Technology Business

The Vagabonds is “a portrait of America’s burgeoning love affair with the automobile” (NPR) but it also sheds light on the important relationship between the older Edison and the younger Ford, who once worked for the famous inventor. The road trips made the automobile ubiquitous and magnified Ford’s reputation, even as Edison’s diminished. The automobile would transform the American landscape, the American economy, and the American way of life and Guinn brings this seminal moment in history to vivid life.

What value does managed security bring when there’s no way to promise ROI? How do you convince small business owners to part with their hard-earned revenue when they don’t feel vulnerable to a cyberattack? What is the best way to mitigate your clients’ risk without feeling dishonest or using slimy sales tactics? And could someone please demystify sales and make it easy? This book is the answer to all those questions and more. Forged in the steel of real-world MSP successes and failures, you’ll learn how to sell cybersecurity, simply and easily—even for the techiest tech in the industry.

Most visitors leave your website without taking action. After all the work you put into creating the site and driving visitors to it, the majority of them will close the tab within seconds. And among those who stay, only a tiny fraction will actually buy. But... You can improve your site, change visitor behavior, and get better results. Removing distractions, clarifying language, eliminating annoying usability issues...all of these improvements will add up to mean more purchases, signups, or subscriptions. You need a guide.

Are you utilizing AI in your marketing but unsure if you’re maximizing its potential? Wondering how to scale AI (artificial intelligence) marketing across your enterprise? If you answered "yes" to any of these questions, this book is for you. Ideal for B2B marketers, enterprise sales professionals, marketing ops specialists, revenue ops managers, growth marketers, email marketers, content creators, and anyone involved in sales and marketing, this book provides essential knowledge about AI.

Finding ways to make money that doesn’t force you to directly exchange your time for money is something we all dream of, but how many of us actually make it a reality? The problem is that it’s all too easy to look on with envy at the "lucky" few who make it work, while still doing nothing in your own life to force the shift.

Generative Artificial Intelligence Revealed is a comprehensive guide that educates business leaders on balancing short-term risks with long-term positioning to harness the power of generative AI, stay ahead of the competition, and effectively lead their organizations through change.

By using strategies and technologies as the flywheel to orchestrate systems of listening, understanding, and predicting, as well as taking action and learning from those interactions at scale, businesses can easily put the customer and employee first, not only meet the ever-changing customer and employee expectations, but also leapfrog their competition. They predict empathy is the next frontier in technology. This book is aimed at sparking an industry-wide conversation about how exponential technologies like AI and cloud can enable a more empathetic world.

Calling all CEOs, founders, and managing partners! Learn valuable scale-up strategies in a brand-new book by UK’s top technology industry business coach Dominic Monkhouse. Since 2014, he has worked as a certified business coach, helping other CEOs and MDs scale up their operations. Through his coaching program, which is a fusion of his broad experience, deep operational expertise, and a proven process used by over 2,700 firms worldwide, Dominic is able to help leaders create a lasting impact.

As our workloads expand, attention has never been more valuable. Or more difficult to keep. In Can I Have your Attention?, Curt Steinhorst shows business leaders how to cut through the noise and get their employees back to work. Curt has spent years helping Fortune 500 companies overcome distraction and achieve focus. With technology creating endless opportunities to "improve productivity", people spend so much time responding to the interruptions that they've lost the ability to focus and do their jobs.

Data is everywhere, coming at us in a never-ceasing, ever-rising river that threatens to overwhelm us. Igor Tulchinsky, the trader behind global quantitative investment management firm WorldQuant, reveals, how natural patterns underlie data patterns that may dictate life or death, success, or failure. This book demonstrates how to exercise real intelligence by discerning the patterns that surround us every day and how to leverage this information into success in the workplace and beyond.

“ChatGPT Money Machine: Unlocking Passive Income Streams with AI” is your definitive guide to leveraging the revolutionary capabilities of ChatGPT to generate wealth in the modern economy. In this concise yet comprehensive book, AI expert Vincent Hollowbrook takes you on a journey through the world of AI-driven entrepreneurship.

Whether you are a seasoned trader looking to enhance your strategies or a beginner eager to learn more about the power of AI in the stock market, this chapter is the perfect place to start your journey into the future of trading. Join us as we delve deeper into the cutting-edge technology that is reshaping the way we approach investing, providing insights and tools that can help you navigate the ever-changing landscape of the stock market with confidence and success.

Marketing and campaigning through Instagram is one of the avenues for reaching people and turning them into loyal customers while delivering top quality services and products. The fact that it’s used globally is a huge benefit for being able to reach customers. But another key element that comes into play is the visuals that Instagram is known for. If you want to make the most of Instagram for making your services known, then this is what you’ll want to listen to.

A guide to navigating the messiness of software development process change, dealing with all the legacy organizational elements, and focusing on increasing business agility.

How can leaders adapt to the rapid change of technology's impact on business? How can AI be leveraged for more intelligent decision making? Can our choices be simultaneously good for business and the world? This book provides leaders with the first steps to answer these important questions. For over thirty years, technology has become more interwoven with both our professional and personal lives. In the future, the integration of tech, business, and life will become even more seamless.

Digital technologies are disrupting organizations of every size and shape, leaving managers scrambling to find a technology fix that will help their organizations compete. This book offers managers and business leaders a guide for surviving digital disruptions - but it is not a book about technology. It is about the organizational changes required to harness the power of technology. The authors argue that digital disruption is primarily about people and that effective digital transformation involves changes to organizational dynamics and how work gets done.

In an era where technological innovation evolves at an exponential rate, Inside Cyber: How AI, 5G, IoT, and Quantum Computing Will Transform Privacy and Our Security emerges as a critical roadmap for understanding and leveraging the next wave of tech advancements. Chuck Brooks, a renowned executive and consultant, breaks down complex technological trends into digestible insights, offering a deep dive into how emerging technologies will shape the future of industry and society.

Larry Page and Sergey Brin are the two masterminds behind Google’s empire, but little is known about their lives and legacies. Now, this biography takes a detailed look into their roles in Google’s founding, and their company’s journey to becoming one of the largest and most famous internet superpowers of all time.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

In The Practice of Happiness, John Kehoe takes us on his personal journey to the most remote corners of India, Australia, Africa, and North America as he seeks to unlock the ultimate mystery of happiness. His surprising discoveries comprise a thoroughly engaging, anecdote-rich narrative sure to inspire those who seek happiness in their own lives.