Writing Career

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

The Theory of Business Enterprise (1904) is a political economy book by Thorstein Veblen which examines the growing corporate domination of culture and the economy. At its core, The Theory of Business Enterprise is an analysis of two intertwined but clashing motivations: that of business and that of industry. Business is the making of profits. Industry is the making of goods.

Cultural Awakenings is a book of insightful thoughts on human issues, which we all must face and be educated in. This book clarifies assumptions and perceptions when we deal with others and ourselves. It is a mini-manual of issues that matter to us daily. A recommended book for all those who wish to go beyond the nitty-gritty of superficial living and apply learning to life, thus making life meaningful, Cultural Awakenings speaks about experiencing culture through various perceptions.

Are you ready to write a new chapter in your life story? Your Next Chapter is a personal development resource that provides you with a comprehensive guide to pick up the broken pieces of your life and start anew. Whether you are working through a failed relationship, job loss, or bankruptcy, this practical resource offers step-by-step instructions to aid you along your path to success.

The Complete Book of Grant Writing is the ultimate grant book that shows you how to write a grant proposal if you're seeking funding through government grants, foundation grants, and specialty grants. Grant proposal writing is an intricate process where any bits of misinformation or formatting errors can mean the difference between securing funding or not. Professional grant writer Nancy Burke Smith and philanthropy consultant and grant maker E. Gabriel Works unveil the secrets behind how to find and successfully apply for grants.

Lethal Leadership is a collection of three books which will help you improve your leadership skills so you can better interact with people and create significant changes in your external environment. The world needs more leaders, and this collection will help you tackle the subject of persuasion and power from multiple angles. This bundle includes The Modern-Day Polymath, The Art and Science of Storytelling, and Street Smarts. The field of leadership is constantly changing; the upcoming leader should be dynamic and capable of adapting to the environment.

Write Your Book on the Side will show you how to write your first nonfiction Kindle book while you're working a full-time job, even if you've never written a book before. You'll learn how to come up with a winning topic, how to choose the right title, and how to publish your book in 10 easy steps.

Success in life is more than having goals and skills. You need connections. And to get connections, you need to reach out - fearlessly, strategically, and every day of the work week. For many, this is a daunting and confusing task. Reach Out shows listeners how to use social media and simple digital tools to begin building and expanding the number of people they know. Author Molly Beck explains how to: establish and strengthen your digital presence; develop career goals that reaching out can help you obtain; and much more!

Looking for a step-by-step guide to creating business plans that both boost operational focus and raise serious moola? Searching for a no-nonsense crash-course in business-plan writing that’ll have you talking like an MBA grad (even if you never got past 10th-grade geometry)? Then look no further, intrepid entrepreneur! Because in How to Write a Business Plan That Doesn’t Suck, you’ll have a business planner Sherpa walking you through every step of the way.

The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this book will arm you with the skills you need to write better business communications. Inside you'll find: planning each communication; editing and fine-tuning your copy; building your personal brand with communications; writing bids, proposals, and reports; and more.

Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales you need to understand how to get into the mind and heart of your customers and cause them to take action to buy your product or service, or else you will simply not make sales. You will discover how to use storytelling for your marketing, how to employ time-tested copywriting formulas, and how to write copy for the platform you are advertising on.

It’s time for you to write, publish, and launch your inspirational best seller. Dave’s Write Publish Launch system has been used by hundreds of authors to write their book in a week, publish a high-quality book six weeks later, and become an international Amazon best seller. He shows entrepreneurs how to expand their reach, authority, influence, and impact using a best-selling book.

Der Bestseller vom Business Storyteller Thomas Pyczak! Wir lieben Geschichten. Sie unterhalten, berühren, begeistern – und bleiben im Gedächtnis haften. Wer gut erzählen kann, der wirkt souverän, überzeugend und versteht es, Menschen mitzunehmen. Auch im Business geht es nicht ohne Storytelling – oft spielt es sogar eine entscheidende Rolle. Gute Geschichten helfen, Kunden zu gewinnen, Investoren zu überzeugen oder eine Beförderung zu bekommen. Thomas Pyczak glaubt, dass Storytelling eine Schlüsselfähigkeit für jeden ist, der erfolgreich sein möchte.

Today's coaches are challenged with the recurring task of weaving threads from several disciplines into a tapestry that is fit for purpose in helping their clients learn and succeed. In this sense, the coach has to become a discriminating eclectic, developing a keen sense of judgment to select which threads are best woven into the fabric and those that it would be better to simply throw away.

Step by step instructions to easily create, publish, promote and sell an eBook successfully without spending a dime. Everyone has at least one eBook in them. Turn your experience, knowledge, passion or expertise into passive and residual income with an eBook. Build and establish your brand and open doors to various other opportunities. No technical knowledge needed. This eBook will NOT disappoint.

This audiobook is divided into two parts. Part one deals with technical topics in writing, such as business writing, proposal writing, writing for research, digital writing, and technical topics in literature. Part two is entirely on the topic of mass communication and journalism. The second part also covers at length the issues and matters relating to mass communication and journalism, theories, and some technical aspects of editing, proofreading, photo editing, reporting, layout, and broadcasting media.

Have you ever struggled with making emails deliver a powerful punch? If you already create punchy emails, you can make them deliver an even mightier blow. From novice to master, this guide has lessons and tips you can begin applying to your life right away. Don’t waste another second feeling your messages are when there’s a potent tool of electronic communication right in your hands. You will become an unstoppable dynamo of multimedia communication once you are through with these 7 easy steps.

Storytelling is humanity's oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive.

Twenty years before the publication of his magnum opus Think and Grow Rich, Napoleon Hill was an instructor, philosopher, and writer at the George Washington Institute in Chicago, where he taught courses in advertising and sales. These rare, never-before-seen lectures were thought to be lost to history. Until now. Given exclusive access to the archives of the Napoleon Hill Foundation, Jeffrey Gitomer has unearthed Hill’s original course notes containing the fundamental beliefs in hard work and personal development that established Hill as a global leader of success and positive attitude.

Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales, you need to understand how to get into the mind and heart of your customers and make them take action to buy your product or service, or else, you will simply not make sales. The good news is that anyone can learn how to become a masterful copywriter - you just need to understand the psychology behind creating writing that sells.