Trade Business Management

Have you ever wondered how to brand your small business? If you're a practitioner of EOS, a fan of Traction, or apply Donald Miller's model from How to Grow Your Small Business to your service business, this book contains the missing piece you need to complete your business operating system. "Trade Secrets: Four Core Strategies to Maximize Value for Service Companies" is an indispensable guide for business owners looking to simplify branding and amplify their market impact.

In this inspiring guide to discovering a vocation that feeds your heart and soul, Askinosie describes his quest to discover more meaningful work - a search that led him to volunteering in the palliative care wing of a hospital, to a Trappist monastery where he became inspired by the monks' focus on "being" rather than "doing", and eventually traipsing through jungles across the globe in search of excellent cocoa bean farmers to make award-winning chocolate. Askinosie shares his hard-won insights into doing work that reflects one's values and purpose in life.

During a negotiation a lot of promises and agreements are made by both sides of the table. This is all well and good, but the ultimate goal of any negotiation is for both sides to agree on a deal that they can live with. As a negotiator, it's going to be your job to take a look at where things stand in the negotiation and then package up the agreements so that they can be included in the final deal.

What a great world this would be if only we could sit down at a negotiating table, have both sides make a few concessions and then we'd suddenly have the deal that we were all hoping to be able to reach. Sadly, getting that perfect deal takes a great deal more effort on both sides.