Writing Career

This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.

Today, most business writing is email writing. We handle even our most important customer transactions, internal operations, and supplier partnerships solely by email. Yet many of us still struggle to write emails that get results. And we often are so overwhelmed by the sheer volume of emails that we feel as though we’re in email jail! How we handle email has a large impact on the trajectory of our career. Emails can build or destroy credibility, clarify or confuse situations for our coworkers and customers, and reduce or increase security risks and legal liabilities.

A single online search can generate millions of website results but people rarely bother to look past the first results page. How to Get Your Website Noticed by web expert Filip Matous will teach you how to boost your search engine optimisation (SEO), read web analytics like a salesman, scale what is working, remove what isn't, and look at your website as a business asset.

The publishing landscape can be a tricky one to navigate. There are so many aspects to authoring and publishing a book that it's easy for you to make critical mistakes that can set you off-course and significantly decrease your chances for success. How many of the 50 biggest mistakes authors make are you making? When you learn to avoid the biggest mistakes authors make, you can greatly enhance your chances for success in the publishing world.

Why are so many fewer women than men writing business books about their knowledge, experience and expertise? Maybe for the same reasons that fewer women than men start their own businesses: we have less confidence in our own abilities, are more risk averse, and have to factor in caring responsibilities; we are also taken less seriously by society and its organisations, and lack role models, mentors and networks.

★ジェフ・ベゾス自らの言葉による初めての本。世界的ベストセラー！世界最高のカリスマを成功に導いた、驚くべき思考のすべて。1997年のNASDAQ上場から、コロナ禍が世界を襲った現在まで、

This audiobook is a detailed guide for effective resume writing. Write a resume that lands interviews and gets your foot in the door. Your resume is a powerful career marketing tool; thus, your resume should be a persuasive marketing piece and not a dull career biography. Don't let your resume go unnoticed: take charge, and follow this course to learn how to get your foot in the door and market your greatest commodity: yourself.

He Called Me Tin is a story of triumph and perseverance. From childhood distress to an attempt at suicide to being scarred by religion to being diagnosed with multiple sclerosis to the strife of racism and discrimination as a government employee to being assaulted and nearly kidnapped abroad, she has overcome in peace....

We all need to speak, write, and communicate more effectively. Dave Bartlett shares his decades of experience as a strategic communications consultant in an accessible, easy to apply guide to help anybody--students, business people, public speakers, or politicans--improve their speaking and presenting skills.

It Depends: Writing on Technology Leadership 2012-2022, a collection of essays and articles by technology executive Kevin Goldsmith, is a must-listen for current or aspiring engineering managers, directors, and senior technology executives. With over thirty years of experience in leadership roles at industry-leading technology companies like IBM, Silicon Graphics, Microsoft, and Adobe, as well as early-stage startups and unicorns like Spotify, Avvo, Anaconda, and DistroKid, Goldsmith shares his knowledge about leading technology teams and larger organizations in this book.

Grant Writing Basics and Beyond is the ultimate guide to developing successful grant proposals. Whether you're a nonprofit professional, a researcher, or a community organizer, this comprehensive resource will equip you with the tools and strategies you need to secure funding for your important projects. From identifying funding opportunities to crafting a compelling narrative that captures the attention of funders, this book covers all aspects of the grant writing process.

Success is something that many of us are encouraged to pursue from a young age - but what defines 'success'? Many people are taught to set goals in pursuit of a generic definition of success that is dictated by society: chase money, pass exams, build profile, attract followers, or generate likes. Even if we do reach the top of the mountain, we often find it to be less than we expected. Living someone else’s life is draining; individuals are tired and society is poorer as a consequence. The Modern Maverick sets out a roadmap for a different way forward.

Do you have a business that could benefit from blogging? Would you like to realize a six figure profit? This audiobook will show you how! Blogging is big business, literally. From humble beginnings in the 1990's it has become the powerhouse way to present ideas, thoughts, proposals, and generate income from them. And if your business needs a boost then a blog is undoubtedly the way forward.

From the number one new-release author Dr. Melissa Caudle comes the secrets of launching and publishing a book as an independent author. Why waste hundreds of hours trying to find this information or spend hundreds of dollars on webinars? Have you been there and done that?

Whether you're in need of funding for infrastructure or programs in the areas of health, recreation, education, arts and culture, or anything else, The Grant Writing and Funding Coach gives you tried and tested methods for working with funders and partners to reach your goals.

Deja de sufrir por las presentaciones. Esta guía te proporcionará la seguridad y las herramientas necesarias para poder persuadir a tu público, vender tus ideas y sorprender a los demás. Entre otros aspectos, esta guía te ayudará a mejorar tu capacidad para enseñar a la gente la importancia de tus ideas, ganarte a públicos difíciles, estructurar un discurso coherente, crear mensajes brillantes, elaborar un buen material visual, mantener la atención de tu público y encontrar el tono adecuado a cada situación.

ライティングにもう迷わない！執筆のコツから、読者の心を動かし、行動を促すテクニックが1冊に

The Speaking Wizard is a public speaking guide that will help you deliver presentations with ease. Within this book, you will learn how to turn speech anxiety into speech excitement, effective ways to brainstorm a speech, structure loose thoughts into a presentation, practice your presentation, and deliver your speech with grace on speech day. There are also sections that will teach you what to wear on speech day and eat prior to the talk. At the end, you will be given a bonus section on the Toastmasters public speaking club.

A proven plan of action to making money with ghostwriters and e-books.

A Message to Garcia is Hubbard's most famous work. In it, he argues that the greatest hero is the man who simply does his job, completing the task no matter what the obstacles. Within Hubbard's lifetime, the message was reprinted more than any book besides the Bible. Today, it is required reading at US military academies.