Strategic Business Management

For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor - the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change.

Contending with the 24/7 news cycle and an endless barrage of choices and information has stymied leadership and decision-making strategies. The broad-based reaction to this chaotic, unmanageable assault has been to retrench, and to focus on immediate, controllable decisions. In the process, we lose sight of the horizon. More dangerous still, is the shift we've seen from value creation to wealth creation, in a transaction-based society in which the "deal" is more important than the value it drives or the relationships it is based on.

According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams". We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society.

Opportunities are all around you - it's time to take the bucket off your head and embrace them! Will you get to the future on time? Are you ready for tomorrow? J. Allen expands upon the concepts originally published in Finance Monthly and CEO Today, sharing insider views on how to ''take the bucket off your head'' and connect with game-changing opportunities.

Obwohl Künstliche Intelligenz (KI) derzeit in aller Munde ist, setzen bislang nur wenige Unternehmen die Technologie wirklich erfolgreich ein. Der Experte für KI-Implementierung im Unternehmen Dr. Tawia Odoi erklärt verständlich, was sich hinter KI verbirgt und welche immensen Vorteile sie gegenüber herkömmlicher Software bietet. Ihm geht es darum, Berührungsängste abzubauen und KI endlich zu verstehen und anzuwenden. Sein Hörbuch zeigt die treibenden Kräfte auf und benennt auch mögliche Hindernisse.

In this practical guide, Cloé Caron, PCC shares her unique O2coaching 5C Leadership and Team Efficiency Model and her Unique Strategic Contribution (USC) concept with you. As an experienced coach and leadership consultant, founder and president of o2Coaching, a public speaker and author, Cloé has helped hundreds of leaders and their teams improve their strategic posture and team efficiency. With 20 years of experience, her book is sure to make you reflect on the required behaviors needed to achieve concrete and sustainable results.

Las empresas hoy en día se encuentran en alto riesgo: la incertidumbre económica, el desenfoque de sus negocios, la tolerancia a resultados mediocres y la falta de liderazgo las hacen más susceptibles a las crisis. En Viraje estratégico los consultores internacionales Carlos, Guillermo y Francisco comparten un método propio basado en la cultura corporativa latinoamericana y probado en cientos de empresas familiares que superaron sus dificultades y encontraron un nuevo camino de crecimiento y sostenibilidad.

For over 15 years, New York Times best-selling author Harry S. Dent, Jr. has been uncannily accurate in predicting the financial future. In his three previous works, Dent predicted the financial recession of the early 90s, the economic expansion of the mid-90s, and the financial free-for-all of 1998-2000.

Technology is advancing faster than ever - but for better or for worse? On the one hand, astonishing technological developments from personalized genomics to self-driving cars to drones to artificial intelligence could make our lives healthier, safer, and easier. On the other hand, these very same technologies could raise the specter of a frightening and alienating future - eugenics, a jobless economy, complete loss of privacy, and an ever-worsening spiral of economic inequality.

In this expanded second edition, The Zig Zag Principle continues to offer a proven strategy for achieving business goals through strategic flexibility and resourceful planning. Building on the original's foundational concepts—assessing resources, adapting to change, and leveraging multiple opportunities—this edition integrates contemporary insights and real-world examples, including a fresh look at the impact of artificial intelligence.

Real-time business gives companies the ability to monitor and react to changes and address problems as they occur. But no matter how sophisticated their information-gathering and data mining systems are, they're still playing catch-up. In The Power to Predict, Ranadive forecasts the next step in achieving breakthrough business performance, a new approach he calls Predictive Business: the ability to anticipate business problems and opportunities and to act preemptively.

Unexpected or uncontrollable events occur in every business. By maintaining a constant state of readiness and using quantifiable metrics to measure progress, owners can significantly grow their business value over time. Every business, not to mention business owner, is different and represents a different set of challenges for an advisor. The Advisor’s Guide provides clear breakdowns of different types of owners, their perspectives and hang-ups, their personality types, what to expect as an advisor, and how to guide any owner toward achieving their strategic vision.

As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organization's ability to reach potential customers. This Very Short Introduction provides a general overview of the function and importance of marketing to modern organizations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace.

The Power of Strategic Influence is an Amazon number one best seller that will teach you how to build your personal influence in business, and make a positive impact on the world. The key? Focus not on what you get, but what you give. In 10 easy-to-follow steps called "Success Factors of Highly Influential Leaders", the guide shows you how to access, utilize, develop, expand, and, ultimately, constructively use your influence to help make the world a better place.

Today's organizations are collaborative. With old command-and-control methods replaced by openness and transparency, networking has become an essential professional skill expected of everyone at every level. Unveiling eight indispensable competencies for the new network-oriented workforce, Strategic Connections provides practical advice for building better, more productive business relationships.

Take control and transform your business. In "How to Get Your Business Flywheel Spinning", financial expert Eric Rigby reveals the repeatable process that has helped countless entrepreneurs achieve their ultimate vision, whether scaling or selling their business. Rigby's unique "flywheel" system will revolutionize how you run your company, empowering you to delegate responsibility to your team, boost profits, minimize taxes, and gain the freedom to focus on a big-picture strategy.

All the War They Want presents counterintuitive problem-solving techniques, using as its case in point one of the most existential threats to our national security and American way of life: cyber warfare. Informed by Jeffrey Engle’s experience as a member of the U.S. military’s elite special ops community, his Brazilian jiujitsu training, and his leadership of a premier cyber defense company, All the War They Want offers an alternative perspective on overcoming tough leadership challenges—a perspective previously available only to those bearing the scars of a lifetime at war.

"Analisi tecnica dei mercati finanziari" include tutto ciò di cui hai bisogno per prendere decisioni di mercato indipendenti e informate che massimizzeranno i tuoi profitti. Il trading di azioni, valute, futures e altri contratti finanziari non è in realtà complicato e chiunque può impararlo in un tempo relativamente breve.

Thinking back to all the jobs you've had in your life, you've probably had your fair share of managers. Some of them were probably the typical managers from hell. Hopefully there were a few good ones in there too.

James Burstall runs one of the most successful TV production companies in the UK. But during his tenure at Argonon he has had to deal with a variety of existential crises. Through them all, he's managed to guide his team out the other side successfully. Whether it's been the credit crunch or terror attacks. Recessions. Natural disasters. Pandemics. The TV industry has felt the strain of these recurring events like all of us. And each time, James has put strategies in place in order to be prepared for the next time something like this happens. Now you can be prepared as well.