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  • LINGO

  • Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible
  • Written by: Jeffrey Shaw
  • Narrated by: Jeffrey Shaw
  • Length: 7 hrs and 31 mins
  • 4.6 out of 5 stars (5 ratings)

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LINGO

Written by: Jeffrey Shaw
Narrated by: Jeffrey Shaw
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Publisher's Summary

The fastest, easiest, and most profitable way to have a successful business is to work with your ideal customers. They value your offering and pay you what it's worth and they are a joy to serve. But how can you rise above the noise in a crowded marketplace to attract these customers?

You learn to speak their lingo.

In LINGO, serial entrepreneur, brand consultant, and host of Creative Warriors podcast Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by showing them that you get them.

In this audiobook you'll learn:

  • The five-step secret language strategy he used to go from being overlooked to being overbooked in less than one year
  • How LINGO as a marketing strategy makes competition almost irrelevant
  • How pricing can attract, not deter, your ideal customer
  • How to develop a brand image that magnetizes your ideal customer and filters out the rest

With game-changing insights, practical action steps, and relatable examples, Jeffrey Shaw opens a groundbreaking conversation to make business easier, more profitable, and more positively impactful for any entrepreneur.
©2018 Jeffrey Shaw (P)2019 Jeffrey Shaw
Marketing & Sales Personal Success Business Business Language
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Profile Image for Debbie Armstrong

Lingo

What a great book, I purchased this on audible so I could listen it while on my way to work and back but found i was listening to it while at work as well. I was done in 3 days!
Jeff hit so many of the points I was looking for help with that I’d have no issue recommending this book. It’s a must have for any entrepreneur looking for clarity in dealing with their ideal client.

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