Social Storytelling

The always-outspoken hard rock vocalist Corey Taylor begins America 51 with a reflection on what his itinerant youth and frequent worldwide travels with his multiplatinum bands Slipknot and Stone Sour have taught him about what it means to be an American in an increasingly unstable world. He examines the way America sees itself, specifically with regard to the propaganda surrounding America's origins (like a heavy-metal Howard Zinn) while also celebrating the quirks and behavior that make a true-blue American.

When Stuever's narrative begins, he's standing in line with the people waiting to purchase flat-screen TVs at Best Buy on Black Friday, the opening of the Christmas shopping season. From there he follows a number of key residents of Frisco, Texas, as they navigate through the nativity and all its attendant crises.

This edition brings together some of Ephron’s most famous writing on a generation of women (and men) who helped shape the way we live now, and on events ranging from the Watergate scandal to the Pillsbury Bake-Off. In these sharp, hilariously entertaining, and vividly observed pieces, Ephron illuminates an era with wicked honesty and insight. From the famous "A Few Words About Breasts" to important pieces on her time working for the New York Post and Gourmet Magazine, these essays show Ephron at her very best.

Aparna Nancherla is a superstar comedian on the rise—a darling of Netflix and Comedy Central’s comedy special lineups, a headliner at comedy shows and music festivals, a frequenter of late night television and the subject of numerous profiles. She’s also a successful actor who has written a barrage of thoughtful essays published by the likes of the New York Times. If you ask her, though, she’s a total fraud. She’d hate to admit it, but no one does impostor syndrome quite like Aparna Nancherla.

Annalee Newitz traces the way disinformation, propaganda, and violent threats have evolved from military weapons deployed against foreign adversaries into tools in domestic culture wars. Newitz delves into America's deep-rooted history with psychological operations, beginning with Benjamin Franklin's Revolutionary War-era fake newspaper and nineteenth-century wars on Indigenous nations, and reaching its apotheosis with the Cold War and twenty-first-century influence campaigns online.

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

Flula Borg's fascination with America and its "peoples" have warmed hearts nationwide. A frequent guest of Conan O’Brien, the German-born actor and multi-talented entertainer (think Sacha Baron Cohen's Borat crossed with Billy Eichner) fell in love with the United States upon his first visit as a young boy. Throughout his career, he has succeeded in regaling audiences with stories from his outlandish travel exploits while paying homage to his German upbringing, culminating in a personality that is supercharged and charmingly wholesome.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

With over 500,000 readers a month at her enormously popular blog, AwesomelyLuvvie.com, Luvvie Ajayi is a go-to source for smart takes on pop culture. I'm Judging You is her debut book of humorous essays that dissects our cultural obsessions and calls out bad behavior in our increasingly digital, connected lives - from the importance of the newest Shonda Rhimes television drama to serious discussions of race and media representation to what to do about your fool cousin sharing casket pictures from Grandma's wake on Facebook.

Ever wonder which circles of Dante’s Inferno have the nicest accommodations? Where’s the best place to grab a bite to eat in the ancient Egyptian underworld? How does one dress like a local in the heavenly palace of Hinduism’s Lord Vishnu, or avoid the flesh-eating river serpents in the Klingon afterlife? What hidden treasures can be found off the beaten path in Hades, Valhalla, or TV’s The Good Place? Find answers to all those questions and more about the world(s) to come in this eternally entertaining book from Ken Jennings.

An inviting and accessible new translation of Aristotle's complete Poetics—the first and best introduction to the art of writing and understanding stories.

Keeping someone's attention while telling a story is a trick not everyone knows. Just regurgitating facts and figures is no way to achieve it. You need something relatable that your audience can feel and see themselves in. Using storytelling while communicating a message is one way of doing this. 

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.  

En esta Píldora sobre Storytelling, se analiza una conferencia de Steve Jobs y de su mano vamos a descubrir cómo podemos utilizar el arte de contar historias para hacer más atractiva: una conferencia, un producto, una empresa, un curriculum, una clase, etc. Está demostrado que las historias llaman la atención, generan un gran índice de recuerdo y acercan a la persona que la transmite y la que la recibe. Es una de las herramientas que más nos puede ayudar a conseguir nuestros objetivos de comunicación.

Branding is a way for a business to make it to the top, plus improve its operations. This audiobook comprises years of experience, created to allow a complete beginner to grasp how the most powerful companies and small businesses handle branding.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

Improv instructor and writer Jorjeana Marie presents the first book to harness the creative power of improvisation exercises to help both aspiring and seasoned authors defeat writer's block and generate new ideas. Introducing the rules and techniques of improvisation as they apply to fiction writing, improv instructor and writer Jorjeana Marie addresses each major element of storytelling by applying writer's-block-busting games and inner-critic-quieting exercises to get the creative ideas flowing.

"The Other Crowd", "The Good People", "The Wee Folk", and "Them" are a few of the names given to the fairies by the people of Ireland. Honored for their gifts and feared for their wrath, the fairies remind us to respect the world we live in and the forces we cannot see. In these tales of fairy forts, fairy trees, ancient histories, and modern true-life encounters with the Other Crowd, Eddie Lenihan opens our eyes to this invisible world with the passion and bluntness of a seanchai, a true Irish storyteller.

Public speaking is a process of telling stories to get a message across - if we think of it this way, then we only need to work on getting better at telling stories. We tell stories every day. We tell them to our friends, to our families, to our colleagues. We even tell them to strangers on the plane. If we learn to share our stories well, then people will have a positive association. As salespeople, we can link stories to our key points.

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.