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Breakaway Success

How We Broke the Rules and Won

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Breakaway Success

Written by: Raymond Hansell, MarySue Hansell
Narrated by: Lee Goettl
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About this listen

A husband-and-wife team who were successful in their separate corporate careers share their story of starting a business from scratch and growing it to over $50 million in revenue, simultaneously taking their enterprise from Main Street to Wall Street.

Leaving the safety of a promising career and a steady paycheck, armed with less than $20,000 in savings, Ray and MarySue embarked on an entrepreneurial journey iterating their way to build a company that eventually employed thousands of people. Their journey in business paralleled the stages of growth of their family, parenting their children from toddlers to teenagers while shepherding their business from a start-up to a public offering. In the process, they created millions for themselves and their partners.

Over the course of 15 years, the entrepreneurial duo shared how they broke away from many traditional approaches and guidelines which enabled them to differentiate themselves and accomplish their breakthrough success and achieve their dream of financial freedom.
Are you considering starting your own company but not sure how to?
Have you wondered how you can take your business to the next level or when and how to sell it profitably?


This real-life entrepreneurial story depicts the journey of a lifetime of co-prenuers, who started from scratch, grew their business, and eventually took it public. Their rags-to-riches tale is told with both humor and humility. It will inspire you to take the leap of faith and guide you on your path to realize your dreams.

©2023 Ray Hansell, MarySue Hansell (P)2023 Ray Hansell, MarySue Hansell
Personal Success Small Business & Entrepreneurship Business Marriage Witty Dream
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