Technology Career

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

You don't have to be a mechanical genius to be an inventor. Anyone can invent - a parent wrestling with a baby sling...a coach frustrated with slick-soled running shoes...an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products.

In 1695, Isaac Newton already renowned as the greatest mind of his agemade a surprising career change. He left quiet Cambridge, where he had lived for 30 years and made his earth-shattering discoveries, and moved to London to take up the post of Warden of His Majestys Mint. Newton was preceded to the city by a genius of another kind, the budding criminal William Chaloner.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

Our lives are on the verge of being reshaped by advanced technology. Fast Forward Investing provides the knowledge and insight you need to build and maintain your portfolio accordingly. Author Jon D. Markman is a veteran tech investor, money manager, and award-winning author of the popular daily newsletter Tech Trend Trader. There's no one more qualified to help you design a portfolio that extracts huge profits from the shares of public technology companies and helps you augment your gains with conviction during stretches of high volatility.

Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.

Revolutionary ideas are often just that – ideas. To realize your vision of bringing an innovation to life you’ll need the knowledge and confidence to protect those ideas from infancy to realization. This game has the highest of stakes and you need an unfair advantage to give you the best possible chance to win.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it's so critical to understand how we think and behave online. Acclaimed behavioral economist Shlomo Benartzi reveals a toolkit of interventions for the digital age. Using provocative case-studies and engaging exercises, Benartzi shows how businesses can update their nudges to help consumers make better decisions on screens.

The race is on to become a digital enterprise. Every organization has a plan for updating products, technologies, and business processes. But that's not enough anymore. With disruptive startups outperforming industry stalwarts, executives everywhere are pushing greater growth and innovation. Staying competitive demands a complete digital transformation.

Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the "mind hacks" Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening, research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work reveals how digital devices change individuals and communities for better and worse.

A guide to navigating the messiness of software development process change, dealing with all the legacy organizational elements, and focusing on increasing business agility.

Out of all the blogging platforms, the best and most famous blogging platform is WordPress. This is because it makes setting up your blog really easy along with providing you a flexibility to make any kind of changes in your blog anytime you want. Moreover, with its plugins feature, you can add any kind of functionality to your blog. All it takes is few mouse clicks here and there to add such great features to your blog.

In this expanded fourth edition of Facebook Marketing: Mastering FB Social Media Platform, you'll be taken through a step-by-step process on how to develop your web presence. You will understand how Facebook marketing is shaping business today - and why it is so effective. You’ll find out why it’s essential to use Facebook to promote your company - and to build an online community!

Covid-19 has heightened career uncertainty in a work landscape dominated by turbulence and change, and it is directly impacting how people are entering—or re-entering—the workplace. But as Lindsey Pollak makes clear, the pandemic merely accelerated trends that have been building. While this new world is complicated, you won’t have to navigate it alone. For twenty years, Pollak has been following the trends and successfully advising young professionals and organizations on workplace success. Now, she guides you through the changes currently happening—and those to come.

Whether you're launching your startup or looking to bolster your existing venture, let this be your essential playbook to navigate the financial complexities of running a small business and securing a prosperous future.

This powerhouse three-in-one guide is a gold rush of insights and strategies to catapult you to the forefront of the AI-driven world. Equip yourself with the arsenal to dominate the ChatGPT domain!

Introducing the definitive guide to AI business transformation, The ChatGPT Advantage: Transform Your Business with Artificial Intelligence. This exclusive guide is more than audiobook—it's your ultimate roadmap to the AI-driven future of business. Discover a trove of actionable insights, practical advice, case studies, and step-by-step tutorials that will prepare your company for unparalleled success in the age of AI.

Social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest are changing the way consumers make purchasing decisions...and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples, this smart, practical guide presents listeners with a detailed methodology for growing sales and expanding their customer base using social media.

One of the most influential figures of our time, Elon Musk is the most talked about man in America who isn’t running for president (yet!). In The Leadership Genius of Elon Musk, veteran business journalist Dennis Kneale chronicles Musk’s extraordinary journey, presenting him as a beacon of inspiration. Musk’s unparalleled success as an innovator and entrepreneur is not just a testament to his genius, but a playbook for those daring to dream big.