Wellness Business

Entre los beneficios del mindfulness se incluyen la mejora del rendimiento y de la creatividad, el incremento de la conciencia de uno mismo y del carisma personal, además de conseguir una mayor tranquilidad. Este audiolibro ofrece de un modo práctico los pasos que debes dar para desarrollar la atención plena en tu rutina profesional. También explica la ciencia que hay detrás del mindfulness y la razón de su eficacia, y advierte sobre las trampas en las que es posible caer. Este título incluye artículos de Daniel Goleman, Ellen Langer, Susan David y Christina Congleton.

Do you feel stressed and often ask why we do what we do? Do you find yourself overwhelmed, lacking a sense of priority, and unsure who you were meant to be?Imagine having a clear sense of purpose that fills you with enthusiasm to give your best shot in whatever you do. Imagine moving towards your dream with relentless focus and transforming every obstacle into opportunity. Yes, you can thrive in this world, if you understand the psychology of purpose and know how to find your why.

We all know the benefits of healthy eating, but in practice, it’s often just not compatible with a busy, working lifestyle. But what if that didn’t have to be the case? Productivity and nutrition experts Graham Allcott and Colette Heneghan present a new way to think about what you eat: the Productivity Ninja way.

We live in an era of tribalism, polarization, and intense social division - separating people along lines of religion, political conviction, race, ethnicity, and sometimes gender. How did this happen? In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent.

How "Aha!" really happens....When do you get your best ideas? You probably answer "At night" or "In the shower" or "Stuck in traffic". You get a flash of insight. Things come together in your mind. You connect the dots. You say to yourself, "Aha! I see what to do." Brain science now reveals how these flashes of insight happen. It's a special form of intuition. We call it strategic intuition, because it gives you an idea for action - a strategy. This new book by William Duggan is the first full treatment of strategic intuition.

Nationally recognized self-esteem and communication expert S. Renee Smith distills what she’s learned and taught about assertiveness over the past 20 years into five easy-to-follow steps. Built on her successful engagement with hundreds of organizations and individual clients, S. Renee has curated this actionable five-step how-to guide that will help you see the value of what you have to say - and gain the confidence to say it.

From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.

It's the end of an era for the legacy pot growers of California. The green rush has turned into a crush, and the small farmer is being left behind. With regulations being complicated and burdensome and big business hitting the industry hard, you must evolve or go extinct. Your survival is not dependent on changing who you are but, rather, how you conduct business. The good news is that you have everything you need to succeed.

Packed with useful tips that make it easy to incorporate CBT—Cognitive Behavioral Therapy—into your working day, CBT at Work For Dummies helps you reap the benefits of a more focused working life. You'll discover how integrating CBT at work promotes improved productivity and concentration, lower staff turnover, enhanced employer-employee and client relationships, reduced cost of staff absenteeism caused by illness, injury, stress, and more.

No journalist has ever been allowed into the ultrasecretive, highly pressured process of originating a perfume. But Chandler Burr, the New York Times perfume critic, spent a year behind the scenes observing the creation of two major fragrances.

Why are some of us better than others at committing to a decision? How can we move from indecision and procrastination to smart choices? What are the forces that hold us back and how can we successfully overcome them? The Art of Decision Making explores, analyses and navigates the idea of volition: ''the power to use one's own will in order to make decisions.' By drawing on diverse sources, Joseph Bikart has created a precise map of the intricate paths we take when we move from will to action.

Paying attention to workplace mental health has never been more important. With one in four people experiencing poor mental health right now, we need to start talking about it. Penguin Business Expert James Routledge has worked with CEOs, HR directors, managers and people at all levels on successful mental-health strategies. In this audiobook, he shares his stories, learnings and guidance.

K-beauty has captured imaginations worldwide by promising a kind of mesmerizing perfection. Its skincare and makeup products—creams packaged to look like milkshakes or pandas, and snail mucus face masks, to name a few—work together to fascinate us, champion consumerism, and invite us to indulge. In the four years Elise spent in Seoul as NPR’s bureau chief, the global K-beauty industry quadrupled. Today it's worth $10 billion and is only getting bigger as it rides the Hallyu wave around the globe.

Why do we consume 35 percent more food when eating with one other person, and 75 percent more when dining with three? How do we explain the fact that people who like strong coffee drink more of it under bright lighting? And why does green ketchup just not work? The answer is gastrophysics, the new area of sensory science pioneered by Oxford professor Charles Spence.

Once upon a time, people wrote fables featuring untrustworthy ravens, wicked wolves, insincere monkeys, and power-hungry lions. Told repeatedly through generations and spread throughout the world, classic stories abound in which noble heroes and heroines matched wits with these typically treacherous beasts. But what's that you say? You feel as though you're surrounded by just these sorts of characters at work? Well, you're not alone.

When Canadian researcher Dr. Christopher Charles was studying the devastation caused by iron deficiency in impoverished populations in Southeast Asia, he discovered an innovative way to help people get iron into their diets: place an iron ingot right into their cooking pots. Dr. Gavin Armstrong, a biomedical scientist and entrepreneur, built upon Charles’s findings to develop, manufacture, and distribute that ingot, which became the Lucky Iron Fish, a cost-effective solution to iron deficiency.

Plongez dans l'univers fascinant de la négociation professionnelle, en suivant Marwan Mery et Laurent Combalbert. Confrontés à des situations hors du commun - kidnapping, extorsion, grève de la faim, gourou manipulateur, ransomware, prise d'otages... -, ils livrent leurs secrets et expliquent comment faire la différence en situation désespérée. Pour chaque cas raconté, le lecteur apprendra trois à cinq techniques de négociation. Un ouvrage unique et captivant où le lecteur est projeté dans les rouages des négociations les plus difficiles au monde.

People don’t make decisions with their conscious mind, but on instinct. In The Power of Instinct, marketing consultant and behavioral science expert Leslie Zane shows that to grow a brand, business, or even a social movement, traditional persuasion tactics fall short. Instead, you must connect to the instinctive mind. And to do this, you need to understand the science of consumer choice and employ techniques that work with a person’s brain, not against it.

Get Rich with Personal Training, is a fast, simple to read and novel approach to creating a personal training business, that is not only sustainable, but also brings in some serious cash. If you are tired of hearing "Just walk the floor and talk to people" as advice from other personal trainers, and would like to know what actually works, then this is the book for you.

Warren Buffett compares stock trading to great athletes: They excel, not because of fast neurological responses, but because of their ability to delay as long as possible before reacting. Successful CEOs, fire fighters, and military officers all know how to manage delay to gather as much information as possible to get the results they need. In Wait, Frank Partnoy argues that decisions of all kinds, whether 'snap' or long-term, benefit from being made at the last possible moment. The art of knowing how long you can afford to delay before committing is at the heart of many a great decision, whether in a corporate takeover or a marriage proposal.