"Because of the wealth of inscriptions that they have left behind, it is really possible to understand the Cholas as political figures. Not only are they masters of media strategy, they are brilliantly charismatic. They are innovators capable of mobilising vaster armies than ever before . They are capable of thinking out of the box about bureaucracy, administration, diplomacy, and logistics in ways that had not been seen in medieval India. But the reason the Cholas were able to strike with such speed at such distance [as they did in their campaign to Bengal and in South East Asia] is because of the partnership they had with Tamil merchant corporations. The merchants of medieval Tamil Nadu were some of the most remarkable commercial minds of South Asia. There is mention of these merchants in Thailand around the 9th century. When the Chola state was emerging, these merchants were already trading at the other side of the Indian ocean." - Anirudh Kanisetti, author, 'Lords of Earth and Sea' talks to Manjula Narayan about the vast Chola empire based in coastal south India that was the dominant power in the subcontinent in the early medieval period, about it's great monarchs like Rajaraja Chola, the dowager queen Sembian Mahadevi and the part she played in fashioning the dynasty as the foremost devotees of Shiva, the most popular of Tamil gods, and the many little people who played a part in the Chola story.