• 39 - The Human Edge: Leveraging Soft Skills in an AI-Driven Marketing World (with Jonas Terning, Chief Brand Officer at Oneflow)

  • Oct 22 2024
  • Length: 39 mins
  • Podcast

39 - The Human Edge: Leveraging Soft Skills in an AI-Driven Marketing World (with Jonas Terning, Chief Brand Officer at Oneflow)

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  • Summary

  • Jonas Terning is the founder of a B2B marketing agency called Scaale.io. Jonas has an unusual backround as he first worked in the media industry and then joined Planhat to help build their brand.

    In this episode we talk about:
    - how big vs. small companies approach their marketing and brand
    - how AI changes B2B marketing and where
    - what should b2b companies do now
    - what AI cannot replace
    - storytelling

    🌍 Join our community of 700+ European B2B Marketers on drivingdemand.carrd.co
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