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CTO Excellence in 100 Days

Becoming the Leader Your Company Deserves

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CTO Excellence in 100 Days

Written by: Etienne de Bruin
Narrated by: Emana Rachelle
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As chief innovator and problem solver, the CTO’s value far exceeds technology skills. The CTO must lead as a highly visible first-class citizen of the C-suite. Still, many technology experts operate in a reactive, support-oriented style, struggling to command respect or assert influence—let alone executive presence.

Whether setting the tone as a new hire or looking to redirect or revitalize an established role, one hundred days are all you need to secure long-term success. In CTO Excellence in 100 Days: Becoming the Leader Your Company Deserves, Etienne de Bruin offers actionable guidelines on how to lead both your company’s technology strategy and the people behind it.

The work begins with assessing whether you’re in the right place. Next, Etienne’s methodical approach helps you build trust and visibility through effective communications and a strategic quick win, introduce your company’s technology vision, and navigate challenges—from engaging stakeholders to managing conflict—all within that vital one-hundred-day period.

©2023 Etienne de Bruin (P)2023 Etienne de Bruin Management & Leadership Personal Success Career Business

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Profile Image for Francis J. Lacoste

Excellent guide to becoming a stellar CTO

CTO is one of these variable-shaped title that can mean a lot of different things. Etienne De Bruin does an excellent job here at positioning the CTO as the executive responsible for aligning the technology organization with the business objectives. The guide covers both how to look for and land such a role, as well as a comprehensive guide on succeeding in the role in the first 100 days. In a way, it could be seen as a variant of the The First 90 Days, but tailored for the CTO role.

As an executive role, a lot of emphasis is put on the emotional and social aspects of the role, and it gives plenty of pointers on how to develop these skills that are often underdeveloped in people drawn to the role. It gives numerous journaling exercise to accompany you in your journey.

This resource will be of tremendous help to beginners and experienced CTOs alike who want to deepen their effectiveness in the role.

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