Technology Business

El amor entra por los ojos entonces ponle atención al diseño de tus campañas, ya que un gran producto con una mala imagen puede ser la diferencia entre el éxito y el fracaso.

Whether you're launching your startup or looking to bolster your existing venture, let this be your essential playbook to navigate the financial complexities of running a small business and securing a prosperous future.

Stewart Brand has long been famous if you know who he is, but for many people outside the counterculture, early computing, or the environmental movement, he is perhaps best known for his famous mantra “Stay Hungry. Stay Foolish.” Steve Jobs’s endorsement of these words as his code to live by is fitting; Brand has played many roles, but one of the most important is as a model for how to live.

Struggling to write copy that grabs attention and drives engagement? Want to turn casual visitors into loyal customers? Words That Click is your ultimate guide to mastering the art of social media and web copywriting. Whether you’re a business owner, marketer, content creator, or aspiring copywriter, this book will teach you how to craft high-converting social media posts, persuasive website copy, and compelling calls to action that get results.

Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers. The result is a soft real estate market with prices investors and homeowners may not see again in their lifetime.

Code performance versus simplicity. Delivery speed versus duplication. Flexibility versus maintainability—every decision you make in software engineering involves balancing tradeoffs. In Software Mistakes and Tradeoffs, you’ll learn from costly mistakes that Tomasz Lelek and Jon Skeet have encountered over their impressive careers. You’ll explore real-world scenarios where poor understanding of tradeoffs leads to major problems down the road, so you can preempt your own mistakes with a more thoughtful approach to decision-making.

The Real Business of Blockchain is one of the first audiobooks on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau - both of Gartner, the world-renowned research and advisory company - will help you: assess how blockchain will impact your business by cutting through the hype and finding the real story; explore the value proposition that blockchain technologies offer; make smart near- and mid-term investments in your blockchain strategy; and position you and your organization in a new competitive landscape in the future.

Learn to know the nature of money! Network marketing is a real business school for people who want to master the skills of entrepreneurship and create their own business. In this book, Robert Kiyosaki updates and expands on his original eight “hidden values” of a network marketing business. Robert explains that building a network marketing business is a revolutionary way to achieve wealth; makes it possible for anyone to acquire great wealth; is open to anyone who has drive, determination, and erseverance.

Today's leaders are expected to reduce costs, increase productivity, drive innovation, and help the business identify and pursue new business opportunities. Successful IT leaders will be the ones that become strategic business partners and decision influencers in their organizations. Leading IT Transformation describes in actionable detail, the new mindset, core skill set, and interpersonal tool set that are necessary for IT leaders to thrive in today's increasingly complex challenging business environment.

Matthew Crain gives internet surveillance a much-needed origin story by chronicling the development of its most important historical catalyst: web advertising. Profit over Privacy uses the 1990s as its backdrop to show how the massive data-collection infrastructure that undergirds the internet today is the result of twenty-five years of technical and political economic engineering.

By understanding the profound power of personal data, listeners can take control of their digital lives, safeguard their privacy, and navigate the digital landscape with confidence. Empower yourself with knowledge. Get your copy of the book today to discover the transformative power of personal data and take control of your digital life.

Social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest are changing the way consumers make purchasing decisions...and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples, this smart, practical guide presents listeners with a detailed methodology for growing sales and expanding their customer base using social media.

What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem." Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean.

In today's rapidly evolving digital landscape, cloud computing has become an essential tool for businesses and developers seeking to build and deploy scalable, high-performance, and cost-effective applications. GCP stands out as a robust, secure, and feature-rich cloud platform designed to empower you with limitless possibilities.

Full of helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!

Ready to propel your business into the AI revolution? Curious about how to harness the power of AI, even without technical know-how? Launch into a world of limitless opportunities with ChatGPT, the AI tool that's revolutionizing the landscape of business.

The professional landscape is transforming, and the only way to maintain competitive advantage is to maximize the unique skills of your workforce. In Humanity Works, best-selling author, global workplace consultant, and futurist Alexandra Levit provides a guide to making the most of the human traits of creativity, judgement, problem solving, and interpersonal sensitivity. Revealing what the "robot takeover" will really look like, how talent and machines can work side by side, and how you can make organizational structures more agile and innovation focused, this book will prepare you to lead organizations of the future.

In 2024 Artificial Intelligence is all the rage. Here are ten businesses that can be enhanced by using AI.

The next phase of the internet—multimodal, vision-enabled AI that will transform society.

Elon Musk is the visionary behind SpaceX and CEO of the electric car company Tesla. He is working on unique and daring improvements to both public transit and solar energy. And then, there's his highly-publicized plans for colonizing Mars.... But behind the mind-blowing headlines and legendary drive is the story of a bullied and beaten school boy, who through creativity and determination decided to rewrite his story and find his own way to make the world a better place. And to do so with a sense of fun and style.