Zen Writing

This is Switzerland's second largest city (behind Zürich), with 178,900 residents, and is heavily influenced by its French neighbors to the west and south. Here you'll find the quintessence or haute école of everything Switzerland stands for in the new century: beauty, wealth, education, international relations, and culture, not to mention romantic scenery at its finest. One aspect of Geneva that is hard to miss is the Genevois' love of food....

This short book condenses the habits and techniques - your tools - that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less . It is also a true and accurate reflection of my 40 years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies. You can trust that what I'm telling you will improve your abilities to communicate and think and make you more productive, promotable, and happy.

This short book condenses the habits and techniques - your tools - that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less. It's also an accurate reflection of my 40 years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies.

This work deals with those all-important book descriptions: how to come up with a clever and unique description, using key power words, how they help promote your cover, the length of your description, words to use and avoid, and more!