Writing Communication

The art of presenting needs a serious shake-up. Presenters are constantly on the lookout for fresh ideas to get their messages across but mistakenly believe PowerPoint is the right medium to do so. This often results in uninspiring presentations consisting of countless lackluster slides that their audiences are forced to sit through - sometimes at the expense of their own sanity. In How to Make Your Point Without PowerPoint, renowned public speaker and Speakers Hall of Fame inductee Douglas Kruger aims to end the tedium of the PowerPoint medium.

Wilber Winkle was called a "national treasure" by no less than TV's Larry King, and his book was dubbed the funniest in decades by American Bookseller. What does Mr. Winkle do? Without fear, he writes letters to the massive corporations responsible for popular consumer products, demanding satisfaction and complaining about even the most minor of flaws. And miraculously, the corporations answer.

In almost any career, you must know how to write - even if it's not part of your job description. But if you are a reluctant writer, producing even the simplest memo may be a struggle. Write Better Right Now is the springboard to get you ahead in any job, passion project, or situation that requires writing skills. No matter what you are called upon to do - blog posts, speeches, web content, press releases, or more - this step-by-step manual gives you the solid techniques you need to get the task done.

Science and technology have starring roles in a wide range of genres - science-fiction, fantasy, thriller, mystery, and more. Unfortunately, many depictions of technical subjects in literature, film, and television are pure fiction. A basic understanding of biology, physics, engineering, and medicine will help you create more realistic stories that satisfy discerning readers. This book brings together scientists, physicians, engineers, and other experts to help you craft better fiction.

Storytelling is a fundamental part of being human and it has been at the core of human experience since inception. In fact, neuroscientists have found that our brains are hardwired for creating, sharing, and understanding our world through stories. Everyone relies on words to deliver a message. But there is a difference between talking about your day and the masterful art of storytelling. Whether you work in fiction or nonfiction, a marketer, a freelancer, a novelist, a student, or a teacher. Masterful Storytelling is an invaluable resource for writers of all trades.

In this innovative how-to guide, you’ll get the best explanation and ideas on how to write old school letters. Among great examples and bonus chapters, you’ll find info on: writing letters (easier said than done, but with our guidance, you’ll know exactly what to do), realizing all the awesome benefits of writing old school letters, where to find a penpal (they’re all around you!), who would be a best penpal for you (you’re allowed to be picky), how to write old school letters (the best part!), and much more.

This expanded work by international best-selling author William Stanek helps you unleash your writing and presentation skills. It's a book for everybody who wants to learn to tap into their writing potential and get the task at hand done. Whether you are writing essays, creating reports, developing articles or preparing presentations, this audio guide will help you every step of the way.

The art of storytelling has been a fundamental part of human society since the beginning. It is how we share knowledge, teach our children, and pass on our culture. With a world more driven by technology and social media than ever before, it is necessary to know the best techniques to convey the unique story of your brand. This book takes the art of storytelling and breaks it down into an easy-to-follow process that any content writer can use to create engaging content. It will teach you how to sell a story that will resonate with your audience and take them on an emotional journey.

Occuparsi del linguaggio pubblico e della sua qualità non è un lusso da intellettuali o una questione accademica. È un dovere cruciale dell'etica civile. Non è possibile pensare con chiarezza se non si è capaci di parlare e scrivere con chiarezza. Sono parole del filosofo John Searle, teorico del rapporto fra linguaggio e realtà istituzionali. Le società vengono costruite e si reggono essenzialmente su una premessa linguistica: sul fatto cioè che dire qualcosa comporti un impegno di verità e di correttezza nei confronti dei destinatari.

Business runs on emails, yet we rarely give them enough thought. Too often, our messages are misunderstood, misfiled, or ignored. In a world filled with remote collaboration and virtual teams, people who master email writing rise above the noise. You can be one of those people. Learn how to make your emails work for you rather than against you with this short, practical guide. Whether you’re just starting in your career or are adjusting to a newly remote and virtual workplace, you’ll find valuable advice and tips you can put into practice right away.

Reports, emails, business plans, meeting minutes, journal articles, reviews, speeches and presentations: business writers have to write any or all of these, and write them well. Good business writing saves time, money and gives a positive and professional impression of you and your organisation - while poor written communications cause problems ranging from irritation through to complete project failure. But writing effectively for work is not a mysterious gift; it's a skill that can be learned....

If you want to make your writing clear and easily understood, it is essential to write in the active voice. If you are serious about improving your writing skills, the best place to start is by understanding how to use the active voice when writing. This course will teach you how to get your message across with strength, confidence, and efficiency.

Young adult fiction is one of the most rewarding careers you can embark on! Young adults feel inspired and excited about the authors whose books they become addicted to! Unlike adults, who have been exposed to so many books that they hardly leave reviews, young adults can latch onto your books for decades, growing up with them and returning again and again to read their favorites from your collection!

This short book condenses the habits and techniques - your tools - that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less . It is also a true and accurate reflection of my 40 years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies. You can trust that what I'm telling you will improve your abilities to communicate and think, and make you more productive, promotable, and happy.

This short book condenses the habits and techniques - your tools - that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less. It's also an accurate reflection of my 40 years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies.

Conflict in your writing draws listeners who want to listen to your work. Conflict keeps them listening. With conflict in every paragraph and sentence, you’ll create writing that sells.

Ever wish you could peer into the brain of a published author and learn what tips he's absorbed over the years? How often does he blog? And why? And what about those live chats. Do they really sell books? Maybe you'd like to delve into the psychology of writing, and learn how to deal with rejection or how to write effective love scenes. In volume 2 of Write Like the Wind, Lazar offers advice on writing the "dreaded synopsis", "writing on the road", and recording messages to your readers.

The case studies and exercises in this audiobook provide you with a valuable road map to effortlessly engage the right readers and achieve the results you want for your reader, your book and yourself. After all the effort you’ve put into your book, don’t stop short of your goal! Learn what it takes to make your book a success.

As humanity gets sucked into more screen time, we must create meaningful media that connects our universal human experiences and emotions - or we risk losing ourselves along the way. Humanize Your Brand explores the meaning, art, and science behind optimizing content to evolve your brand. In this book, Jessica Ann shares cutting-edge insights and guidance for self-expression in your marketing, so that you can bring in more business with ease.

The Writer's Conference Guide is designed to help writers reap the benefits from the time and money invested in a writer's conference in order to obtain optimal results. The strategies laid out are taken from our collective experience as authors, presenters, keynote speakers and publishers. Our goal is to help every writer, published and unpublished, make their conference experiences the best they can be and achieve their career goals.