Sustainable Marketing
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The Age of Customer Equity
- Data-Driven Strategies to Build a Sustainable Company
- Auteur(s): Allison Hartsoe
- Narrateur(s): Allison Hartsoe
- Durée: 6 h et 7 min
- Version intégrale
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For many companies, large and small, customer data is a noisy mess. There are problems across the ecosystem from partners to page views and from KPIs to campaign tracking. But the biggest problem is not the technical data silos but the human ones. In The Age of Customer Equity, marketing expert with a passion for analytics Allison Hartsoe helps you cut through the noise and gives you the tools you need to humanize your customer data to connect to the right customers at the right time.
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The Age of Customer Equity
- Data-Driven Strategies to Build a Sustainable Company
- Narrateur(s): Allison Hartsoe
- Durée: 6 h et 7 min
- Date de publication: 2022-09-14
- Langue: Anglais
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For many companies, large and small, customer data is a noisy mess. There are problems across the ecosystem from partners to page views and from KPIs to campaign tracking. But the biggest problem is not the technical data silos but the human ones....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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