Social Storytelling

Librarians spend their lives weeding - not weeds, but books - books that have reached the end of their shelf life both literally and figuratively. They remove books that patrons no longer check out, and they put back books they treasure. Annie Spence, who has a decade of experience as a Midwestern librarian, does this not only at her Michigan library but also at home, for her neighbors, at cocktail parties - everywhere. In Dear Fahrenheit 451, she addresses those books directly.

The National Rifle Association (NRA) is an important actor in the American gun debate. While popular explanations for the group’s influence often focus on the NRA’s lobbying and campaign donations, it receives lesser attention for the mass mobilization efforts that make these political endeavours possible. On Target explores why the NRA is so influential and how we can understand the group’s impact on firearms policy in the United States.

Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low, the learning curve is steep - and quality matters. That’s where NPR comes in. In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent to guide aspiring podcasters through the conception, creation, and launch of a podcast.

As the creator of "Cathy", Cathy Guisewite found her way into the hearts of fans more than 40 years ago and has been there ever since. Her hilarious and deeply relatable look at the challenges of womanhood in a changing world became a cultural touchstone for women everywhere. Now, Guisewite returns with her signature wit and warmth in this debut essay collection about another time of big transition, when everything starts changing and disappearing without permission: aging parents, aging children, aging self stuck in the middle.

Public speaking is a process of telling stories to get a message across - if we think of it this way, then we only need to work on getting better at telling stories. We tell stories every day. We tell them to our friends, to our families, to our colleagues. We even tell them to strangers on the plane. If we learn to share our stories well, then people will have a positive association. As salespeople, we can link stories to our key points.

En esta Píldora sobre Storytelling, se analiza una conferencia de Steve Jobs y de su mano vamos a descubrir cómo podemos utilizar el arte de contar historias para hacer más atractiva: una conferencia, un producto, una empresa, un curriculum, una clase, etc. Está demostrado que las historias llaman la atención, generan un gran índice de recuerdo y acercan a la persona que la transmite y la que la recibe. Es una de las herramientas que más nos puede ayudar a conseguir nuestros objetivos de comunicación.

The importance of stories hasn't gone down one bit as time has moved on. The way they are delivered has unimaginably diversified - the invention of writing definitely shook things up. Now two people didn't even have to be in the same room for a story to be passed between them. Today we have trillions of written words easily available to us just a click away.

Keeping someone's attention while telling a story is a trick not everyone knows. Just regurgitating facts and figures is no way to achieve it. You need something relatable that your audience can feel and see themselves in. Using storytelling while communicating a message is one way of doing this.

Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale. The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing.

With Storytelling and the Sciences of Mind, David Herman proposes a cross-fertilization between the study of narrative and research on intelligent behavior. The book as a whole centers on two questions: How do people make sense of stories, and how do people use stories to make sense of the world? Examining narratives from different periods and across multiple media and genres, Herman shows how traditions of narrative research can help shape ways of formulating and addressing questions about intelligent activity, and vice versa.

"Writing is structure,” William Goldman said, but too often aspiring writers plunge into their work without grasping this fundamental principle. Story structure is one of the most important concepts for a writer to understand - and ironically, one of the least frequently taught. In this book, New York Times best-selling author William Bernhardt explains the elements that make stories work, using examples spanning from Gilgamesh to The Hunger Games.

Los héroes de los antiguos mitos de las diferentes culturas ya recorrieron el camino; su itinerario es conocido, solo hay que seguir su huella. Tras sus gestas, aventuras y descubrimientos, surge tanto aquello que hace avanzar las civilizaciones como lo que conduce a la conquista de uno mismo. El autor nos explica el ciclo iniciático del héroe expuesto por Joseph Campbell y nos muestra su desarrollo en libros y películas contemporáneos.

Improv instructor and writer Jorjeana Marie presents the first book to harness the creative power of improvisation exercises to help both aspiring and seasoned authors defeat writer's block and generate new ideas. Introducing the rules and techniques of improvisation as they apply to fiction writing, improv instructor and writer Jorjeana Marie addresses each major element of storytelling by applying writer's-block-busting games and inner-critic-quieting exercises to get the creative ideas flowing.

This book is good for passion-driven individuals looking for a straightforward guide to help them turn their idea into a successful and eventually profitable podcast. Nothing more, nothing less.

Ihre Kommunikation ist Ihre Visitenkarte. Denn die richtige Kommunikation überzeugt. Lernen Sie Ihre Ausdrucksweise lieben und richtig einzusetzen. Schon wirken Sie authentisch und überzeugen sogar Ihre "Gegner". Allein mit der richtigen Dramaturgie können Sie dafür sorgen, dass Ihre Botschaften packend rüberkommen und Ihr Gegenüber Ihnen gerne zuhört. Geschickt aufgebaute Vorträge, Verkaufsgespräche, Reden, Texte oder Videobotschaften sorgen für eine überzeugende Gesprächsführung und Kommunikation. Denn ein professioneller Aufbau entscheidet darüber, ob Sie wahrgenommen werden.

The book draws on history and sociology, and more personally on the author's early career as a professional cellist, as well as on his later work as a city planner and social thinker. It traces the evolution of performing spaces in the city; the emergence of actors, musicians, and dancers as independent artists; the inequality between performer and spectator; the uneasy relations between artistic creation and social and religious ritual; the uses and abuses of acting by politicians. The Janus-faced art of performing is both destructive and civilizing.

Filled with thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.

Storytelling acts as a fantastic teaching tool that imparts life lessons to people of all ages. Storytelling has proved its durability and importance beyond any shadow of a doubt, beginning with the dawn of civilization and continuing in this era of almost immediate access to all knowledge. It has influenced our world in a number of ways, some of which are boringly simple to see and understand, and some of which remain more mysterious and enigmatic in meaning.

When Stuever's narrative begins, he's standing in line with the people waiting to purchase flat-screen TVs at Best Buy on Black Friday, the opening of the Christmas shopping season. From there he follows a number of key residents of Frisco, Texas, as they navigate through the nativity and all its attendant crises.

Aboriginal lawyer, writer and filmmaker Larissa Behrendt has long been fascinated by the story of Eliza Fraser, who was purportedly captured by the Butchulla people after she was shipwrecked on their island off the Queensland coast in 1836. In this deeply personal audiobook, Behrendt uses Eliza's tale as a starting point to interrogate how Aboriginal people – and indigenous people of other countries – have been portrayed in their colonisers' stories.