Technology Career
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- Auteur(s): Mark Fidelman
- Narrateur(s): Walter Dixon
- Durée: 7 h et 5 min
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Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- Narrateur(s): Walter Dixon
- Durée: 7 h et 5 min
- Date de publication: 2014-02-18
- Langue: Anglais
- Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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The Digital Handshake
- Seven Proven Strategies to Grow Your Business Using Social Media
- Auteur(s): Paul Chaney
- Narrateur(s): Scott Peterson
- Durée: 6 h et 34 min
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Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.
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The Digital Handshake
- Seven Proven Strategies to Grow Your Business Using Social Media
- Narrateur(s): Scott Peterson
- Durée: 6 h et 34 min
- Date de publication: 2010-03-09
- Langue: Anglais
- The Digital Handshake reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Auteur(s): Michelle Golden
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
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Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach.
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Expert advice on growing your professional service firm or individual practice through social media....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Auteur(s): Lucie Greene
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide. But Silicon Valley does not answer to the electorate; nor have they been voted into office. And the perils of their influence are only now making themselves known.
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
- Date de publication: 2018-08-31
- Langue: Anglais
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Pre-Commerce
- How Companies and Customers are Transforming Business Together
- Auteur(s): Bob Pearson
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 54 min
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Since its debut E-commerce has been centered on the transaction, which represents less than one percent of the time we spend online. Now, we are entering the era of Pre-Commerce where customers make their own decision to buy or support a brand before the transaction. Pre-Commerce explains how the exploding use of social media channels has fundamentally changed the way customers go about making their purchasing decisions, how they educate themselves and why they choose to support certain brands above others.
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Pre-Commerce
- How Companies and Customers are Transforming Business Together
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 54 min
- Date de publication: 2020-07-10
- Langue: Anglais
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Ideas for leaders to engage directly with customers to shape their brand and marketplace success....
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Prix courant: 22,99$ ou 1 crédit
Prix réduit: 22,99$ ou 1 crédit
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Auteur(s): Jim Sterne
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
- Date de publication: 2020-07-17
- Langue: Anglais
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix....
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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The New Technology Elite
- How Great Companies Optimize Both Technology Consumption and Production
- Auteur(s): Vinnie Mirchandani
- Narrateur(s): Jeff Hoyt
- Durée: 11 h et 48 min
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The old delineation of technology buyer and vendor is obsolete. There is a new definition for the technology elite - and you find them across industries and geographies. The 17 case studies and four guest columns spread through The New Technology Elite bring out the elite attributes in detail. Every organization will increasingly be benchmarked against these elite - and soon will be competing against them.
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The New Technology Elite
- How Great Companies Optimize Both Technology Consumption and Production
- Narrateur(s): Jeff Hoyt
- Durée: 11 h et 48 min
- Date de publication: 2020-07-10
- Langue: Anglais
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How-to guidance for optimizing incumbent technologies to deliver a better product and gain competitive advantage....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Attention!
- The Power of Simple Decisions in a Distracted World
- Auteur(s): Rob Hatch
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities. However, having more options doesn’t correlate to an increase in our success. Research shows that having more to choose from causes anxiety and decreases our likelihood of taking action.
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Attention!
- The Power of Simple Decisions in a Distracted World
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
- Date de publication: 2021-02-18
- Langue: Anglais
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities....
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Prix courant: 14,08$ ou 1 crédit
Prix réduit: 14,08$ ou 1 crédit
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HBR Guide to AI Basics for Managers
- HBR Guide Series
- Auteur(s): Harvard Business Review
- Narrateur(s): Rich Miller, Cindy Kay
- Durée: 5 h
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From product design and financial modeling to performance management and hiring decisions—artificial intelligence and machine learning are becoming everyday tools for managers at businesses of all sizes. But the rewards of every AI system come with risks—and if you don't understand how to make sense of them, you're not going to make the right decisions. Whether you want to get up to speed quickly, could just use a refresher, or are working with an AI expert for the first time, HBR Guide to AI Basics for Managers will give you the information and skills you need.
