Technology Business

In 2013 Evan Spiegel, the brash CEO of the social network Snapchat, and his co-founder Bobby Murphy stunned the press when they walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius? In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley's hottest start-ups. Snapchat began as a late-night dorm room revelation, the brainchild of Stanford English major Reggie Brown who was nursing regrets about photos he had sent.

Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

We all know LinkedIn as a place for job seekers. It’s the place where professionals set up their profiles to establish more connections and discover new job opportunities. LinkedIn is an extremely important website for anyone looking to put themselves out there. But that’s not all. Discover all the secret potential of social media marketing through LinkedIn - the perfect place to promote your business or brand!

"AI and the Future of Affiliate Marketing" is not just an audiobook; it's an essential tool for anyone looking to capitalize on the opportunities presented by AI in the digital marketing space. Equip yourself with the knowledge and skills to harness the power of AI, drive traffic, increase conversions, and achieve online financial success.

As our workloads expand, attention has never been more valuable. Or more difficult to keep. In Can I Have your Attention?, Curt Steinhorst shows business leaders how to cut through the noise and get their employees back to work. Curt has spent years helping Fortune 500 companies overcome distraction and achieve focus. With technology creating endless opportunities to "improve productivity", people spend so much time responding to the interruptions that they've lost the ability to focus and do their jobs.

Protagonizada pelo brasileiro Eduardo Saverin, estudante de economia, e pelo norte-americano Mark Zuckerberg, gênio da informática–amigos que sobreviviam num ambiente repleto de alunos brilhantes de famílias supertradicionais–este audiolivro mostra a trajetória da criação da rede social que se tornou uma das mais poderosas empresas do mundo e que revolucionou a maneira como milhões de pessoas se relacionam.

In Only Humans Need Apply, Thomas Hayes Davenport and Julia Kirby reframe the conversation about automation, arguing that the future of increased productivity and business success isn't either human or machine. It's both. The key is augmentation, utilizing technology to help humans work better, smarter, and faster. Instead of viewing these machines as competitive interlopers, we can see them as partners and collaborators in creative problem solving as we move into the next era.

Best-selling author and lifestyle design expert Jonathan Green is finally ready to share the blueprint he used to escape the prison of poverty, debt, and office politics that still hold so many people imprisoned. He's not content with just sharing a few ideas - instead this traveling renegade is taking aim at every roadblock that keeps people from achieving their goals.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

Whether you're launching your startup or looking to bolster your existing venture, let this be your essential playbook to navigate the financial complexities of running a small business and securing a prosperous future.

What value does managed security bring when there’s no way to promise ROI? How do you convince small business owners to part with their hard-earned revenue when they don’t feel vulnerable to a cyberattack? What is the best way to mitigate your clients’ risk without feeling dishonest or using slimy sales tactics? And could someone please demystify sales and make it easy? This book is the answer to all those questions and more. Forged in the steel of real-world MSP successes and failures, you’ll learn how to sell cybersecurity, simply and easily—even for the techiest tech in the industry.

Dogs thrive when they can make sense of the rules and the relationships around them. Likewise, technology is an amazing companion when you give it a role to play, but it will drive you crazy and make a mess if you think it's in charge. You own technology—not the other way around. And only the technologies that are useful to you should be a part of your life. Adopt the eight ownership mindsets in this book to ensure a positive relationship with both dogs and technology.

In Midas Touch, Donald Trump and Robert Kiyosaki ask the question: What's an entrepreneur's most important job? The answer: creating high-quality, stable jobs. And in today's marketplace, "jobs" are in high demand — and so are the skills and the innovation and vision of entrepreneurs. In a world of high unemployment and an economy that needs new jobs to recover, who isn't hungry for a solution, something that will speed economic recovery?

Larry Page and Sergey Brin are the two masterminds behind Google’s empire, but little is known about their lives and legacies. Now, this biography takes a detailed look into their roles in Google’s founding, and their company’s journey to becoming one of the largest and most famous internet superpowers of all time.

ChatGPT Mastery: 12 Books in 1 is a comprehensive guide that encapsulates the breadth and depth of using ChatGPT across a range of professional contexts. This book empowers you with the knowledge to unlock the capabilities of ChatGPT, providing an unmatched competitive edge in your field.

Our lives are on the verge of being reshaped by advanced technology. Fast Forward Investing provides the knowledge and insight you need to build and maintain your portfolio accordingly. Author Jon D. Markman is a veteran tech investor, money manager, and award-winning author of the popular daily newsletter Tech Trend Trader. There's no one more qualified to help you design a portfolio that extracts huge profits from the shares of public technology companies and helps you augment your gains with conviction during stretches of high volatility.

Welcome to the exciting world of AI-powered trading bots for executing options trades. In this subchapter, we will explore the fundamentals of AI and option trading, providing you with a solid foundation to begin your journey into the world of trading stocks and options. Whether you are a novice trader looking to learn the basics or an experienced investor seeking to leverage the power of AI technology in your trading strategies, this subchapter is designed to help you understand the key concepts and principles that drive success in the world of option trading.

In 8 Steps to Better Security: A Simple Cyber Resilience Guide for Business, cybersecurity researcher and writer Kim Crawley delivers a grounded and practical road map to cyber resilience in any organization. Offering you the lessons she learned while working for major tech companies like Sophos, AT&T, BlackBerry Cylance, Tripwire, and Venafi, Crawley condenses the essence of business cybersecurity into eight steps.

A new edition of the number one book in the human computer interaction field! This book seeks to chart the technology-fueled changes taking place in the field of corporate governance and describes the impact these changes are having on boards and the enterprises they govern. It also describes what the future could look like once companies truly embrace the power of technology to change governance. Additionally, this book will provide a set of "suggested action steps" for companies and their boards focused on ways they can leverage technology tools to enhance governance immediately.

In this expanded edition of Let Go, best-selling author and successful online entrepreneur Pat Flynn explores what it means to let go of the things that keep us from the journeys we yearn to forge and the achievements we aspire to attain. With eight new chapters, Flynn shares with listeners the wisdom he’s learned during the years since he was let go from his architecture job during the height of the US economic downturn.