Technology Business

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's no one like Guy Kawasaki, the legendary former chief evangelist for Apple and a pioneer of business blogging, tweeting, Facebooking, Tumbling, and much more. Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media - the one essential guide to get the most bang for your time, effort, and money.

What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back for more and sending their friends and family? Drawing lessons from the industry-leading business practices at One Medical, a brand transforming the customer experience in healthcare, All Business Is Personal gives readers tools to blend the powerful benefits of today’s rapidly improving technology with individuals’ unique talents, all in the name of providing only the best for their customers.

We are living in a new age. With developments emerging every day, Artificial Intelligence will soon surpass most human competencies and drastically transform technology's role in our day-to-day world. The solution for organizational leaders is not to become more like computers. In order for our organizations to survive as we stand at the threshold of a new era, we must tap into the qualities that make us uniquely human. Nick Chatrath interweaves an analysis of antiquated leadership modes with his newly developed strategies for more effective "threshold" leadership methods.

コロナ禍は乗り越えたものの、エネルギー危機や食料難、人口減少など、解決すべき社会課題は山積しています。本特集では、こうした問題を最先端テクノロジーがどのように解決し、人々の暮らしはどう変わっていくかを展望。

This powerhouse three-in-one guide is a gold rush of insights and strategies to catapult you to the forefront of the AI-driven world. Equip yourself with the arsenal to dominate the ChatGPT domain!

Technology is redefining the value of physical assets: the meaning of location and accessibility, the power of zoning and regulation, the flow of capital and information, and even the notion of scarcity itself. How to make the most of it Rethinking Real Estate provides technology entrepreneurs and real estate professionals with key insights and practical strategies that will enable you to develop innovative solutions, identify risks, evaluate emerging competitors, and transform your investment thesis, project, venture, or career.

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

By the end of this audiobook, you’ll be able to plan, implement, and communicate a sustainable IT strategy, setting yourself apart as a progressive technology leader.

Unlock the secrets to driving business success with 'UX Lifecycle,' the definitive guide for business leaders seeking to revolutionize their software's impact. Narrated by the engaging Andrew Cole, this audiobook presents a comprehensive methodology framework designed by Clive Howard & Jeremy Baines to elevate user experiences and deliver tangible business outcomes.

What is a Podcast? It is audio or video shows, think of them as free radio or TV shows which you deliver spam-free directly to your audience every time you produce one! Truly the ultimate podcast training bundle whether you're new to podcasting or you're looking to improve your existing podcast. From my proven methods, and simple to use strategies you will learn how to grow your podcast, acquire high profile guests, and monetize your podcast, you'll hear it all right here in this audio program.

With cloud services, small businesses reap the benefits of not having to deploy physical infrastructure like file and email servers, storage systems, or shrink-wrapped software. This book will show that it's not a stretch to say that aside from a locally installed desktop operating system and browser (or increasingly, from a single mobile device), a lot of today's small business technology needs can be fulfilled almost completely with cloud-based offerings.

In this transformative guide, Podcast Coach and #1 Bestselling Author Christine Blosdale equips ambitious business owners like you with the superpowers of podcasting, empowering you to become a true marketing superhero. With Christine’s two decades of expertise in broadcasting and podcasting, along with her simple and fun coaching style, you'll be able to craft captivating content, amplify your brand, and captivate audiences like never before.

Claude C. Hopkins fut l'un des pionniers de la publicité moderne et copywriter de génie. Il était persuadé que la publicité n'existait que pour vendre quelque chose et que ses effets devaient être mesurables. Ce modeste fils de marchand de chandelles a été imprimeur, journaliste, essayiste, éditeur de livres, de journaux populaires, homme de lettres et fondateur d'associations. Un vrai touche-à-tout ! Parti de rien, jusqu' à devenir le Père fondateur des États-Unis, cette biographie révèle les chemins qui l'ont mené au succès et à la gloire.

In The Metaverse Handbook: Innovating for the Internet's Next Tectonic Shift, a duo of experienced tech and culture experts delivers a can't-miss guide to participating in the most promising new technology since the advent of the web. Through dozens of metaverse creator case studies and concise, actionable insights, you'll walk away from this book understanding how to explore and implement the latest metaverse tech emerging from blockchain, XR, and web3.

Breakthroughs such as personalized genomics, drones, self-driving vehicles, and artificial intelligence could make our lives healthier, safer, and easier. On the other hand, the same technologies raise the specter of a frightening future - eugenics, a jobless economy, a complete loss of privacy, and ever-worsening economic inequality. Wadhwa says that we need to ask three questions about every emerging technology: Does it have the potential to benefit everyone equally? What are the risks and the rewards? And does it promote autonomy or dependence?

Acclaimed futurist, author, and digital strategist Bernard Marr delivers a compelling and engaging discussion of the technologies driving the impending—and ongoing—transformation of the internet, including blockchain, augmented reality (AR), and more. In the book, you'll explore the risks and opportunities presented by these game-changing techs and how they might impact you, your organization, and community.

Do you want to understand what big data is all about, but you don’t get all the hype? Are you intrigued by the idea of building a career around big data and data science, but you just don’t understand it? If so, this audiobook could be what you are looking for. If you know nothing about big data now, you will come away with a good overview of the subject and how it integrates into the other hot technologies of the day widely adopted by business, such as artificial intelligence, predictive analytics, and machine learning.

AI is a tool that can innovate and accelerate your business...if you know how to use it. Follow author, business coach, and AI Whisperer Severin Sorensen as he gives you the tools for taking advantage of AI platforms like ChatGPT, all with an eye toward business applications for the non-technical listener.

Whether you're an aspiring entrepreneur, an established business owner looking to expand your online presence, or someone seeking new and innovative ways to generate extra income, the ChatGPT Money Machine book is your ultimate roadmap to success. Equip yourself with the knowledge and skills necessary to navigate the exciting world of AI and transform your online ventures into profitable and sustainable income sources.

This eye-opening book provides vital information that has been out of reach to those who need it most—the millions of Facebook, Google, Amazon, Apple, and Microsoft users who have come to love and depend upon these digital products. Veteran consumer advocate Jane Hoffman makes the complex world of Big Tech simple to grasp as she reveals exactly how Big Tech uses—and abuses—your personal information. And she proposes a bold blueprint for reforming these corporate behemoths.