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HBR Guide to AI Basics for Managers
- HBR Guide Series
- Narrateur(s): Rich Miller, Cindy Kay
- Série: HBR Guide Series
- Durée: 5 h
- Date de publication: 2023-01-31
- Langue: Anglais
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Get up to speed on AI—and start reaping the benefits now....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Life in Space
- An Astronaut's Life
- Auteur(s): Martha E. H. Rustad
- Narrateur(s): anonymous
- Durée: 2 min
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What is daily life like in space? How do astronauts cook, sleep, and go to the bathroom? Listeners will learn all about the interesting daily life of an astronaut.
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Life in Space
- An Astronaut's Life
- Narrateur(s): anonymous
- Durée: 2 min
- Date de publication: 2022-03-15
- Langue: Anglais
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What is daily life like in space? How do astronauts cook, sleep, and go to the bathroom? Listeners will learn all about the interesting daily life of an astronaut....
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Prix courant: 3,53$ ou 1 crédit
Prix réduit: 3,53$ ou 1 crédit
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Working in Space
- Auteur(s): Martha E. H. Rustad
- Narrateur(s): Anonymous
- Durée: 2 min
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What jobs does an astronaut have? What kind of work needs to be done on a spacecraft? Listeners will learn all about the work an astronaut does.
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Working in Space
- Narrateur(s): Anonymous
- Durée: 2 min
- Date de publication: 2022-03-16
- Langue: Anglais
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What jobs does an astronaut have? What kind of work needs to be done on a spacecraft? Listeners will learn all about the work an astronaut does....
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Prix courant: 3,53$ ou 1 crédit
Prix réduit: 3,53$ ou 1 crédit
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Becoming an Astronaut
- Auteur(s): Martha E. H. Rustad
- Narrateur(s): Anonymous
- Durée: 2 min
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What does it take to become an astronaut? How do astronauts train to be in outer space? Listeners will learn all about what it's like to become an astronaut.
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Becoming an Astronaut
- Narrateur(s): Anonymous
- Durée: 2 min
- Date de publication: 2022-02-21
- Langue: Anglais
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What does it take to become an astronaut? How do astronauts train to be in outer space? Listeners will learn all about what it's like to become an astronaut....
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Prix courant: 3,53$ ou 1 crédit
Prix réduit: 3,53$ ou 1 crédit
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Start-Up Secure
- Baking Cybersecurity into Your Company from Founding to Exit
- Auteur(s): Chris Castaldo
- Narrateur(s): Timothy Andrés Pabon
- Durée: 4 h et 41 min
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Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You'll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation-based on the solid information in this book.
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Start-Up Secure
- Baking Cybersecurity into Your Company from Founding to Exit
- Narrateur(s): Timothy Andrés Pabon
- Durée: 4 h et 41 min
- Date de publication: 2021-06-08
- Langue: Anglais
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Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Auteur(s): Dave Kerpen
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
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The secret to successful word-of-mouth marketing on the social web is easy: be likeable. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
- Date de publication: 2021-07-28
- Langue: Anglais
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The secret to successful word-of-mouth marketing on the social web is easy: be likeable....
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Prix courant: 28,72$ ou 1 crédit
Prix réduit: 28,72$ ou 1 crédit
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Open Space Technology
- A User's Guide
- Auteur(s): Harrison Owen
- Narrateur(s): Jay Webb
- Durée: 6 h et 8 min
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Open Space Technology: A User’s Guide is just what the name implies: a hands-on, detailed description of facilitating Open Space Technology (OST). OST is an effective, economical, fast, and easily repeatable strategy for organizing meetings of between 5 and 2,000 participants that has been used in thousands of organizations in 134 countries and just keeps growing in popularity. Written by the originator of the method, this is the most authoritative book on the rationale, procedures, and requirements of OST.
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Open Space Technology
- A User's Guide
- Narrateur(s): Jay Webb
- Durée: 6 h et 8 min
- Date de publication: 2013-03-06
- Langue: Anglais
- Open Space Technology: A User’s Guide is just what the name implies: a hands-on, detailed description of facilitating Open Space Technology (OST)....
