Technology Business

This step-by-step guide to mastering LinkedIn will teach you how to optimize your LinkedIn profile, make high-quality connections, and create compelling content, with 60 LinkedIn lessons that are short enough to understand, and implement in 15 minutes or less. If you complete one each day, within 60 days, you’ll fully master LinkedIn. If you’re looking to find a new job, your LinkedIn profile will attract the best employers. If you’re recruiting, you’ll find and connect with top talent. And if you’re growing a business, you’ll attract your ideal customer to you.

Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.

Master the art of AI prompts and unlock your potential. This essential guide transforms how you interact with AI, whether you're an entrepreneur, writer, marketer, or tech enthusiast. Learn to harness AI tools like ChatGPT, Claude, and Midjourney to elevate productivity, creativity, and efficiency.

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.

"The Cybersecurity Blueprint for Executives" transforms complex cyber challenges into clear, actionable strategies for business leaders. Authors Marco Ryan and Andrew Fitzmaurice draw upon their expertise across government, academia, and business to provide answers you need.

Human Design is the next evolution after Myers-Briggs, the Enneagram, and other innovative profiling systems. Whether your field is psychotherapy, recovery, coaching, or healing arts, and whether your clients are individuals, couples, families, or business teams, Understanding Your Clients through Human Design will empower your work and call you to reconsider how you approach people. Inspire your practice with this groundbreaking and accessible approach and take your work to the next level!

In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries - from finance to manufacturing to pharmaceuticals - are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than 400 global firms, the book shows what it takes to become a digital master.

Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary teamwork. As he does so, he describes his journey as a Black professional through corporate America, revealing the power of transformative design, multidisciplinary leaps, and diversity.

With insights into the cyclical nature of innovation and the indomitable spirit of human ingenuity, Bandwidth is a powerful saga that shines a light on how history may be repeating itself as the AI, quantum, and blockchain Boom cycle is taking hold.

Use ChatGPT to revolutionize your small business and leave competitors in the dust. Does running your business sometimes feel like a never-ending uphill climb?But what if you had a secret weapon to not just get by but actually flourish in this challenging environment? The answer might be right at your fingertips—yes, we're talking about tech, but not just any tech. We mean ChatGPT, a specific kind of AI. We're looking at a major shift in business operations, from top-notch customer service to streamlined content creation, savvy social media campaigns, and insightful data analysis.

Digital transformation of the business landscape is well underway, and businesses are being reshaped faster than ever before. Agility and adaptability are now critical components of these businesses' survival. But building these traits requires a holistic approach with an unrelenting focus on automation. How does one go about developing that focus? Vijay Tella, Scott Brinker, and Massimo Pezzini deliver a guide to implementing automation in the real world, avoiding jargon and vague bromides in favor of concrete examples.

In a way that anyone can understand, How to Speak Tech: The Non-Techie's Guide to Tech Basics in Business spells out the essential technical terms and technologies involved in setting up a company's website or web application. Nontechnical business listeners will find their digital literacy painlessly improved with each ten-minute chapter of this illustrative story of one successful technology startup building its Web-based business from scratch.

Unlock the Future: The Complete AI Advantage CollectionAre you ready to harness the transformative power of Artificial Intelligence (AI) to stay ahead in a rapidly evolving world? The Complete AI Advantage Collection combines three essential guides—The Essential Beginner’s Guide to AI, The AI in Business Advantage, and Master ChatGPT Effortlessly—to give you the tools, strategies, and confidence to navigate and thrive in the age of AI.

Celebrated promoter of the "Four P's of Marketing", Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

Gates' Business @ the Speed of Thought is one of audible.com's most popular programs. This is one investment that will pay consistent dividends. Download it for your commute.

Generative AI, biometrics, spatial computing, electric vehicles—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2025 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

A comprehensive guide to successful event management, this audiobook serves as a valuable resource for both beginners and seasoned professionals, equipping them with the tools needed to plan, execute, and evaluate memorable events. The guide takes listeners through a deep exploration of understanding their audience, conceptualizing resonant events, managing budgets, procuring vendors, effectively marketing, and embracing technology. It also emphasizes the power of networking and the importance of post-event evaluation for continuous improvement.

Unlock the transformative potential of generative AI for your enterprise with "Understanding Generative AI for Business Leaders." This indispensable guide simplifies the complex world of AI, offering a beginner-friendly introduction and practical strategies for effective and ethical integration.

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Connectional intelligence unlocks the 21st-century secret to getting "big things done" regardless of who you are, where you live, or what you do. We typically associate success and leadership with smarts, passion, and luck. But in today's hypercompetitive world, even those gifts aren't enough. Get Big Things Done argues that the game changer is a thoroughly modern skill called connectional intelligence.