Escaping the Build Trap
How Effective Product Management Creates Real Value
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Escaping the Build Trap
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Narrated by:
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Erin deWard
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Written by:
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Melissa Perri
About this listen
To stay competitive in today's market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap", cranking out features to meet their schedule rather than the customer's needs.
In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.
In five parts, this book explores:
- Why organizations ship features rather than cultivate the value those features represent
- How to set up a product organization that scales
- How product strategy connects a company's vision and economic outcomes back to the product activities
- How to identify and pursue the right opportunities for producing value through an iterative product framework
- How to build a culture focused on successful outcomes over outputs
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2019 Melissa Perri (P)2020 TantorYou may also enjoy...
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Written by: Marty Cagan, and others
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Strategize
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- Written by: Roman Pichler
- Narrated by: Roman Pichler
- Length: 5 hrs and 5 mins
- Unabridged
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Overall0 out of 5 stars 0
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Performance0 out of 5 stars 0
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Story0 out of 5 stars 0
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The Product Book
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- Narrated by: Russell Newton
- Length: 9 hrs and 8 mins
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Overall4.5 out of 5 stars 18
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Performance4 out of 5 stars 11
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Story4.5 out of 5 stars 11
"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?
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2 out of 5 stars
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Subpar compared to other product books
- By Raccoon on 2023-02-12
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Hooked: How to Build Habit-Forming Products
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- Length: 4 hrs and 40 mins
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Overall4.5 out of 5 stars 225
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Performance4.5 out of 5 stars 180
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Story4.5 out of 5 stars 176
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2 out of 5 stars
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- By Jeremy Parkin on 2021-12-04
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What listeners say about Escaping the Build Trap
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Christopher King
- 2022-04-18
Incredible resource
A very enjoyable read filled with actionable, tactical information. Highly recommend for those getting into product management.
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Overall2 out of 5 stars
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Performance1 out of 5 stars
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Story2 out of 5 stars
- Raccoon
- 2022-11-23
There are much better product management books
Lacks original ideas. The natation is awful. There are zero real case studies, instead everything is based around a fictional company where the author is the hero consultant with all the answers.
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