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Prix courant: 26,40$ ou 1 crédit
Prix réduit: 26,40$ ou 1 crédit
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Introduction to Design Thinking for UX Beginners
- 5 Steps to Creating a Digital Experience That Engages Users with UX Design, UI Design, and User Research. Start Building Your UX Career
- Auteur(s): Uijun Park
- Narrateur(s): Clayton Masales
- Durée: 3 h et 15 min
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Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.
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Introduction to Design Thinking for UX Beginners
- 5 Steps to Creating a Digital Experience That Engages Users with UX Design, UI Design, and User Research. Start Building Your UX Career
- Narrateur(s): Clayton Masales
- Durée: 3 h et 15 min
- Date de publication: 2024-04-04
- Langue: Anglais
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Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Rolling Rocks Downhill
- The Fastest, Easiest, and Most Entertaining Way to Learn Agile and Lean
- Auteur(s): Clarke Ching
- Narrateur(s): Paul Kearney
- Durée: 6 h et 43 min
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A large software-intensive project, called FPP, that has been running late since day 1, but now, suddenly, needs to launch on an impossibly early date, or else. You feel their pain, and their joy, as they battle problem after problem until, slowly, torturously, they rediscover the few - but fundamental - principles underlying successful commercial software development.
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cute agile story
- Écrit par Amazonian le 2020-02-06
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Rolling Rocks Downhill
- The Fastest, Easiest, and Most Entertaining Way to Learn Agile and Lean
- Narrateur(s): Paul Kearney
- Durée: 6 h et 43 min
- Date de publication: 2016-04-08
- Langue: Anglais
- A large software-intensive project, called FPP, that has been running late since day 1, but now, suddenly, needs to launch....
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Prix courant: 26,82$ ou 1 crédit
Prix réduit: 26,82$ ou 1 crédit
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eBoys
- The First Inside Account of Venture Capitalists at Work
- Auteur(s): Randall E. Stross
- Narrateur(s): Eric Conger
- Durée: 11 h et 4 min
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The first inside account of life within a Silicon Valley venture capital firm, eBoys is the fascinating true story of the six tall men who backed eBay, Webvan, and other billion-dollar start-ups that are transforming the Internet and setting a new pace for the economy - an audible.com audio exclusive!
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eBoys
- The First Inside Account of Venture Capitalists at Work
- Narrateur(s): Eric Conger
- Durée: 11 h et 4 min
- Date de publication: 2000-10-23
- Langue: Anglais
- The first inside account of life within a Silicon Valley venture capital firm, eBoys is the fascinating true story of the six tall men who backed eBay, Webvan...
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Prix courant: 21,32$ ou 1 crédit
Prix réduit: 21,32$ ou 1 crédit
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How to Speak Tech
- The Non-Techie's Guide to Technology Basics in Business
- Auteur(s): Vinay Trivedi
- Narrateur(s): Noam Tomaschoff
- Durée: 6 h et 11 min
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In a way that anyone can understand, How to Speak Tech: The Non-Techie's Guide to Tech Basics in Business spells out the essential technical terms and technologies involved in setting up a company's website or web application. Nontechnical business listeners will find their digital literacy painlessly improved with each ten-minute chapter of this illustrative story of one successful technology startup building its Web-based business from scratch.
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How to Speak Tech
- The Non-Techie's Guide to Technology Basics in Business
- Narrateur(s): Noam Tomaschoff
- Durée: 6 h et 11 min
- Date de publication: 2014-04-21
- Langue: Anglais
- How to Speak Tech spells out the essential technical terms and technologies involved in setting up a company's website or web application....
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Prix courant: 19,78$ ou 1 crédit
Prix réduit: 19,78$ ou 1 crédit
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Groundswell
- Winning in a World Transformed by Social Technologies
- Auteur(s): Charlene Li, Josh Bernoff
- Narrateur(s): Josh Bernoff
- Durée: 8 h et 17 min
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A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.
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Groundswell
- Winning in a World Transformed by Social Technologies
- Narrateur(s): Josh Bernoff
- Durée: 8 h et 17 min
- Date de publication: 2008-04-25
- Langue: Anglais
- A groundswell is sweeping through your customers. Most companies see it as a threat. It's time to see it an opportunity....
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