The Wall Street Journal Bestseller featured in Bloomberg, Fast Company, Masters of Scale, the Motley Fool, Marketplace and more.

An indispensable guide to building a start-up and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney.

Build the Damn Thing is a hard-won battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and start-up champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms listeners with responses to investors who say, “great pitch but I just don’t do Black women”; and inspires them to overcome naysayers while remaining “100 Percent That B*tch”.

Don’t wait for the system to let you in—break down the door and build your damn thing. For all the builders striving to build their businesses in a world that has overlooked and underestimated them, this is the essential guide to knowing, breaking, remaking, and building your own rules of entrepreneurship in a start-up and investing world designed for and by the "Entitleds".