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The Goal

A Process of Ongoing Improvement - 30th Aniversary Edition

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The Goal

Written by: Eliyahu Goldratt, Jeff Cox
Narrated by: Ensemble cast
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In celebration of thirty years since the first publication of Eliyahu Goldratt’s essential business classic, HighBridge is proud to present an expanded audio edition of The Goal, featuring the original novel, plus case study reviews, and the author’s highly regarded essay “Standing on the Shoulders of Giants.” Also included is an audio archive exclusive featuring Eliyahu Goldratt in conversation about the significance—both personal and professional—of his breakthrough work.

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

The story of Alex’s fight to save his plant contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Dr. Goldratt. First published in 1984, The Goal has changed how America does business.

(P)2014 Highbridge Audio Entrepreneurship Genre Fiction Literary Fiction Management & Leadership Small Business & Entrepreneurship Workplace & Organizational Behaviour Business Management Marriage Leadership Process Improvement
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How every leader should be focusing on keeping the flow - no line should have the downtime!!!

Operational Excellence

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Awesome on each point: narrators, effects, story, performance, learning... You have to listen if you want to improve your life.

Awesome

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This, besides coming across clearly as a good story, also gives a good insight into correct thinking in the business world.

Recommended!

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This was a great book that managed to break down a complex subject of operational efficiency into a way that persons not familiar with manufacturing could even understand.

Interactive audio made it easy to be captured into the plot.
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Simplified manufacturing efficiency concepts

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This is the first time I read (heard on Audible) a non-fiction book that narrated as a story. I thoroughly enjoyed it. The narration is excellent and very dramatic, almost like watching a movie. The concept covered in the books is rather old, understandably. But it may have been revolutionary when it may be come out. But this way of narrating complex non-fiction topics should be used more often.

Best story telling format for a non-fiction book

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