She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.

In The Quiet Damage, celebrated reporter Jesselyn Cook unfolds the heartbreaking stories of five representative families from couples young and old to rural white parents to urban Black siblings, to show how QAnon shattered bonds once believed unbreakable. Cook paints a portrait of American suffering, of the vulnerabilities that have left people susceptible to outrageous theories promising order and control in a world where both are increasingly in short supply.

What makes “cults” so intriguing and frightening? What makes them powerful? The reason why so many of us binge Manson documentaries by the dozen and fall down rabbit holes researching suburban moms gone QAnon is because we’re looking for a satisfying explanation for what causes people to join - and more importantly, stay in - extreme groups. We secretly want to know: could it happen to me? Amanda Montell’s argument is that, on some level, it already has.

A music prodigy, head of her class, and well-liked in school, Emily Paulson decided early that embellishment paved the road to success. As she grew up, she figured out how to make the picture look even better - with a successful husband, five beautiful children, and all the required accompanying accoutrements. Then along came social media, where those pictures of the perfect life grew her a following of women who believed that everything about Emily was #blessed #inspo. But behind the filtered façade was a reality filled with trauma, addiction, and dysfunctional behavior.

Utilizing the linguistic insights of her “witty and brilliant” (Blyth Roberson, author of America the Beautiful?) first book Wordslut and the sociological explorations of her breakout hit Cultish, Amanda Montell now turns her erudite eye to the inner workings of the human mind and its biases in her most personal and electrifying work yet.