Social Win

What's true for training great trial lawyers is true for all winning presenters. According to renowned trial attorney and best-selling author Gerry Spence, presenting a case before decision makers is not simply a technique, but an occasion for summoning your deepest reserves to advocate on behalf of something crucial.

In a televised social experiment before millions of viewers, police sergeant Derrick Levasseur demonstrated that techniques used by undercover detectives could help people achieve their goals in everyday social situations. The result: he walked away with more than half a million dollars. In The Undercover Edge, Derrick shares his personal mind-set surrounding human behavior and motivation. Even more than that, he provides easy yet groundbreaking tools acquired while overcoming personal adversity.

In the summer of 1941, Hitler ruled Europe from the Atlantic to the Black Sea. Britain was struggling to combat his powerful propaganda machine, crowing victory and smearing his enemies as liars and manipulators over his frequent radio speeches, blasted out on loudspeakers and into homes. British claims that Hitler was dangerous had little impact against this wave of disinformation. Except for the broadcasts of someone called Der Chef, a German who questioned Nazi doctrine, and most importantly, a character created by the British propagandist Thomas Sefton Delmer, a unique weapon in the war.

Another US presidential election is underway, and Americans are engaged in the time-honored tradition of judging candidates by their personalities. It may sound unwise to pick the future leader of the free world based on personality traits rather than platforms, policies, and ideology, but that is exactly what Americans do. In fact, personality explains the results of the last 22 US elections - and can predict who will win in 2020. Personality expert Merrick Rosenberg and coauthor Richard Ellis have developed a system that reveals the pattern of who takes the White House and why.

In 1942, the Gestapo sent out an urgent transmission: "She is the most dangerous of all Allied spies. We must find and destroy her." The target in their sights was Virginia Hall, a Baltimore socialite who talked her way into Special Operations Executive, the spy organization dubbed Winston Churchill's "Ministry of Ungentlemanly Warfare." She became the first Allied woman deployed behind enemy lines and - despite her prosthetic leg - helped to light the flame of the French Resistance, revolutionizing secret warfare as we know it.

How to Argue With a Meat Eater (and Win Every Time) is an essential companions for all vegans helping them to remain cool and calm (and win) even in the most heated debate. It comprehensively breaks down every argument used against veganism, providing listeners with impressive rebuttals to these arguments. Covering topics such as ethics, the environment, health and nutrition, as well as providing tips on how to have 'healthy' debates, this book will leave listeners feeling confident and empowered knowing that, not matter what the argument, they can win every time.

In The Science of Social Intelligence, you'll have over 30 studies, new and old, broken down in a way that answers the question, "How can I use this science in my everyday life?" Rely on findings from psychology, cognitive science, and behavioral economics, rather than one person's anecdotal advice of what works.

We all want friends and successful business relationships, but sometimes it can be challenging, especially if we are not from the same backgrounds. Knowing how to deal effectively with different people and having the confidence to interact effectively with them is a key skill for all of us if we want to get on in life and it can be learned quite quickly when you have the right tools at your disposal.

The story of the most important political campaign in modern times, by the man who went through it side by side with President Obama.

The early 1980s were the most dramatic, colourful and controversial in our modern history. Margaret Thatcher had come to power with a daring plan to reverse Britain's decline into shabbiness and chaos. But as factories closed their doors, dole queues lengthened and the inner cities exploded in flames, would her harsh medicine rescue the Sick Man of Europe - or kill it off? Evocative, surprising and gloriously entertaining, Dominic Sandbrook's new book recreates the great turning point in Britain's modern history.

This audiobook includes two comprehensive manuscripts: How to Analyze People: An Essential Guide to Human Psychology, Body Language, Personality Types, Persuasion, Manipulation, Human Behavior, and Speed-Reading People and Argument Structure: Secrets of the World’s Best Debaters - Master the Structure of Arguments. If you are looking to improve on your interpersonal skills, want to avoid being taken advantage of, or just want to know more about psychology then you're in the right place.

Before John Glenn orbited the Earth or Neil Armstrong walked on the moon, a group of dedicated female mathematicians known as "human computers" used pencils, slide rules, and adding machines to calculate the numbers that would launch rockets and astronauts into space. Among these problem solvers were a group of exceptionally talented African American women, some of the brightest minds of their generation.

Phillips charts the way forward for progressives and people of color after four years of Trump, arguing that Democrats must recognize the nature of the fight we're in, which is a contest between democracy and white supremacy left unresolved after the Civil War. We will not overcome, Phillips writes, until we govern as though we are under attack—until we finally recognize that the time has come to finish the conquest of the Confederacy and all that it represents.

Renowned investor and climate champion Tom Steyer has been on the forefront of the climate war for well over a decade, leveraging his investment expertise, business knowledge, and community-organizing skills to support sustainable climate solutions. In this accessible book, he explains how capitalism is an effective tool for scaling climate progress, offers his candid take on fossil fuel enablers, and explains why immediate action on the climate front will be an investment in our economy and our key to a healthy and viable future.

In her most urgent book yet, New York Times bestselling author Jessica Valenti shines a light on the conservative assault on women’s freedom, cutting through the misinformation and overwhelm to inform, engage, and enrage. From the attacks Americans know about to the ones anti-abortion lawmakers and groups are trying to hide, Valenti details the tactics and horrors that she’s been painstakingly tracking in her acclaimed newsletter, Abortion, Every Day.

How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign.

Michael C. Bender, senior White House reporter for the Wall Street Journal, presents a deeply reported account of the 2020 presidential campaign that details how Donald J. Trump became the first incumbent in three decades to lose reelection - and the only one whose defeat culminated in a violent insurrection.

Today everyone - whether they know it or not - is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it. And this book tells you how to do both. Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage, and sell.

Antonio Mendez and his future wife, Jonna, were CIA operatives working to spy on Moscow in the late 1970s, at one of the most dangerous moments in the Cold War. Soviets kept files on all foreigners, studied their patterns, tapped their phones, and even planted listening devices within the US embassy. In short, intelligence work was effectively impossible. The Soviet threat loomed larger than ever. The Moscow Rules tells the story of the intelligence breakthroughs that turned the odds in America's favor.

Communication is a fact of life. You are forced to communicate with other people every day whether you want to or not. You communicate with your words. You communicate with your voice. You communicate with your posture. You communicate with your attitude. Being able to effectively express your thoughts and feelings is essential to successful business and personal relationships. Not being able to communicate effectively in any situation can cause miscommunications between you and another person which can give way to arguments.