-talented entertainer (think Sacha Baron Cohen's Borat crossed with Billy Eichner) fell in love with the United States upon his first visit as a young boy. Throughout his career, he has succeeded in regaling audiences with stories from his outlandish travel exploits while paying homage to his German upbringing, culminating in a personality that is supercharged and charmingly wholesome.

The Art & Science of Storytelling is a practical audiobook that will teach you how to tell better stories in conversations, business meetings, in leadership positions, and for brand building. The Information Age has ended, and the Storytelling Age has begun. Enter the new era with the utmost confidence.

Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low, the learning curve is steep - and quality matters. That’s where NPR comes in. In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent to guide aspiring podcasters through the conception, creation, and launch of a podcast.

Stories tether us to what matters most: our families, our friends, our hearts, our planet, the wondrous mystery of life itself. Yet the stories we've been telling ourselves as a civilization are killing us: Fear is wisdom. Vanity is virtuous. Violence is peace. In Between the Listening and the Telling, author and activist Mark Yaconelli leads listeners into an enchanting meditation on the power of storytelling in our individual and collective lives. We tell stories to remember who we are. We tell stories to savor the pleasure of living.

Stories provide portals into other worlds, both real and imagined. The promise of escape draws people from all backgrounds to speculative fiction, but when people of color seek passageways into the fantastic, the doors are often barred. The Dark Fantastic is an engaging and provocative exploration of race in popular youth and young adult speculative fiction. Grounded in her experiences as YA novelist, fan-fiction writer, and scholar of education, Thomas considers four black girl protagonists from some of the most popular stories of the early 21st century.

The National Rifle Association (NRA) is an important actor in the American gun debate. While popular explanations for the group’s influence often focus on the NRA’s lobbying and campaign donations, it receives lesser attention for the mass mobilization efforts that make these political endeavours possible. On Target explores why the NRA is so influential and how we can understand the group’s impact on firearms policy in the United States.

Keeping someone's attention while telling a story is a trick not everyone knows. Just regurgitating facts and figures is no way to achieve it. You need something relatable that your audience can feel and see themselves in. Using storytelling while communicating a message is one way of doing this.