Television Business

新聞・テレビを頼りにするのは５０代以上。彼らがリタイア世代となる１０年後、伝統的なマスメディアを取り巻く環境は一段と厳しくなっているだろう。新聞は部数減と配達販売店の苦境を克服できるのか。テレビはネットとの融合は可能なのか。テレビ業界最大の有料メディアＮＨＫの受信料問題とは？。本誌ではメディア業界の現状と未来を考える。

本誌は『週刊東洋経済』２０１６年１１月１９日号掲載の２４ページ分を電子化したものです。

会社経営・企業・就職・政党etc…、誰もが気になる堀江さんの持論を、毎週約20分間収録したものです。VOL.53【最終回 日本をネット後進国にする「まねきTV」判決見直し】

このオーディオブックは、元MACLIFE編集長の高木利弘氏と清水メディア戦略研究所の清水計宏氏が、清水氏の著書「TVのIT革命」で提起された内容をもとにお話しをすすめていきます。世界的普及していくインターネットの波は、特に若い世代の「脱テレビ」化を急速に推し進めました。TVはいまその有り様を、大きく変えようとしていて、まさにTVのIT革命とも言うべき様相を呈しています。TVはハードウエアを指すのではなく、ソフトウェアと組み合わされ、普段に持ち運ぶもの、身に付けるものへと、変容する動きまであります。放送局から送り出される情報を単に映し出すものから、ITと深く結びつきよりインテリジェントなものへと変化しているのです。今後の展開はどうなるのか、お二人の話を是非お聴き下さい。(C) Pamlink Corp.

このオーディオブックは、元MACLIFE編集長の高木利弘氏の著作「スマートTVと動画ビジネス」をベースに、株式会社フロンティアーズ社長の伊藤裕太氏(元日本ビクター社長)のお二人が、スマートTVと動画ビジネスについて語ったものです。世界的に、特に若い世代を中心に「脱テレビ」化が急速に進展し、動画配信が急成長している。20年以上前のバネバー・ブッシュの「TVは通信の中に取込まれていく」という言葉が、今まさに現実化している。TVのコンピュータ化とも言えるスマートTVの動向と動画ビジネスはの展開はどうなるのか、インプレス刊「スマートTVと動画ビジネス」のサイドストーリーとして是非お聴き下さい。(C) Pamlink Corp.

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会社経営・企業・就職・政党etc…、誰もが気になる堀江さんの持論を、毎週約20分間収録したものです。VOL.31TVの衰退で変質する動画コンテンツ

このオーディオブックは、元日本ビクター社長で現フロントランナー会長の伊藤裕太が岩浪剛太インフォシティ社長をゲストに迎え、TV受像機と放送技術の推移を辿ります。日本の家電がどのように世界を席捲したか、技術とビジネスの両面から解き明かす二人の対談を是非お聴き下さい。(C) Pamlink Corp.

会社経営・企業・就職・政党etc…、誰もが気になる堀江さんの持論を、毎週約20分間収録したものです。VOL.25グーグルTV登場でテレビとネットは融合する

A Culturematic is a little machine for making culture. It’s an ingenuity engine. The Culturematic acts as a probe into the often-alien world of contemporary culture, to test the atmosphere, to see what life it can sustain, to see who responds and how. Culturematics start small but can scale up ferociously, bootstrapping themselves as they go. Because they are so inexpensive, we can afford to fire off a multitude of them simultaneously. This is evolutionary strategy, iterative innovation, and rapid prototyping all at once.

Are you worried about your kids because they seem unmotivated, unwilling to do anything, and are having difficulties in life? Have you or a loved one gained weight? Are you always upset about every little thing on the news? Maybe you need to turn off the television! The boob tube, as it used to be called, breeds violence and laziness in society. A large minority of the population sits in front to the television every day, soaking in advertising and political propaganda, watching violence and sex, and gaining weight.

Walter's Perspective provides a unique glimpse into the rough-and-tumble Chicago news business as seen through the eyes of one of its legendary players. From his first news job working as a legman to his later role as a news anchor and political commentator, Jacobson battled along the front lines of an industry undergoing dramatic changes.

On February 7, 2010, the CBS television series Undercover Boss premiered to a staggering 38.6 million viewers, the largest post–Super Bowl audience for a new series and the most-watched premiere episode of any reality series in the history of television. Now, for the first time, the bosses and employees featured on Undercover Boss share the lessons they learned as well as the formative experiences that resulted from being on the show.

Americans are watching more video content than ever, nearly six hours a day on average. A closer look at how audiences are consuming content reveals that video is a broad category including streaming, digital, and linear TV and that these alternatives are much more integrated than many acknowledge.

Recommended by agents and acting coaches, Acting in Chicago, 4th Edition demystifies the question of how to build a rewarding, sustainable, and profitable acting career. Everything you need to make a full-time living as a Midwest-based actor is at your fingertips in this updated edition.

This audiobook will give you methods and techniques for creating hits and views online, and it will also show you multiple ways to get your content to be seen on television!

For decades, Black women have taken on pioneering management roles in television newsrooms across the country. The women were, and still are, bold, brave and unwilling to yield to the status quo. Dr. Ava Thompson Greenwell opens the door to the ugliness of racial animus that greeted them as they climbed the ranks.

Multi-Screen Marketing is a comprehensive guide to understanding the multi-screen consumer. Written by thought leaders from Microsoft's Advertising division, the book identifies what drives consumer behavior across devices and digital platforms - sequentially, simultaneously, at home, at work, and everywhere in between. The underlying concept is that marketers need to move beyond a technology feature-obsessed approach, where a device's capabilities dictate one's marketing plan, and instead, focus on the underlying needs and motivations of their customers.