Sustainable Business

Brenda, Kevin, and the kids were stuck...Brenda had taken a 20 percent pay cut and was told by her boss she should feel "lucky to still have a job". But they were already living paycheck to paycheck. How were they going to get by with 20 percent less income? Move. Brenda was offered a great job six states away. They'd have to sell the house, though. But they didn't have much equity. The few offers they received were lower than what they owed. Can't sell a house if you can't pay off your loan.

Are you encountering resistance when trying to identify and recruit extraordinary but elusive, passive candidates that your competitors ultimately attract? Do your executive searches close with marginal candidates? It's time to transform your approach and results with a proven action plan. In the richly rewarding executive search business, it's not just about filling vacant positions but finding the perfect match between executive and company.

What are you searching for in life? Is there a void that you are desperately attempting to fill? Are you wondering what might be next? The job, relationship, salary, title, status, and so much more have been the focal point of so many explorations. These things are sought after in hopes of bringing ultimate and sustaining joy. However, they never do.

You intend to self-publish or have published a book or two. You’re not selling very well and wonder why not. You feel you should be doing something, but the thought of “marketing” gives you nightmares. You don’t want to become one of these people shouting “buy my book” on Twitter. But you would still love to start selling some books and pay some or even all of your bills with your writing income.

Workforce disruptions, new technologies, and tight budgets place enormous pressure on professional association continuing education teams. Old learning formats and pricing models are failing. The risk of irrelevance is imminent as competitors step into the market creating targeted learning programs faster and cheaper. Tracy King is in the trenches with you, working with dozens of associations like yours, concerned about meeting the needs of their evolving industry while remaining the content authority. And she now shares the Enterprise framework she developed for her clients.

Intelligent marketing management is an important tool for brand building and sustainable customer loyalty. Here you will get an introduction to marketing management and its most important basics: What does the term actually mean these days and what goals does it pursue? Surely you have heard of the well-known marketing mix, but what exactly is behind it? You will find easy-to-understand answers to all these questions in this book, which will help you to get a general overview of the basics. In addition, you will receive important practical tips as well as a 10-step action plan.

A winning retirement plan. What if writing is the way to secure financial fitness and fulfilment in retirement? Writing books and generating multiple streams of income for retirement is largely overlooked by traditional experts who advise on financial planning for retirement. However, Jamaican author-preneur C. Ruth Taylor, who makes a full-time living from leveraging her books, offers this as a viable option for early retirees or those planning for retirement.

Do you hear alarm bells ringing? Now is the time for corporate America to realize that an epidemic is exploding, and it isn't going away without a cure. Corporate America calls it a "lack of employee engagement". It's a downright real-life zombie apocalypse. Employees are unhappy at work, and their unhappiness is breeding disagreement. The practice that'll solve the problems of poor culture, workplace loneliness, and lack of employee engagement is frientorship® - a combination of friendship, mentorship, and leadership.

For many reasons, corporations that can’t figure out how to continuously improve become non-competitive and sometimes go out of business. Competition is never idle. Therefore, companies must not only improve, but they must also do so at a more rapid pace than the competition if they want to keep existing. Even if a corporation has a competitive advantage and high margins right now, they will lose those if they don’t make continuous improvement in their company’s DNA.

As a woman, several problems in your life might make you wonder whether you’ll conquer or surrender to them. In order to progress in life, you need to learn to solve those problems and pave the way for a new version of yourself.

As I placed my bare feet on the cool, moist soil, I grabbed my garden shovel, stepped over the small fence, and soaked in the mild breeze and beautiful rays of the spring sun that rained over me. The five peppers my daughter had planted from seed had outgrown their container and needed a new home. My front yard garden was the perfect place. As I dug into the soil, placing the first plant into the ground, I felt calm. I felt peace, I felt still, I felt that this was something many people needed.

During my research and writing, I was fortunate to discover managers in a variety of businesses who actually understand and practice the awesome power of dignifying and respecting the people who depend on the businesses for their livelihoods, and on whom the businesses depend on for their existence - the perfect win-win.