Influence
Science and Practice, ePub, 5th Edition
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Influence
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Narrated by:
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Lloyd James
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Written by:
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Robert B. Cialdini
About this listen
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request).
Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion.
Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
©2001 Robert Cialdini (P)2012 Robert CialdiniWhat listeners say about Influence
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Brad Cain
- 2021-04-05
very approachable overview of the DM literature
great insights and entertaining stories to help remember our biases and limitations while we work through information overload of everyday life
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Overall4 out of 5 stars
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Performance3 out of 5 stars
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Story5 out of 5 stars
- Leading Minds
- 2019-06-10
damn great information.
Amazing info for anyone and everyone. I only ran into one minor annoyance. this recording was copied from a CD and every once in a while it'll instruct the listener to switch to the next CD. no need for alarm, the book continues on, shortly after this instruction.
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5 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- John
- 2018-09-19
excellent
best book on influence and talks about it from the right frame-- how to escape the charms of those who try to influence us. #Audible1
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- FS201
- 2018-06-16
Excellent book
Very well written great information made me a lot more aware of the tactics used against us for compliance. Now I spot them almost everyday but I'm immune.
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Overall3 out of 5 stars
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Performance3 out of 5 stars
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Story4 out of 5 stars
- Antonio Bonise
- 2022-04-30
Good material but very poor production
Others have already mentioned the annoyance of having a voice stop stop the presentation to tell you to change the CD. Besides that flaw twice the presentation repeated itself self sometimes for as long as 5 minutes repetition of what had just been said.. This is unfortunate because it detracts from the material that is being presented which is actually pretty good.
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