The Startup Hats is a street-smart, practical, and entertaining guide to starting your company. It provides entrepreneurs with both the skills and attitude necessary to grow their ventures. In this audiobook David lays out a concise overview of each role every entrepreneur must master - from banker to salesman to manager.

Unlike most professions that require that you master only one role, successful entrepreneurship dictates that you embrace multiple roles on a daily basis. The ability to mentally switch between these roles is the secret to ensuring your startup will survive and thrive. Depending on your strengths and personality, you will gravitate towards some roles more than others but ignore any one of them at your peril. This is a must-listen for aspiring, new and even seasoned entrepreneurs.

David Gardner is a serial entrepreneur, writer, adviser, and early-stage fund manager with over 30 years of experience in creating and building software technology companies.

After failing at retirement twice, David became the triangle's most active angel investor spending his time as a volunteer coach and mentor to startup founders and managing a free accelerator he sponsors with the Town of Cary. To combat the lack of early stage capital in NC, David created and runs Cofounders Capital, a $12M seed fund, the success of which led to a second $31M fund. As an entrepreneur, David was the founder or co-founder of seven companies including PeopleClick (purchased for $100 million) and Report2Web, which sold for $12M in less than 11 months from inception. He has demonstrated a record for consistency across multiple industries with six successful exits in a row... and one he refuses to talk about. What drives David today is his passion for helping smart, coach-able, first-time entrepreneurs build their businesses, watching them succeed and witnessing their life-changing transformations.