Success Memoirs

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

As a 24-year-old line cook, Ellen Marie Bennett couldn't stand the kitchen staff’s poorly designed, cheaply made aprons. So when her head chef announced he was ordering a new batch, she blurted out, “Chef, I have an apron company” - even though she had no company, no business plan - just a glimmer of a design idea and a business license. Through hustle and a willingness to leap into the unknown, time and time again, she built that first order into a multi-million-dollar company called Hedley & Bennett.

Today, even as so many of us spend hours in front of screens and in the virtual world, there is a growing movement that recognizes the power in the personal, the imperfect, the handmade. Eric Gorges, a metal shaper, taps into that hunger to get back to what's "real" through visits with the fellow artisans he has profiled for his popular public television program. In this book, he tells their stories and shares the collective wisdom of calligraphers, potters, stone carvers, glassblowers, engravers, wood workers, and more while celebrating the culture they've created.

From brass knuckle beatdowns on the schoolyard to showdowns with the SEC on the national news, every second of Deaton’s life has been a fight for survival. This book is the raw, wild John Deaton story, straight from the source. Born in one of the worst neighborhoods in Detroit--the kind of place the city cordoned off with warning signs--and growing up surrounded by hustlers, addicts, abusers, gang bangers, and the downtrodden, Deaton became a fighter, with violence becoming second nature.

Deliberate Discomfort follows the journey of Jason Van Camp as a new Green Beret commander taking over a team of combat-hardened Special Forces veterans. This true story tells firsthand the intense, traumatic battles these warriors fought and won, sharing lessons learned from their incredible backgrounds. A cadre of scientists further break down each experience, translating them into digestible and relatable action items, allowing the listener to apply these lessons forged under fire to their own lives.

When Robert Imbeault began writing this book, he did so with the intention of ending his life once the book was finished. Robert was in the midst of a five-year suicidal drug and alcohol binge that began after the sudden resurfacing of a buried memory from when he was eight-years-old. Robert turned to writing, determined to chronicle his life before and after the violent encounter that shattered his reality.

Mike Hayes has lived a lifetime of once-in-a-lifetime experiences. He has been held at gunpoint and threatened with execution. He’s jumped out of a building rigged to explode, helped amputate a teammate’s leg, and made countless split-second life-and-death decisions. He’s written countless emails to his family, telling them how much he loves them, just in case those were the last words of his they’d ever read. Outside of the SEALs, he’s run meetings in the White House Situation Room, negotiated international arms treaties, and developed high-impact corporate strategies.

Le sport joue un rôle essentiel dans le développement humain et la cohésion sociale. En s'inspirant du parcours de vie de sportifs de haut niveau, quels enseignements pouvons-nous tirer pour notre développement personnel ? Quelles implications pour le monde de l'entreprise ? Dans cet ouvrage, dix-huit sportifs et acteurs du secteur racontent leurs histoires à travers trois dimensions : individuelle, collective et sociétale. Leurs parcours, marqués par l'exigence et l'excellence sportive, les ont conduits à se questionner profondément pour trouver leur voie, leur chemin de vie.

At long last, America’s most notorious political operative has released his operating manual! A freedom fighter to his admirers, a dirty trickster to his detractors, the flamboyant, outrageous, articulate, and extraordinarily well-dressed Roger Stone lays out Stone’s Rules - the maxims that have governed his legendary career as a campaign operative for four American presidents, from Richard Nixon and Ronald Reagan to Donald Trump.

Join self-made billionaire David Green, founder of America's craft store giant Hobby Lobby, as he shares the key to building a powerful legacy: Generosity. In Giving It All Away...and Getting It All Back Again, Green unpacks time-tested principles that will help you reap the benefits of generosity for multiple generations to come. In 1970, David Green began making picture frames in his garage. With hard work, he and his wife, Barbara, turned that humble beginning into the world's largest privately owned arts-and-crafts retailer.

Almost with a touch of philosophy, yet firmly grounded in the reality of business and national affairs, the author argues that 'there is no reality, only perceptions of reality.' Perceptions influence our thoughts and actions and these, in turn, are influenced by the 'lenses' through which we see the world. There are six such lenses: purpose, authenticity, courage, trust, luck and fulfilment. R. Gopalakrishnan uses, as examples, the lives of 'ordinary people' to illustrate his view.

Imagine a company where people love coming to work and are highly productive on a daily basis. Imagine a company whose top executives, in a quest to create the most "fun" workplace ever, obliterate labor-management divisions and push decision-making responsibility down to the plant floor. Could such a company compete in today's bottom-line corporate world? Could it even turn a profit?

Against all odds, one man chooses life. This is his remarkable story. This groundbreaking work invites us on a heartfelt journey from tragedy to triumph, changing the way we typically think about our body, our mind, and what we are truly capable of accomplishing. Terri Mah's ordinary life was rocked when persistent indigestion turned out to be Stage IV Pancreatic Cancer. His story offers hope, resources, and practical examples demonstrating the true power within us to heal.

If anyone knows tough, it’s Jay Bilas. A four-year starter at Duke, he learned an incomparable work ethic under coach Mike Krzyzewski, battling against the greatest college players in the game. After playing professionally overseas for several years, he returned to Duke, where he served as Krzyzewski’s assistant coach for three seasons, during which the Blue Devils won back-to-back titles. Featuring never-before-heard stories and personal philosophies on toughness from top players and coaches, Bilas redefines what it takes to succeed.

The Fastest Tortoise is about not just weathering the unknown but embracing it and thriving. Structuring his story around “Ken-isms” that define his personal and professional philosophies—such as “yellow lights don’t turn green,” “be uncomfortable,” and “feed the ducks while they’re quacking”—Ken demonstrates how to approach a volatile world.

Frank Lorenzo is the epitome of the American dream. A first-generation American and entrepreneur, Lorenzo started an airline advisory business in his mid-twenties and ultimately rose to control the largest fleet of airplanes in the free world. Flying for Peanuts explains how the son of Spanish immigrants put himself through Columbia College by driving a Coca-Cola truck and then grew the fledgling advisory into ownership of Texas International Airlines. From there, Lorenzo became CEO of Continental Airlines, a large loss-making west coast airline at the time.

Cuando los sueños eran tan solo semillas de grandeza, siempre fue un hombre agradecido. Disfrutaba de cada momento y cada etapa consiente de que todo lo vivido eran experiencias necesarias para convertirse en quien imaginaba. Cada etapa y desafío lo fue conectando con aquel propósito diseñado para él. Con esfuerzo, sacrificio, y un indómito deseo de crecer, fue palpando todo aquello que al principio solo era una idea. Poco a poco, se convirtió en la maravillosa consecuencia de un corazón agradecido. Este es un extracto de la vida de Miguel Sierralta.

An inspirational, practical guide to success in business and life learned through the opportunities and challenges of growing up as the daughter of NASCAR legend Dale Earnhardt, Sr., and becoming one of the most influential women in professional sports. A successful businesswoman shares her story of growing up in the world of NASCAR and the lessons she learned along the way.

From America's most beloved comedic actress and the star of Desperate Housewives comes a personal, heartfelt, and often very funny manifesto on life, love, and the lessons we all need to learn, and unlearn, on the road to happiness.

The story of how Julian Van Winkle III, the caretaker of the most coveted cult Kentucky Bourbon whiskey in the world, fought to protect his family's heritage and preserve the taste of his forebears, in a world where authenticity, like his product, is in very short supply.