Social Technology

An unflinching look at the aspiring city-builders of our smart, mobile, connected future. We live in a world defined by urbanization and digital ubiquity, where mobile broadband connections outnumber fixed ones, machines dominate a new "internet of things," and more people live in cities than in the countryside.

In this, his first book, Nietzsche developed a way of thinking about the arts that unites the Greek gods Apollo and Dionysus as the central symbol of human existence. Although tragedy serves as the focus of this work, music, visual art, dance, and the other arts can also be viewed using Nietzsche's analysis and integration of the Apollonian and the Dionysian. The Birth of Tragedy stands alongside Aristotle's Poetics as an essential work for all who seek to understand poetry and its relationship to human life.

America has a huge problem. It faces four major challenges, on which its future depends, and it is failing to meet them. In That Used to Be Us, Thomas L. Friedman, one of our most influential columnists, and Michael Mandelbaum, one of our leading foreign policy thinkers, analyze those challenges - globalization, the revolution in information technology, the nation's chronic deficits, and its pattern of energy consumption - and spell out what we need to do now to rediscover America and rise to this moment.

Steve Jobs, adopted in infancy by a family in San Francisco, packed a lot of life into 56 short years. In this Who Was...? biography, children will learn how his obsession with computers and technology at an early age led him to cofound and run Apple in addition to turning Pixar into a groundbreaking animation studio. A college dropout, Jobs took unconventional steps in his path to success and inspired the best and the brightest to come with him and "change the world".

In this trailblazing book, Dr. Mark Rego, who has practiced psychiatry and taught at Yale for thirty years, explores why mental illness and stress are skyrocketing alongside technology ostensibly created to improve our world. Using decades of experience and pioneering scientific research, Dr. Rego presents his innovative hypothesis of Frontal Fatigue, the background condition from which many of us now suffer. Frontal Fatigue exists when the unique pressures of modern life overwhelm the prefrontal cortex, the part of our brains that can make us susceptible to mental illness.

This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth. The book helps you discover how to build your personal brand on Instagram and become an influencer. In this book, you’ll find out how to build engagement and develop Instagram stories for your brand in order to understand consumer insights and use the data obtained for future promotions.

In 1980, Ronald Reagan created one of the dumbest talking points of all time: "I'm not a scientist, but..." Since then, politicians have repeatedly committed egregious transgressions against scientific knowledge prefaced by this seemingly innocuous phrase. Yet, as science journalist Dave Levitan reveals, that line is just the tip of the melting iceberg when it comes to rhetorical tools wielded to attack scientific findings that don't cooperate with political agendas.

From the Industrial Revolution to the age of artificial intelligence, The Technology Trap takes a sweeping look at the history of technological progress and how it has radically shifted the distribution of economic and political power among society’s members.

After yet another online dating disaster, Amy Webb was about to cancel her JDate membership when an epiphany struck: It wasn’t that her standards were too high, as women are often told, but that she wasn’t evaluating the right data in suitors’ profiles. That night Webb, an award-winning journalist and digital-strategy expert, made a detailed, exhaustive list of what she did and didn’t want in a mate.

Since the internet's earliest days, people have died and mourned online. In quiet corners of past iterations of the web, the dead linger. But attempts at preserving the data of the dead are often ill-fated, for websites and devices decay and die, just as people do. Death disrupts technologists' plans for platforms. It reveals how digital production is always collaborative, undermining the entrepreneurial platform economy and highlighting the flaws of techno-solutionism.

On October 23, 2001, Apple Computer, a company known for its chic, cutting-edge technology, if not necessarily for its dominant market share, launched a product with an enticing promise: you can carry an entire music collection in your pocket. It was called the iPod. What happened next exceeded the company's wildest dreams. Over 50 million people have inserted the device's distinctive white buds into their ears, and the iPod has become a global obsession.

TikTok, Instagram, and YouTube Shorts are all the rage right now. Would you like to learn how to use them to make real money on your own time creating and talking about topics you love? Are you a selfie queen or viral dance guru? Maybe it’s time for you to take this love of short-format videos and make it into a real business! While the title of social media influencer was once reserved for celebrities, the unprecedented growth of the internet has made it possible for more individuals than ever to be gain that status. And make money in the process.

The Internet and smartphone are just the latest in a 250-year-long cycle of disruption that has continuously changed the way we live, the way we work, and the way we interact. The coming Augmented Age, however, promises a level of disruption, behavioral shifts, and changes that are unparalleled. While consumers today are camping outside of an Apple store waiting to be one of the first to score a new Apple Watch or iPhone, the next generation of wearables will be able to predict if we're likely to have a heart attack and recommend a course of action.

Heralded as the most significant technological innovation since the smartphone, virtual reality is poised to transform our very notions of life and humanity. Though this tech is still in its infancy, to those on the inside, it is the future. VR will change how we work, how we experience entertainment, how we feel pleasure and other emotions, how we see ourselves, and most importantly, how we relate to each other in the real world. And we will never be the same. Peter Rubin, senior culture editor for Wired and the industry's go-to authority on the subject, calls it an "intimacy engine".

A smart, lively history of the Internet free culture movement and its larger effects on society - and the life and shocking suicide of Aaron Swartz, a founding developer of Reddit and Creative Commons - from Slate correspondent Justin Peters.

In this book in praise of wait times, award-winning author Jason Farman passionately argues that the delay between call and answer has always been an important part of the message. Traveling backward from our current era of Twitter and texts, Farman describes how societies have worked to eliminate waiting in communication and how they have interpreted those times' meanings. And in a rebuttal to the demand for instant communication, Farman makes a powerful case for why good things can come to those who wait.

The key to a booming business is your community. Founder of social media consultancy The Selfhood Daisy Morris is here with the ultimate guide for all the side-hustlers, creators, business owners and freelancers looking to build a genuine community on social media. This audiobook drops the jargon - Daisy will teach you how to take your community on a journey. From brand awareness through to conversion, you will have the confidence to expand your reach while nurturing your existing fans, followers, subscribers and customers to turn them in to loyal and repeat customers.

While most programs on public speaking focus on a polished presentation and overcoming fear, Larsen's holistic blend of spirit and logic goes far beyond the standard format, making Transformational Speaking a must listen for even the most seasoned speechmakers. With her uniquely inspirational approach, Larsen reaches out to those who want to make a genuine difference in our world by changing minds through changing hearts.

In 1917, working alone in a remote Swiss asylum, psychiatrist Hermann Rorschach devised an experiment to probe the human mind: a set of 10 carefully designed inkblots. For years he had grappled with the theories of Freud and Jung while also absorbing the aesthetic movements of the day, from futurism to dadaism. A visual artist himself, Rorschach had come to believe that who we are is less a matter of what we say, as Freud thought, than what we see.

Google Archipelago: The Digital Gulag and the Simulation of Freedom explores the reach, penetration, power, and impact of Big Digital or the mega-information managers, social media platforms, Artificial Intelligence developers, providers of other web applications and functionalities, and the architects and proponents of the promised Internet of Things.